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AI ethics: How marketers should embrace innovation responsibly

Sprout Social

Comments like these just scratch the surface of ethical concerns across industries, but the top issues for marketers include: job security, privacy, bias and discrimination, misinformation and disinformation, and intellectual property/copyright issues, which we’ll dive into detail in the next section.

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34 Clever Scarcity Examples to Skyrocket Your Conversions

Optinmonster

Wildist : 50% Discount for 2 Days Wildist offers people to sign up for its workshops at half price, but only for 2 days. It buys the copyright of high-demand content like Kill Boksoon and Money Heist. Depending on where you live, you can still order personalized Coke bottles from their website.

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Your say: Personal knowledge management - Inside Knowledge

Buzz Marketing for Technology

Your say: Personal knowledge management. However, few companies have taken the time to equip employees with the appropriate tools and techniques to support their personal-knowledge and information-management needs. Although personal knowledge management is not a new subject, adoption has been slow. Setting the scene for PKM?s

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B2B Lead Generation Blog: Blogging & RSS Events

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. The live workshop will take place in Washington, DC on February 17th. Blogging & RSS Jumpstart Half-Day Workshop Cant make it to DC?

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How To Focus On Your Marketing Plan

Marketing Insider Group

If you are looking for a more formal approach, check out The Marketing Leadership Council which offers a marketing planning tool called MarkPlan and recently held a series of workshops on marketing planning. Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider.

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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. The workhorse of business-to-business direct mail is still the one-page, personalized letter sent in a #10 envelope. What can you send via email?

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B2B Lead Generation Blog: The Physics of Trigger Events for Lead Generation

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. When InTouch conducts an ideal customer profile workshop for a client, we help them understand favorable trigger events and related implications.