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OptinMonster Acquires Beacon Lead Magnet Creator To Help Small Businesses Easily Generate More Leads

Optinmonster

You continue to build a relationship with that visitor based on the needs they expressed by opting in to your lead magnet. It involves copywriters to create the content, designers to make the deliverable look great, and developers to automate delivery. It’s a bullet-proof formula that’s proven to work.

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5 AI writing assistants in action

Martech

Some are confident in AI’s capability to deliver high-performing copy for ads, landing pages and even white papers and ebooks. In turn, more realistic marketers and copywriters assert the stark superiority of human writing over AI. Here’s a sample prompt to get started: “Act as a copywriter.

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Conversion Rate Optimization: 10 Fast Tips for Busy Marketers

SmartBug Media

Sure, we know how to figure it out: Conversion rate = The number of conversions/the number of total visitors x 100 But what does CRO mean when we close the textbook and take a look at user behavior? These actions could include adding products to an e-commerce cart or filling out a form to download a case study or e-book.

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How to Use Gated Content to Skyrocket Engagement & Conversions

Optinmonster

This content could be just about anything: articles, videos, white papers, etc. One common type of locked content is a blog post or article where you have to opt-in to read the rest. And sometimes you need to opt-in for additional features. Valuable enough to opt-in, share, and reference. Let’s get started!

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What Content Types are Most Effective for Lead Generation

ClearVoice

Original research, often packaged as a downloadable PDF, is a popular opt-in offer in lead capture pages. White papers. Similar to industry reports and survey results, white papers also offer original research data that can magnetize new leads. However, white papers are more distinct than industry reports.

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How to Write a Strong Landing Page Title

ClearVoice

If an immediate free offer is being shared (such as an ebook or white paper), it may also prompt visitors to sign up for a mailing list. In this case, it may be referred to as a lead magnet page or an “opt-in page.”. A landing page is a stand-alone web page with the purpose of converting visitors into leads or even customers.

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The Ultimate Content Writing Guide

seo.co

Some content writing is salesly in nature – like direct-response style copywriting – while other content writing is much more organic (like a blog post). And while your brand certainly doesn’t have to tackle every single type of content, it’s smart to at least be familiar with what’s out there. Finally, you need a plan of action.