Thinkers360

MARCH 31, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (APAC). Congratulations to all who participated! CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM Mazlan Abbas IoT, GovTech, Smart Cities DV Abhang,C.P.M.,CPSM CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Business Continuity for 2024. Strategic Leadership Advisors LLC Contact Karen Hardy, Ed.D Congratulations to all our Business Continuity influencers who participated! Cynthia Young Score: 41.14 26 Karen Hardy, Ed.D Score: 39.47

B2B Thought Leadership 122

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 122

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (North America). Congratulations to all who participated!

B2B Thought Leadership 124

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 124

Thinkers360

APRIL 28, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Personal Branding for 2024. 6 Michelle Tillis Lederman, CSP, SCC, Leadership Speaker EXECUTIVE ESSENTIALS LLC Contact Michelle Tillis Lederman, CSP, SCC, Leadership Speaker Score: 49.74

B2B Thought Leadership 64

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 64

Thinkers360

APRIL 7, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Diversity and Inclusion for 2024. 7 Mindy Gibbins-Klein The Thoughtful Leader Contact Mindy Gibbins-Klein Score: 51.94 Congratulations to all our Diversity and Inclusion influencers who participated! Jones Score: 88.43

B2B Thought Leadership 91

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 91

Thinkers360

MARCH 22, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Legal & IP for 2024. We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today

B2B Thought Leadership 103

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 103

Launch Marketing

MARCH 17, 2022

In remote and hybrid working environments, webinars have become increasingly popular due to the ease of access and ability to watch on-demand, any time. Most webinars are also free of charge, saving you and your team money versus if you were to attend a conference or tradeshow that would take up some marketing budget.

Webinar Metrics 127

Webinar Metrics B2B Thought Leadership Marketing Budget B2B 127

Thinkers360

MARCH 16, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Security for 2024. We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

B2B Thought Leadership 91

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 91

Thinkers360

APRIL 14, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Health & Safety for 2024. Congratulations to all our Health & Safety influencers who participated! 3 Lisa Thee (Polvi) Humaxa Contact Lisa Thee (Polvi) Score: 98.67 4 Dr. McKenna Score: 31.33

B2B Thought Leadership 75

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 75

Trade Press Services

APRIL 29, 2024

Become a guest, panelist, or speaker on webinars and podcasts. This makes webinars and podcasts especially valuable for sharing thought leadership. In a time when digital storytelling is thriving, podcasts and webinars can address highly specific or niche topics.

B2B Thought Leadership 70

B2B Thought Leadership Thought Leadership Ad Building Peer-to-peer 70

Thinkers360

FEBRUARY 16, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Supply Chain for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! 8 DV Abhang,C.P.M.,CPSM CPSM Score: 49.20

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Velocity Partners

NOVEMBER 22, 2023

Cool examples of B2B business model innovation Not sure why, but we’ve had a lot of clients whose differentiation comes down to a new business model. Do webinars. The post Marketing your business model: the killer differentiator appeared first on Velocity Partners. Give talks on it. Crash panels at conferences.

Lead Ranking 94

Lead Ranking Differentiation Work Management Marketing Management 94

Avitage

JUNE 15, 2012

The new realities of B2B marketing has made thought leadership, and the development of big ideas, an important differentiator. The traditional role of thought leadership developers has been to focus on the research and analysis that yields the important big ideas.

Thought Leadership 120

Thought Leadership B2B Thought Leadership Deliverability Buying Cycle 120

BDB

FEBRUARY 8, 2023

With an effective thought leadership content strategy – you can do just that. Thought leadership content and PR: more similar than you think A 2022 survey undertaken by Semrush discovered that more than 64% of businesses currently include thought leadership in their content marketing plans with an additional 29.5%

Thought Leadership 26

Thought Leadership PR B2B Thought Leadership Content 26

Biznology

MAY 19, 2016

I recently started a discussion within different LinkedIn groups where I asked consultants , sales, and marketing leaders how they were differentiating themselves from others in their industry. But experience (no matter how extensive it may be) is not a differentiator. Here are some examples to show you what I mean….

Differentiation 116

Differentiation Ideal Customer Profiles Work Management Marketing Management 116

Thinkers360

MARCH 15, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (Latin America). Congratulations to all who participated!

B2B Thought Leadership 60

B2B Thought Leadership Thought Leadership Work Management Digital Transformation 60

Thinkers360

FEBRUARY 23, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Design Thinking for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Score: 37.01

B2B Thought Leadership 60

B2B Thought Leadership Design Thought Leadership Lead Scoring 60

Thinkers360

MARCH 7, 2024

Thinkers360 is a full-service platform helping thought leaders of all levels build and amplify their personal brand and access a suite of monetization opportunities as an academic, advisor, analyst, author, consultant, entrepreneur, executive, influencer, and speaker. We publish both live and annual leaderboards and add new topics regularly.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Ideal Customer Profiles Curation 52

Thinkers360

FEBRUARY 9, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Predictive Analytics for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! 16 Nick Brestoff, M.S.,

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

Thinkers360

FEBRUARY 2, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Cloud Computing for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Join us today !

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

JANUARY 26, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Culture for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Join us today ! Oleg Konovalov Score: 59.75

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

JANUARY 19, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Mobility for 2024. We specialize in B2B strategic marketing and B2B thought leadership marketing putting your brand in front of active B2B buyers worldwide – Explore membership today ! Join us today ! 8 Brian Burton, Ed.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Hinge Marketing

JANUARY 5, 2023

podcasts), read blog articles, and consume premium content in the forms of guides, ebooks, webinars, and/or videos. But buyers searching for solutions and finding your original thought leadership content is an excellent way to be found and begin a relationship. It is a slower approach. See also: Crux Solutions Case Story.

Paid Content 134

Paid Content Top of Funnel Content Marketing Planning 134

Hinge Marketing

JULY 29, 2016

You’ve heard time and again that professional services firms need to focus on thought leadership as part of a modern marketing strategy. Before we go any further, let’s make sure we know what we mean by thought leadership and thought leadership marketing. How does a thought leader become a thought leader?

Thought Leadership 48

Thought Leadership Planning Marketing Automation Services Marketing & Strategy 48

Thinkers360

MARCH 22, 2024

She is featured in Thinkers360’s annual leaderboards: Top 50 Global Thought Leaders and Influencers on Mobility 2024 , Top 50 Global Thought Leaders and Influencers on Digital Transformation 2023 and 125 Podcasts from Thinkers360 Thought Leaders You Should Listen To in 2024 to name just a few.

B2B Thought Leadership 52

B2B Thought Leadership Marketing AI Thought Leadership Research 52

Marketing Insider Group

MARCH 18, 2021

Become a Thought Leader. You can do this by producing thought leadership pieces that have a massive impact on your brand or company’s perception. Once you gain clarity around your company’s differentiating, attractive factors, lean into topics that are uniquely yours and become the go-to source for specific topics.

Social Media 359

Social Media Work Management Webinar Metrics Social Marketing 359

Marketing Insider Group

JULY 14, 2021

Checklists, product demos, webinars, e-books, and whitepapers are some of the most popular types of B2B lead magnets. Good lead magnet teaser : Download our proven 10-step checklist for creating high-converting B2B webinars! Demo Video or Webinar. Lead magnets should always be high-value, specific, actionable, and accessible.

Sales Qualified Leads 362

Sales Qualified Leads Lead Scoring Lead Ranking Leads 362

Thinkers360

MARCH 8, 2024

Thought Leader and Influencer Interview Thinkers360 thought leader interviews profile prominent members of the Thinkers360 community who embody the power of ideas in their work. I do take days of personal time off to give webinars and travel to events to speak. Thinkers360: What is the favorite part of your current role?

Consulting 52

Consulting B2B Thought Leadership Thought Leadership Opt-in 52

Heinz Marketing

FEBRUARY 20, 2019

And while there may not be a silver bullet to solve all of our engagement woes, there is tactic that can, at the very least, help to point us in the right direction — webinars. Over one-third (38%) considering webinars to be ‘critical’ to their digital communications. Clearly, webinars possess a lot of value.

Webinar Metrics 66

Webinar Metrics Top of Funnel Digital Marketing Funnels Advertising Funnels 66

Tiecas

FEBRUARY 5, 2024

By focusing on our strengths and differentiating ourselves from larger competitors, we can carve out a space for our brand in the marketplace. Industrial marketing tactics such as social media, email, and thought leadership content help us increase brand visibility and establish ourselves as industry experts.

Top of Funnel 104

Top of Funnel Lead Generation Advertising Agencies Lead Scoring 104

Parse.ly

OCTOBER 7, 2021

Here are a few of the highlights from our webinar discussing the challenge of measuring content ROI and proving the impact of your content marketing teams’ work : How do you expect your marketing budget to shift next year? Give them three things before you ask for one.” about how we can help.

Top of Funnel 90

Top of Funnel Budget Programs Webinar Metrics ROI 90

Heinz Marketing

FEBRUARY 20, 2019

And while there may not be a silver bullet to solve all of our engagement woes, there is tactic that can, at the very least, help to point us in the right direction — webinars. Over one-third (38%) considering webinars to be ‘critical’ to their digital communications. Clearly, webinars possess a lot of value.

Webinar Metrics 58

Webinar Metrics Top of Funnel Digital Marketing Funnels Advertising Funnels 58

Top Rank Marketing

FEBRUARY 12, 2024

Their inclusion increases the credibility and impact of your thought leadership. Webinars, interviews, or other interactive content The most successful influencer marketing programs create a sense of community. Influencers can help promote your posts, and their presence within the content can help your pages perform in search.

Tactics 112

Tactics B2B Marketing Advertising Agencies Paid Search Agency 112

Marketing Insider Group

NOVEMBER 16, 2021

The Thought Leadership Journey is Here to Stay. Thought Leadership is critical to making the “short list” as a solution provider – and the content needs to be focused on key business and technical issues completely removed from selling. Thought Leadership is not a destination it is a journey.

Account Based Marketing 227

Account Based Marketing B2B Thought Leadership Planning Thought Leadership 227

Rev

NOVEMBER 1, 2023

Thought leadership opportunities By identifying industry events, conferences or webinars where your target audience is likely to participate, you can create thought leadership opportunities for your company. This analysis can help your company identify gaps and differentiate your offerings.

Ideal Customer Profiles 78

Ideal Customer Profiles Account Based Marketing Thought Leadership Demand Generation Agencies 78

Tiecas

FEBRUARY 21, 2024

Many competing manufacturers offer similar products, so there is parity in value propositions , making it difficult for decision-makers to differentiate. Building credibility, earning trust, and establishing thought leadership are vital for manufacturing companies.

Sales Qualified Leads 97

Sales Qualified Leads Lead Generation Lead Ranking Marketing Qualified Leads 97

Thinkers360

FEBRUARY 28, 2024

In the ever-evolving B2B landscape, cultivating strong relationships with industry analysts and thought leaders (B2B influencers) is crucial for establishing brand awareness, achieving thought leadership status, and ultimately driving sales growth. The two are related, but distinct marketing disciplines.

Enterprise Management 52

Enterprise Management Work Management Marketing Management B2B Thought Leadership 52