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Show me your footer, I show you mine

Kevin Indig

For example, in 2016, Google registered the patent for User-Sensitive PageRank , which factors user behavior and trust into link weights. Many SEOs are scared to raise the number of links on every page, but when keeping PageRank and CheiRank somewhat in balance, it’s no problem. At G2, we optimized the footer.

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You’re doing SEO wrong: it’s all about authority

Biznology

For example, I wrote the following in 2010: PageRank is designed to ensure that the most relevant, authoritative sites are listed at the top of search results. The sooner you accept this truth, the sooner you can get off the paid media merry go round and start developing a strong client base. Like this post?

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8 Interesting Things You Probably Didn't Know About Google's Algorithm

Hubspot

For one, we’re searching on our phones a lot more -- 51% percent of digital media is consumed via mobile -- which has led to more than one crackdown by Google on pages that aren’t optimized for such platforms. 4) PageRank was named after Google co-founder Larry Page. PageRank itself has quite a history. Source: Stanford InfoLab.

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Optimized Links in Press Releases & Guest Posts Can Harm Your SEO, Says Google

Hubspot

On Friday, Search Engine Land reported that Google had sneakily updated its Webmaster Guidelines'' Link Schemes document. If you''re not hip to the SEO lingo, link schemes are "any links intended to manipulate PageRank or a site''s ranking in Google search results. So, Google Is Putting Muscle Behind PageRank Again? "I

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What is a Link Wheel? Do Link Wheels Still Work for SEO in 2021?

seo.co

You can drop most of your social media efforts. Are you trying to work social media to generate traffic? Social media is more of a lead generating tool than a method to generate traffic or sales. That’s not easy to do within a social media application. Document how the sites will be connected. That’s not allowed.

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40 Essential SEO Terms Marketers Should Know [Glossary]

Hubspot

A link from another site will improve your SEO, especially if that site has a high PageRank. PageRank - A number from 0-10, assigned by Google, indicating how good your overall SEO is. It is technically known as 'Toolbar PageRank.' Note: PageRank relevancy is changing. Inbound Link - A link from one site into another.

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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Fishkin also writes that: Google wants to see documents that intelligently use words and phrases that connect — semantically, lexically and logically — to the queries searchers are using. Andy Crestodina, co-founder and CMO of Orbit Media , recommends putting some focus on longer keyword phrases with fewer SERP features. Hidden links.