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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Social media strategy needs constant tweaking, analyzing, and learning from your or your competitors’ successes and failures.

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New Research Finds the Curation vs Creation Sweet Spot

Convince & Convert

Whether you’re on a first date, meeting new people at a dinner party, or making it rain on Twitter, it’s just not a good idea to go on and on about yourself. Conventional social media marketing wisdom suggests that brands should avoid being overly self-promotional. Analyzing 150,000 Social Media Posts.

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The 7 Best Social Media Analytics Tools for Marketers in 2020

Hubspot

Social media is an undeniably powerful marketing tool in 2020. We've seen the stats that back up using social media as a legitimate business practice. And we've seen examples of companies that saw phenomenal ROI after a social media campaign. With social media analytics tools.

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A New Way To Connect Twitter To Lead Generation

Digital B2B Marketing

B2B marketers are so anxious to generate leads from social media they are turning Twitter into a list for cold calls and mass email blasts. In the last couple weeks, two companies have emailed or called me because I follow influential sales and marketing accounts on Twitter. There is nothing social about this!

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Becoming & Hiring a Content Writer in the Philippines

Spiralytics

They can be blog posts, articles, social media captions, website copies, etc. Build an appealing portfolio to show writing samples. Knowledge of social media – We’re in an era where almost everyone is online. Some are great at creating social media postings, while others specialize in technical writing.

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The 14 Best Content Planning and Research Tools

Webbiquity

Sample review: “Trello is a simple, yet effective project management tool following the agile development model. The app uses “lanes” to identify columns of where specific tasks or “cards” are in the process of your project, keeping your project organized.” — SmartBug Media. Google Review Count: 715,000. 3) Bubbl.us. 4) CoSchedule.

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How Artificial Intelligence is Changing Influencer Marketing

SocialPilot

To achieve this, AI makes use of various techniques, such as sentiment analysis and machine learning algorithms that sift through extensive social media data to identify influencers who align with a brand’s objectives and target audience. Wouldn’t you want to have that tool in your arsenal?