Webbiquity

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. But in B2B social media as with NFL quarterbacks, the interesting battle is for second place. Marketing leaders and their CEOs understand that it’s an efficient and effective way to get out their message.”

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

Webbiquity

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

Social Media 306

Social Media Work Management Marketing Management Media 306

Marketing Insider Group

AUGUST 12, 2020

I’m a big believer in making the content you publish the hub around which your content marketing strategy revolves. However, to rock content marketing in today’s omni-channel world, social media plays a key supporting role. Here are several ways to make your social strategy put in an Oscar-winning performance.

Social Media 325

Social Media Top of Funnel Social Marketing Marketing & Strategy 325

Marketing Insider Group

OCTOBER 5, 2023

There is an observation in social media called “ Participation Inequality ” or the “ 1% rule ” that says that 1% of us create content, 9% of us share content and 90% of us are pure consumers of the content created. But the fact is, the large majority of marketers are still not active in social media.

Social Media 194

Social Media Media Twitter ROI 194

Webbiquity

NOVEMBER 2, 2021

Now that social media has become such a key part of our lives, social media platforms (as well as purpose-built professional networking platforms like Kinetic ) may be the best places for networking. Different social media platforms lend themselves to different social experiences.

Social Media 323

Social Media Tips Media Network Marketing 323

Marketing Insider Group

JUNE 2, 2021

Content marketing is one of the fastest-growing professions in the business world today. This beginners’ course in content marketing will take you from the bare basics to having marketable skills that can help you command a better salary or grow your business. Why Should I Learn Content Marketing?

Course 332

Course Content Marketing Planning Best Practices 332

Benchmark Email

JANUARY 2, 2024

They’re inundated with emails, and reading an update on your brand is probably the last thing they want to spend time on (unless, of course, you’re Taylor Swift). The answer… The post The Benefits of User-Generated Content and Social Media Influencers in Email Marketing appeared first on Benchmark Email.

User-Generated Content 98

User-Generated Content Social Media Email Marketing Social Marketing 98

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy.

Social Media 79

Social Media Template Work Management Marketing Management 79

Webbiquity

AUGUST 17, 2021

According to Social Media Today , “ The days of organic reach on social media might be disappearing, but that’s not the case for Pinterest. Don’t you love seeing that the bounce rate from pins on your website are lower than on other social media network posts? Guest post by Lisa Sicard.

Social Media 359

Social Media Advertising Channels Media Business 359

Biznology

MAY 1, 2018

I have been doing social media strategy and planning in one form or another for clients since 2003. But in the context of social media and social media marketing, here’s how I break it down. Social Media Monitoring. Social Media Planning and Calendaring.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

KoMarketing Associates

APRIL 16, 2020

Although social media marketers are not entirely focused on Facebook and Instagram news feeds, they are not giving up on these channels entirely, according to new research. Socialbakers recently published the “Social Media Trends Report,” gathering data from the fourth quarter of 2019. one year later.

Social Media 156

Social Media Marketing Report Facebook Social Marketing 156

Marketing Insider Group

MAY 25, 2020

You’re a marketer or business owner, after all. But, conveying your brand’s personality to your audience on social media isn’t always easy. Of course, when it comes to branding, your logo, color palette, fonts, and tagline are important, but the voice of your brand is what will truly influence your audience and readers.

Social Media 336

Social Media Personalization Media Brand Identity 336

Oktopost

APRIL 26, 2024

Why should social media management for law firms be on your immediate to-do list? Social media takes our legal branding to the next level by getting social with our audience and providing them with real insights for their legal needs. We live in an age where promoting our services online is essential.

Social Media 62

Social Media Work Management Marketing Management Media 62

Webbiquity

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. That’s certainly not always the case, of course. ” Of course this isn’t the first time I’ve heard something like this. They Buy Much Faster.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

Webbiquity

MAY 20, 2021

As a marketer, it’s pretty much inevitable to spend a lot of time focused on your job: strategies, tactics, and the day-to-day marketing activities that are part of your role. Social media marketing has been a distinct discipline for more than a decade. you’re happy doing your marketing work.

Social Media 296

Social Media Ad Building Media Business 296

SocialPilot

JANUARY 21, 2024

Social media has too many things to offer to brands and users. Your marketing strategy should be planned in such a way that it propels maximum people to complete their sales journey and be converted into your customers. A killer social media CTA can help you achieve all of these goals and maximize return.

Social Media 119

Social Media Examples Media Urgency Marketing 119

KoMarketing Associates

JULY 2, 2020

B2B advertising has a reputation for being dull, but it doesn’t have to be – especially when you’re advertising on social media. The more relaxed nature of social media platforms gives B2B marketers a valuable opportunity to be more approachable and relatable. So how many B2B marketers use LinkedIn ads?

Social Media 290

Social Media Paid Search Agency Advertisements Advertising 290

Trade Press Services Newsletter

JANUARY 4, 2024

2024 is poised to be a revolutionary year for B2B marketers. From new artificial intelligence tools to shifting digital marketing strategies, the year will be filled with opportunity. Seven Tips for Navigating Your B2B Marketing Journey in 2024 For B2B marketers, the journey ahead is full of twists, turns and detours.

Marketing AI 130

Marketing AI Course B2B Thought Leadership Planning 130

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. In 2023, amidst recession talk, a cost of living crisis and a seemingly never-ending flood of layoff announcements, it feels a bit like the obstacle course is on fire. If you’re feeling the heat, we see you and hear you.

Social Media 114

Social Media Work Management Marketing Management Social Marketing 114

The Marketing Blender

DECEMBER 13, 2022

The 4 essentials of social media marketing for businesses. Having a strong presence on social media is more important than ever. While it may seem intimidating at first, once you understand the basics of social media marketing, you’ll be able to make the most of the various platforms for your business.

Social Media 97

Social Media Social Marketing Planning Media 97

Martech

MAY 6, 2022

There are many emerging social media platforms that marketers would be wise to take note of. These new platforms enable digital marketers to better connect with their target audiences. This article will discuss eight modern campaigns that you can use for inspiration when marketing your brand.

Social Media 109

Social Media Paid Search Agency Social Marketing Effectiveness 109

Contently

NOVEMBER 29, 2021

This February Austin McBroom, former college basketball star and patriarch of YouTube ‘s ACE Family, launched an online social media course. ‘How to Make Money from Social Media’ and ‘How to Grow Your Social Media Platforms’ weren’t tautologies but classes, priced at $50 per month. .

Social Media 170

Social Media Media Viral Marketing Class 170

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Brandpoint

APRIL 13, 2023

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. Marketers have been preaching its rising value for years, and the statistics overwhelmingly affirm the medium. 87% of marketers say that video has a director and positive impact on sales.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Webbiquity

MARCH 15, 2018

With so many different social media scheduling tools to choose from, there’s something for everyone. Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives. What are your goals from social media marketing?

Social Media 322

Social Media Tools Media Work Management 322

Sprout Social

JULY 6, 2022

When I think about data, I inevitably think about social media. That might be because I spend my days working with our clients’ executives to capture the voice of their customer, but I think it’s because social media intelligence is the next data frontier. billion people are on social. Think about it: 4.62

Social Media 116

Social Media Social Marketing Media Paid Search Agency 116

Martech

JANUARY 27, 2022

Connected TV is giving social media marketers a new channel to consider as big names like Facebook and TikTok are now appearing in apps on smart TVs. But even though CTV extends the reach of their campaigns, marketing via TV-based social media apps calls for a new strategy.

Social Media 103

Social Media Social Marketing Tactics Paid Search Agency 103

Vision6

NOVEMBER 2, 2023

In this particularly fast-paced and ever changing digital landscape, it makes sense to have a marketing strategy that reflects the times. While email and social media marketing both stand out as powerhouse advertising channels, combining them together can really light a fire under your next campaign.

Social Media 52

Social Media Work Management Email Marketing Social Marketing 52

Brandwatch Marketing

OCTOBER 5, 2020

Marketing always has to adapt to new technology and although we can hardly call social media new anymore, a lot of businesses still haven’t caught up or got to grips with it. What is social media marketing? Social media marketing is any marketing that takes place on social media platforms.

Social Media 105

Social Media Social Marketing Media Planning 105

Pam Didner

NOVEMBER 5, 2022

Content planning and writing are essential skills for content marketers and social media managers. The blogs/publications/creators should represent content marketing industry tactics, general interest blogs with a compelling spin, or something representing exploration. A majority of all content marketing is still written.

Social Media 108

Social Media Work Management Social Marketing Planning 108

TrustRadius Marketing

MARCH 2, 2022

It’s an inevitable part of operating a business: eventually, you’ll have to start posting on social media. Maintaining a social media presence is more than a simple checkbox step in establishing your business’s credibility. 54% of social media browsers use social media to research products.

Small Business Marketing 98

Small Business Marketing Social Media Social Marketing Tools 98

Navigate the Channel

NOVEMBER 19, 2023

As agriculture promotion groups (APGs) and checkoffs strive to provide educational information for farmers to keep them informed about investment activities and new opportunities, building a social community with your target audience can be a positive, engaging way to support key communication goals.

Social Media 65

Social Media Media Communities FAQ 65

Sprout Social

MAY 18, 2023

Social practitioners wear many hats as they balance emerging networks and formats. Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Social media copywriting varies greatly by industry and brand. How is our audience reacting to competitors’ content?

Copywriting 127

Copywriting Social Media Practices Marketing AI 127

Martech

APRIL 15, 2022

The quality of the content you publish on social media channels matters, but so does when you post it. Read next: 3 social media trends impacting marketing in 2022. Get the daily newsletter digital marketers rely on. The post The best times to engage on social media appeared first on MarTech.

Social Media 141

Social Media Media Best Practices Work Management 141

ClearVoice

MARCH 31, 2021

Some things never change, but social media is not one of them. We’re here to help you stay current with all of the latest social media news updates from new features, product releases, and occasional platform glitches. Need to get connected with all the latest updates in social media?

Social Media 132

Social Media Paid Content Media Advertising Agencies 132

SocialPilot

JANUARY 21, 2024

Influencer marketing has rapidly become a key strategy for many marketers. In fact, 80% of marketers now have a specific budget set aside for influencer campaigns. Marketers understand that people trust the words of influencers rather than their own. My recent influencer marketing campaign is a testament to that.

Social Media 96

Social Media Media Paid Search Agency Marketing Budget Creation 96

SocialPilot

JANUARY 4, 2024

Social media holidays, you ask? They’re special days celebrated on social media, from global events like Earth Day to fun ones like National Pizza Day. Engaging in these holidays allows businesses to flaunt their brand personality, connect over shared interests, and ramp up their social media presence.

Social Media 98

Social Media Media Planning Social Marketing 98