Social Media is a Terrible Ecommerce Tactic – or is it?
Convince & Convert
JUNE 2, 2013
There is a ton of interesting insights in the report, which I emphatically recommend you download for free : Here’s some of what I wrote in my analysis: Social media is categorically NOT a meaningful source of direct traffic to ecommerce websites or of direct purchase conversions on those sites. that would be a viable hypothesis.
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