LEADership

SEPTEMBER 5, 2013

Knee jerk reactions to negative social media conversations, over-the-top celebrations on social networks, spike and fall patterns on your social properties; none of these will deliver long term results. See my series on Content Curation. And you don’t always have to create it yourself.

Lead Generation 40

Lead Generation B2B Thought Leadership Lead Ranking Generation 40

Biznology

NOVEMBER 22, 2011

In order to keep on the cutting edge of social media I tend to play a lot. Several months ago I received a Twitter DM from Shel Holtz asking if I would help him promote FIR for him via my social networks. Experimenting keeps Abraham Harrison au courant. The link popped off to a company called GaggleAMP. I joined up.

Opt-out 80

Opt-out Twitter Opt-in Linkedin 80

Sword and the Script | B2B

DECEMBER 26, 2023

Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. ” ~ Megan Paquin , APR, CPRC, Managing Director, Paquin Public Relations 10. So far, no one social network seems up to the task.

Marketing AI 129

Marketing AI Paid Content Work Management Marketing Management 129

Hubspot

MAY 13, 2015

When you're working within the highly regulated finance industry, there can be legal implications for companies that are seen as being "over-promotional" on social networks like Twitter and Facebook. Many finance marketers have hesitated to adopt social media, saying the risk isn't worth the investment. The result?

Social Media 28

Social Media Social Marketing Terms and Conditions Media 28

Convince & Convert

JULY 27, 2010

[link] Laura Click Are You Growing Enough Voices – a great post about utilizing guest bloggers from @jaybaer: [link] [link] Ian Greenleigh Jay- Inviting, commissioning and curating content that expands the relevance of your blog to its readers is the part of engagement that's not talked about enough, IMO.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

JUNE 29, 2010

More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook)&# Jay- How does this play into our supposed need for curation? More people making stuff (100 million bloggers can’t be wrong) 2. link] jaybaer No question. The more stuff gets made, the more we need people to sort wheat from chafe.

RSS 119

RSS Paid Search Agency Advertising Agencies PR 119

Webbiquity

NOVEMBER 5, 2012

“95% of journalists use search engines…89% of journalists use blogs and 65% use social networks for story research.” ” • You don’t have to do it all yourself; content curation is as important as creation. Curating content can provide the best of both.” “Pure creation is demanding.

Optimization 100

Optimization Curation PR Public Relations 100

Biznology

MARCH 3, 2016

I was stunned to learn that, despite seismic shifts in the media landscape during the time I was gone, public relations has actually changed very little. Much of what you read on new sites today is curated from other sources on the web. Last year I returned to business journalism as a contract editor at a tech news site.

PR 80

PR Media Tips Public Relations 80

Convince & Convert

JULY 20, 2010

[link] Javier Barrio RT @tcreativo: Cinco pasos para ganar fans con una estrategia de contenido [link] En #SMM el contenido es el rey [link] koldo garcia RT @simdalom: Genial!

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Biznology

APRIL 29, 2014

Maybe, you even need to set up a moderated and curated screen that features the social media conversation that’s happening, real-time. Content Marketing Internet Marketing Public Relations Social Media Marketing Apple Battery pack corbis Facebook Google instagram IPhone Limefuel Tumbl twitter Vine'

Cable 80

Cable Social Media Facebook Ideal Customer Profiles 80

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). T-Mobile Curates Web Content , June 29, 2010. Sarah Worsham ( @sazbean ). Pricing Based on Customer Expectations , May 26, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

JANUARY 6, 2015

In few professions has the emergence of social media been such a double-edged sword as public relations. On one hand, the “citizen journalism,” blogging, and content-sharing platforms for all types of media have fundamentally altered the traditional print-based business model of professional and trade publications.

PR 100

PR Tips Best Practices Press 100

Hubspot

FEBRUARY 23, 2019

2 Social Media Content Calendar Templates (for 6 Social Networks). Download the social media content calendar templates here.). With so many different social networks to manage, a social media manager's life becomes a lot easier when they can plan which content to share on each account -- and when.

Template 78

Template Top of Funnel Planning Work Management 78

BuzzSumo

FEBRUARY 24, 2016

Over the last several months, we have partnered with the public relations firm Infinite Spada to provide data for their analysis of content marketing by leading law firms and accounting agencies. The top firms were those largest in size as determined by Inside Public Accounting and American Lawyer Media. Why it matters.

Case Studies 40

Case Studies Case Study Studies Content Marketing 40

SnapApp

AUGUST 31, 2017

They can look at social media and find feedback not only on a product but the company producing the product itself, which can also influence purchasing / buying behaviors. You find most people go to the social networks to vent problems or concerns with products. Jenna Seter.

Sales Management 112

Sales Management Paid Content Buy Top of Funnel 112

Convince & Convert

MAY 19, 2010

If we like it we want to pass it around to our network so that they can interact with it. This means your content should be capable of easily sharing through the major social networking sites as well as any niche sites your market is using. This is how we connect with each other online, by sharing content.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Hubspot

MARCH 21, 2016

2 Social Media Content Calendar Templates (for 6 Social Networks). Download the social media content calendar templates here.). With so many different social networks to manage, a social media manager's life becomes a lot easier when they can plan which content to share on each account -- and when.

Template 28

Template Planning Content Marketing Work Management 28

Convince & Convert

MARCH 16, 2010

I think twitter is more of a heavily curated rss reader/feeder rather than a portal, and I suspect that presenting twitter to new users as more of a friendly way to use rss that as a way to push conversation with strangers would help quite a bit. I'm not even going to try. Thanks for the thought-provoking post! dell is one example.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

FEBRUARY 9, 2010

Between the pre-set bots, and the humanoids who decide to act like 'bots RT anything if the right blog (or blogger) curates it … I unfortunately think the #'s would be huge. How many times would this 'article' be re-tweeted? It has become so easy to share, that 'trust' is THE main component of influencers.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

B2B Marketing Zone Posts

OCTOBER 5, 2010

Here are the top items based on social signals. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. To do that, curation must be part of the mix. wall existed between publishers and advertisers.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Convince & Convert

SEPTEMBER 21, 2010

Flowtown allows you to take email addresses (like the people subscribed to my newsletter) and determine in which social networks they are active. Also check out Gist [link] – helps with seeing the connection between your various social networks in a dashboard setting. 39 Curated SM tools from @jaybaer !!

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Hubspot

JULY 31, 2019

These channels include public relations, social shares and mentions, guest articles and roundups, and product reviews. A content distribution strategy is important for a few reasons: It boosts your content impact past curation and creation. Sound like something you’re doing? Price : Free and paid. ClickToTweet.

Distribution 101

Distribution Paid Content Content Custom Publishing 101

Single Grain

MARCH 7, 2022

That means that companies dealing with the following subjects require the help of PR firms to secure brand coverage in top crypto publications: Blockchain. Public relations is one of the most effective marketing strategies to build a solid online reputation for businesses dealing in the cryptocurrency sector. Media Relations.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Online Marketing Institute

OCTOBER 31, 2010

Flowtown allows you to take email addresses (like the people subscribed to my newsletter) and determine in which social networks they are active. Also check out Gist [link] – helps with seeing the connection between your various social networks in a dashboard setting. 39 Curated SM tools from @jaybaer !!

Social Media 40

Social Media Paid Content Tools Media 40

Hubspot

SEPTEMBER 21, 2016

Thanks to their social media and public relations teams' relentless work to get Winter's story shared with local media outlets, she eventually became the star of a hit film (seriously, rent this movie). Key Takeaways: You can't force becoming an influencer or thought leader , even on social media.

Social Media 28

Social Media Social Marketing Media Planning 28

Convince & Convert

SEPTEMBER 2, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Do You Have the Guts to Expect Social Media Failure Online Community With Purpose and a Plan Why D.I.S. Hence, the ROI of social media. The fact that you’re in public relations?

Social Media 155

Social Media Media Webinar Metrics Marketing & Strategy 155

Webbiquity

JUNE 6, 2011

Social Networking: Like Falling In Love. Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical).

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Online Marketing Institute

DECEMBER 13, 2010

Blogs form the basis for the formation of interest graphs , which, for all intents and purposes, represent the next stage of social networking. The Media in Social Media To tell a more complete story, bloggers must balance text with other forms of media. 2011 is the year of information curation and the dawn of the curator.

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40

Convince & Convert

SEPTEMBER 21, 2010

Smart phone-toting attendees could snap a photo of each others’ code, and instantly follow one another within the my.SXSW social network. For those of us left home dumpster diving through the social networks for tidbits, ideas, and the “next great thing&# , this was a real treat to read.

Social Media 128

Social Media Media Paid Content Conference 128