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Retargeting Explained: What It Is And How Does It Work

Marketing Insider Group

. “All things being equal, we always gravitate toward the option we trust most and the option that presents the fewest barriers.” Retargeting may also deliver a higher marketing ROI than other digital channels as it focuses your marketing spend on people that have demonstrated interest. How does retargeting work?

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5 Key Social Selling Tips, According to Experts

Hubspot

"While email and phone calls will remain a large part of my day-to-day prospecting efforts as a sales rep, it's important to diversify your efforts across other channels of selling as well, and I've found that Social Media messages can cut through the noise that emails often present.".

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What is a Hand-Raiser [+How to Run One Like a Pro]

Hubspot

But sometimes, a prospect is willing to take some of the strain off that process by explicitly demonstrating interest in a company before its sales team reaches out. The key with selling to hand-raisers is being present and persistent — but stopping short of being obnoxious and aggressive.

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The Client Pitch: What It Is & 7 Tips for Nailing One

Hubspot

Here, we'll cover what that term means, learn a bit more about pitching clients, and get some insight on how to give an effective client pitch presentation. You have to be ready to stay composed during your presentation and tactfully field any questions your potential clients might have. The term "client pitch" is fairly fluid.

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Digital Events Are the New Black

Content4Demand

Following the live presentations, viewers can access the sessions on demand. Often, there are at least half a dozen competitors who could present the same topic you’re covering. Be Present in Your Presentation Planning is crucial, but overplanning can be the kiss of death. What do you bring to the table that’s unique?

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The 18 Best Places for Sales Reps to Research Prospects [Expert Tips]

Hubspot

Seeing the kind of content it's promoting and getting a feel for its brand voice helps you understand how to better present yourself to a buyer. Referencing the company's content demonstrates interest and shows you've done your homework. Read what your buyer reads, and read what your buyer writes.

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The Best Outbound Sales Strategies and How To Track Performance

Outreach

These actions demonstrate interest but not all active users end up as inbound leads. These senior sales professionals make presentations, conduct demos, send proposals, handle objections, and ultimately close deals. These potential buyers have already visited the company website, downloaded a report or signed up for an event.