Webbiquity

JANUARY 12, 2011

Which online tools are most helpful for PR pros? What does the future hold for online / interactive / social PR? Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Interactive PR Guides, Tips and Tools. Go ahead, works for anything.

PR 100

PR Tools Tips Blogger 100

Webbiquity

MARCH 15, 2010

Despite the widespread adoption of social media in the marketing mix, many companies still use this medium less than effectively. B2b companies that build a social media presence now will be best positioned for growth once the economy rebounds. This lack of experience can lead to several common, but avoidable mistakes. Tweet This!

Social Media 100

Social Media Media Digg Social Networks 100

Buzz Marketing for Technology

SEPTEMBER 29, 2010

It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Related posts: Understanding the Value of Social Media Data There is a big difference between data and insights. Email this to a friend? Subscribe to the comments for this post?

Social Media 100

Social Media Media PR Digg 100

Webbiquity

JANUARY 12, 2010

This new environment has created the conditions for web presence optimization : using all of the tools now available to make a company as “findable&# as possible not only for branded searches but also for key phrases that uniquely describe the enterprise and its offerings. Share this on del.icio.us. Post this on Diigo. Tweet This!

Enterprise Management 100

Enterprise Management PR Social Networks SEM 100

Webbiquity

DECEMBER 6, 2010

Social media and PR would seem to be natural allies. Both are critical tools for dealing with bad news or crisis situations. In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ).

PR 100

PR Social Media Media Blogger 100

Webbiquity

JUNE 9, 2010

If your small to midsized business is struggling with questions about how to create an effective social media strategy, use social media tools most effectively, make the best use of your time on social media, generate results or other related issues, mark your calendar for this upcoming one-day social media and online marketing event.

Social Media 100

Social Media Media Digg Webinar Metrics 100

Convince & Convert

JULY 20, 2012

Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. I would say they sold or they got sold or they’re no longer Digg as we know it or as we knew it, but yes, I guess you could also say they’re dead. Digg, it’s more of like the demise of Digg.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Webbiquity

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Social Media 100

Social Media Social Marketing Media Planning 100

Writing on the Web

JUNE 28, 2011

There are certain pitfalls with it, like with any social networking site. Related posts: 10 Ways to Use Facebook as a List Building Tool. As some of you know, I’m not an avid Facebook fan, but as a business owner, I don’t ignore the fact that so many people use it daily. Hope you “like&# it! Tweet This!

Facebook 100

Facebook Ideal Customer Profiles Digg Buzz 100

Webbiquity

FEBRUARY 10, 2011

An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. 25 Top WordPress Plugins You Should Know About by Ask WordPress Girl. 35+ Most Essential WordPress Tricks and Hacks by Artatm.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Buzz Marketing for Technology

APRIL 27, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Tweet This! Share this on Facebook.

Social Media 100

Social Media Contacts Media Digg 100

Webbiquity

FEBRUARY 1, 2010

So in case you missed any of these, here are almost 100 of the best blog posts and articles covering social media strategy and tactics, measurement, monitoring, research, pitfalls to avoid, policies, tools and more from 2009. Social Media Measurement. What Neuromarketing Can Teach Social Media by Social Media Today.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Buzz Marketing for Technology

JULY 28, 2008

HTML-Tags: On June 25th, AppGap contributor Jenny Ambrozek and others came together for a great discussion of how businesses large and small are experimenting with Facebook groups and other social networking tactics to grow awareness, build buzz, gain insights and increase sales. Managing in the Virtual or Network(ed) Organization.

Work Management 100

Work Management Enterprise Management Web 2.0 Organization 100

Webbiquity

JUNE 7, 2010

One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. Social media is being used in multiple functions across the enterprise, from product development (e.g. Share this on Bebo.

Social Media 100

Social Media Media Enterprise Management Digg 100

Webbiquity

MARCH 29, 2010

Business people have always had to do this, and have used a variety of tools: trade publications, direct conversations with vendors and customers, analyst reports, seminars and other events, trade associations newsletters and other sources. Social media reduces the friction of customer communications. Networking. Interacting.

Social Media 100

Social Media Media Social Networks Network Marketing 100

Webbiquity

JULY 6, 2010

The inaugural post on Webbiquity explains the concept of web presence optimization—how websites, blogs, SEM, SEO, interactive PR, content marketing, social networking, reputation management and social media can work together to make a company or individual omnipresent online for their targeted description or value statement.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Buzz Marketing for Technology

NOVEMBER 3, 2009

And little did he know 9 years later he would have set the stage for how many Contact Centers handle Social Media? Many of the most Socially advanced Contact Centers today are using tools to listen in on Conversations. He characterizes these individuals as having social networks of over one hundred people.

Contacts 100

Contacts Tips Digg Social Media 100

Writing on the Web

MAY 4, 2011

What I find fascinating is the sociology of social media : we’re still operating with the same primitive brains. Now, however, we’re doing it online, on the Internet, using social media tools. Broadbent argues against that here, claiming that this powerful new media tool actually lets us get closer together.

Social Media 100

Social Media Media Wikipedia Digg 100

Buzz Marketing for Technology

MARCH 18, 2010

There is a growing number of listening platforms devoted to Social Media – everything from highly customized services that are managed for you, to free tools you can manage yourself. Related posts: Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. Tweet This!

Work Management 100

Work Management Social Media Marketing Management Social Marketing 100

Webbiquity

JANUARY 25, 2010

His formulas for these are: Helpful web content + blogging tools +SEO +social media = attraction. The cost of inbound marketing (PPC, SEO, email, blogs, social media) is significantly less than the cost of traditional outbound marketing. Rick divided inbound marketing into two areas, “attract&# and “convert.&#

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Webbiquity

MARCH 23, 2010

It’s now the third-largest social network (behind Facebook and MySpace), the fastest-growing , and used by 75% of b2b companies. What are the best tools for increasing your effectiveness and efficiency on Twitter? Five More Search Tools You Should Know: Twitter Edition by Search Engine Land. Twitter Tools.

Twitter 100

Twitter Best Practices Digg PR 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

Linkedin 100

Linkedin Tactics Tips Work Management 100

B2B Marketing Savvy

JULY 28, 2009

(Read time: 3 minutes) I’ll try not to boil the “tool&# ocean. Tool Sites for name checking, branding: Who owns your brand in today’s social media landscape? These tools will allow you to quickly check. Twitter: Who Owns What, the Social Brand Index/Twitter. Twitnest : Just one way cool/way fun tool.

Tools 40

Tools RSS Statistics Digg 40

Webbiquity

JANUARY 14, 2011

That simplicity, however, can make social media dangerous for business. Oafish attempts to treat social networks like just another one-way promotional channel. For all its simplicity, social media is an incredibly powerful tool. It can lead to well-intentioned but poorly executed rogue company Facebook pages.

Social Media 100

Social Media Media Business Digg 100

B2B Marketing Savvy

JULY 27, 2009

Rather than letting the technology and jargon become a distraction, and worse, a barrier to entry, – I associate the new tools to old favorites as a way for straight-forward engagement. The approach is also useful when asked to explain how the tools work, or what applications might be worth considering for B2B communications.

Social Media 40

Social Media Digg Media PR 40

B2B Marketing Savvy

JULY 26, 2009

Rather than letting the technology and jargon become a distraction, and worse, a barrier to entry, – I associate the new tools to old favorites as a way for straight-forward engagement. The approach is also useful when asked to explain how the tools work, or what applications might be worth considering for B2B communications.

Social Media 40

Social Media Digg PR Media 40

Webbiquity

APRIL 10, 2017

Social media monitoring tools are an excellent first line of defense for tracking brand mentions, and in some cases brand sentiment as well, from sources across the web. But to make sure nothing gets missed, marketers often deploy a second layer of tracking tools. Reputation Management Tools. 1) Reputation.com.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Anything Goes Marketing

MARCH 8, 2009

Twitter tip: Keep your network updated as to where you are. Twitter is a fantastic networking tool and it can help you maximize your travel time. The post was then picked up by other social media hubs such as StumbleUpon and Digg which pushed additional traffic along with search engine traffic. social networks.

Social Media 100

Social Media Web 2.0 Media Blogger 100

Webbiquity

NOVEMBER 23, 2010

Here are a few reasons why: Social media makes it easy to reconnect with old friends and co-workers. Now, social media tools like Facebook and LinkedIn make it easy and (usually) non-awkward. Social media makes it easy to connect with new people who share your interests…anywhere on earth. How did we do this before?

Social Media 100

Social Media Media Peer-to-peer B2B Thought Leadership 100

Buzz Marketing for Technology

DECEMBER 15, 2009

Lead Generation tools must combine with Social Media tools – Right now we have tools to listen, tools to monitor, tools to track clicks to the corporate website, tools to track leads that are being nurtured. There is a huge opportunity here that some company needs to fill fast. Mark it down people.

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Webbiquity

FEBRUARY 23, 2010

Noting that Cheth Studios gets 40% of its blog traffic from Twitter alone, this post reviews nine scripts, tools and plugins to make your blog content easily tweetable, from TweetMeme (my favorite) TwittLink to Retweet.com and BackType. 9 Useful Twitter Retweet Button Scripts For Blogs by Cheth Studios. Share this on del.icio.us.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Biznology

MARCH 23, 2012

What I see as the REAL bonus for Google lies in exactly which social media sources are receiving a deep dive in analytics. Here’s the lineup from Google’s Social Data Hub. Google Groups. Read It Later. Screen Rant. Some big names. But notice the big boys that are missing. It is practically ubiquitous. So, follow me here.

Marketing Analytics Tools 80

Marketing Analytics Tools Google Analytics Digg 80

Webbiquity

MAY 4, 2010

Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. A SWOT analysis is one helpful tool to develop killer topics for blog posts. Use social bookmarking.

RSS 100

RSS Digg Tagging Blogger 100

Webbiquity

JANUARY 15, 2010

But it’s been the explosion of social media and user-generated content over the past three years that has really changed the sales process. Prospects can ask questions, within or beyond their social networks. No wonder sales groups are among the heaviest corporate users of social media. What will they find?

Sales Cycle 100

Sales Cycle Buying Cycle Social Media Marketing Management 100

Webbiquity

OCTOBER 25, 2010

social networking profiles, social bookmarking sites, other bloggers). Create a plain text file, using Notepad or a similar tool, with the following information compiled: Blog name/title (e.g., Over time, the top source of traffic for most blogs is search. The two keys to search success are great content and links.

RSS 100

RSS Promotion PR PageRank 100

Buzz Marketing for Technology

JUNE 30, 2008

and provides his perspective on using email as a tool. Tony Wright worries that "the increasingly personalized infoporn delivered to us through a broadening array of channels (like RSS, alerts, Twitter, Digg, Email, IM, Social Networks and more) is a looming disaster." " as a root cause.

Research 100

Research Digg RSS Startups 100

Webbiquity

FEBRUARY 9, 2010

This key chart compares the difficulty and effectiveness of various social media tactics, as well as their level of usage. Finally, when using social media for research purposes, buyers are most interested in hearing from independent third parties, with blogs, boards and forums being the most popular tools. Post this on Diigo.

Social Media 100

Social Media Social Marketing Marketing & Strategy Marketing Strategy 100