Remove spam
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Make It to the Inbox With Litmus Spam Testing

Litmus

With Litmus Spam Testing, you can identify and fix issues that might otherwise land your emails in spam—long before you hit send. Read on to learn more about why spam tests are so important, what they can help you identify, and how to conduct them. What is Litmus Spam Testing? What factors affect email deliverability?

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Email Spam Trigger Words: How you can avoid spam filters

Vision6

According to Google, Gmail blocks more than 100 million emails as spam worldwide each day. Fortunately for you, spam filters can easily be avoided if you know what they’re looking for. Spam filters learn what characteristics are “spammy” by looking at spam emails. What causes emails to be flagged as spam?

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Email Sender Name Best Practices for Marketing

Act-On

Marketers often ask about the best practices for email sender names (also known as the email display name or “from” name). But when you’re sending on behalf of a brand, you have a lot more options for the email display name. The display name is different from the “From” address.

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12 Reasons Why Your Emails Go in the Spam Box (and How to Make Sure They Don’t)

Optinmonster

Because your emails are winding up in spam folders. So today, in this guide, we’ll share 12 reasons why your emails go to spam, and how to make sure they don’t. Then, we’ll give you 6 concrete tips to make sure you can avoid your emails winding up in the spam folder. Spam Filter Testing and Spam Checkers.

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The Impact of New Google & Yahoo Deliverability Rules on Purchased Lists

The Point

Starting in February 2024, senders exceeding the 5,000 email daily threshold must: * Authenticate their emails using security protocols such as DKIM, SPF, and DMARC * Allow unsubscribes by clicking just one link, and honor those unsubscribes within two days * Maintain a spam complaint rate lower than 0.3% Now, to recommendations.

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What Is a Double Opt-in? How to Choose Between Double Opt-In vs. Single Opt-In

Optinmonster

Fewer Spam Complaints & Improved Email Deliverability Confirmed subscribers are less likely to report your emails as spam. Too many spam reports can really affect your sender reputation and hurt email deliverability. According to global spam data from Kaspersky , 45.6% of email traffic in 2023 was spam.

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Litmus 101: How to Get Started with Email Previews & Pre-send Checks in 3 Easy Steps

Litmus

In just 3 steps, we’ll help you say goodbye to send time anxiety with a bulletproof method to ensure your emails display beautifully in the email clients your subscribers use. Using this method also generates a spam test (more on that later)! ESP sync is the quickest way to import your email into Litmus for testing.