From Leads to Sales: How Drip Marketing Email Campaigns Work
Salesforce Marketing Cloud
JANUARY 4, 2024
And with drip marketing, emails don’t have to live on an island unto themselves. A marketer’s job is to find and understand high quality leads, then help convert them to sales. Drip marketing is a solution for that, since it focuses on “dripping” emails into inboxes over time. Why use drip campaigns?
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