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Industrial Marketing Today
JULY 9, 2010
Of course, Marketing Automation alone cannot live up to those hyped up expectations and has to take the brunt of the blame. That is unfortunate because Marketing Automation software is a very useful tool and in my opinion, a necessity these days. Automating the “garbage in, garbage out” marketing approach benefits no one.”
Marketing Insider Group
JULY 15, 2010
To summarize my answer: As sales’ priorities shift over time from quantity at the beginning of a quarter to closing deals on quality leads at the end of quarter, marketing needs to have the flexibility to turn those dials as needed to meet the needs of the sales team. Augmented Reality For B2B Marketing in 2011?"
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Industrial Marketing Today
JULY 29, 2009
Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses. Copyright © 2010 Tiecas, Inc.
Industrial Marketing Today
MAY 7, 2010
See contradiction #4) Contradictions and Myth Busters: Only 17% of the marketers felt they were “sales driven.” Despite all the hype surrounding social media in B2B marketing, 50% of the marketers said they didn’t blog, 49% don’t use Twitter and 25% don’t use LinkedIn. Copyright © 2010 Tiecas, Inc. Resources
Industrial Marketing Today
AUGUST 17, 2010
Optimizing your marketing content around keywords or phrases is the first step in your content marketing strategy. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0
Industrial Marketing Today
JUNE 24, 2010
Home Marketing Matters About Contact B2B Marketing Store Company Website Social Media with Email Marketing – is it the Super Combo? webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.
Marketing Insider Group
AUGUST 17, 2010
To increase the speed at which you respond to market changes, companies need to invest in technology and expand the use of market insights, competitive intelligence, marketing automation and social monitoring. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? All rights reserved.
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