B2B Lead Generation Blog: The Difference Between ROI and Marketing Accountability
markempa
MAY 13, 2007
« How Lead Nurturing Improves Lead Generation ROI | Main | Collaboration Huddles and 35 Other Ways to Improve Sales and Marketing Teamwork » The Difference Between ROI and Marketing Accountability Whats the difference difference between ROI and marketing accountability? We all want our ROI, and we want it now!
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