Martech

JANUARY 19, 2024

The point of view the professor expressed seemed similar to the current state of AI content generators. We are at the beginning of what will be a long road of generative AI tools producing content. The issue is that Open AI and Microsoft used copyrighted content owned by the Times, without paying for the rights to use it.

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Marketing AI Rules Copyright Generation 97

Valasys

MAY 8, 2024

This AI-powered platform looks to grant creatives the means to derail the AI training process so they can enjoy this new-found position of control within their copyright realms. This allows OpenAI to address the oneness of the copyright disputes and the misuse of AI-generated texts.

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Tools Ethics Copyright Media 40

Content Standard

APRIL 16, 2024

The introduction of generative artificial intelligence (GenAI) into the search experience via Google’s SGE and Bing’s Deep Search has caused unprecedented search ranking volatility. Related Article: Discover the impact of generative AI on SEO and how to align your search strategy with the latest developments.

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Trade Press Services Newsletter

AUGUST 3, 2023

Should Marketers Use Artificial Intelligence to Generate Content? With AI tools that generate website copy, blogs, sales emails and social media posts at the click of a button, it’s easy to be tempted by the promise of quick and easy content production. AI-generated copy can be inaccurate. ” The answer is…maybe.

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Martech

SEPTEMBER 1, 2023

A look at AI’s pros and cons Every day, I hear from colleagues about ways they’ve used generative AI to either speed up a process or create content. One colleague forwarded a LinkedIn post from Eric Partaker with a graphic (created by generative AI!) showing 120 generative AI tools. What a treasure trove to mine!

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Martech

JULY 10, 2023

As a society, we need to collectively hit the pause button and work out how to harness this technology ethically and responsibly. We must understand, embrace and learn how to incorporate these tools into our work ethically. 3D content made simple Generative AI is the hottest thing to hit our industry since the internet.

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Spiralytics

JUNE 11, 2023

It’s proving to be another significant tool with high business potential but can raise ethical and legal concerns. As a bonus, we’ll show you a few apps you can use to clone your voice—ethically, of course. Below is a general overview of how people and businesses use AI voice cloning. What is AI Voice Cloning?

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Marketing AI Ethics Copyright Startups 117

Convince & Convert

FEBRUARY 18, 2016

Since the early days of social media, ordinary people have been creating quality user-generated content. Many of these campaigns have been moving and memorable, like a recent campaign from Target that included an emotional commercial featuring user-submitted videos of students opening their college acceptance letters.

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User-Generated Content Generation Copyright Content 104

Martech

JULY 14, 2023

Avoid copyright and ethical issues by using AI as an assistant, not as your sole writer and editor. For example, different apps do better with data analysis, content generation, or content curation. As a result, you must fact-check everything when it comes to AI-generated content. However, all AI software is not equal.

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Marketing AI Practices Tools Copyright 85

Sprout Social

SEPTEMBER 26, 2023

AI input risks Generative AI tools accelerate several functions such as copywriting, design and even coding. Educating employees about the associated risks and clearly defined use cases for AI-generated content helps alleviate this problem. Plus, it securely enhances operational efficiency across the organization.

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Marketing AI Enterprise Management Work Management Marketing Management 103

ClearVoice

AUGUST 4, 2023

Legal Perspective on AI and Plagiarism When it comes to plagiarism, concerns are not only philosophical, ethical, or hypothetical. The question of AI and plagiarism is not simply an ethical or philosophical conundrum. Currently, the legal landscape surrounding AI-generated content is sparse and unclear.

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Marketing AI Generation Ethics Copyright 52

Content Standard

SEPTEMBER 19, 2023

According to a recent Gartner poll of over 2,500 executives, 70% are actively investigating and exploring generative AI, while 19% are already in pilot or production mode. This paints a vivid picture of the business urgency that’s built up around generative AI this year alone.

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Litmus

MAY 16, 2023

But as exciting as this new frontier is, it’s brought to surface a multitude of legal, ethical, and social concerns that have yet to be addressed with AI as it stands today. Since AI systems often rely on personal data, what are they doing to protect user data to ensure it’s private and secure? How much visibility will you have?

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Marketing AI Email Marketing Practices Paid Search Agency 78

Valasys

AUGUST 9, 2023

The company’s move comes after users raised alarms over potential AI training using audio, video, and chat data without explicit consent. In a bid to quell the growing unease, Zoom has now issued a blog post assuring users that their data will not be utilized for AI purposes without their explicit permission.

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Privacy Privacy Policies Copyright Ethics 52

Martech

MAY 15, 2023

AI’s inflection point was OpenAI’s decision to provide free and unfettered access to ChatGPT — the result: 100 million users in less than two months. Source: imgflip meme generator That’s where MarTechBot entered the picture approximately two weeks ago. The race to innovate will unearth thorny legal, copyright and ethical issues.

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Enterprise Management Marketing Automation Services Marketing AI Marketing Management 77

Scoop.it

OCTOBER 12, 2023

It’s a process of exploring relevant content from reliable sources and sharing it with your audience to generate more traction. This is one of the reasons why content marketers resort to content curation, especially when the purpose of the content to be shared is to generate awareness and educate the intended audience.

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Curation Ad Frequency Content Marketing Content 101

FunnelEnvy

JANUARY 22, 2024

Since that time, Google has continued to provide search results based on user experience and search intent. Google also recognizes that if users can get direct answers from a ChatGPT query, why would they still use Google? For Google, the main points are quality and user experience. In the AI era, they will do the same.

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SmartBug Media

JANUARY 5, 2024

Content Creation When used responsibly, generative AI tools such as ChatGPT can be great assistants for refining messaging and improving engagement and conversion. SEO We usually think of SEO as a long game because it takes time both for marketers to strategize and for Google to catch up and start generating results.

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RebelMouse

AUGUST 2, 2023

Artificial intelligence (AI) has maximized content generation and automation for various industries with the release of AI chatbot systems like OpenAI’s ChatGPT and Google’s Bard. Due to AI's lightning-fast content generation and improvements, businesses are embracing its power. As of right now, we know how Google feels about using AI.

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Marketing AI SEO Lead Ranking Industry CMS 52

Animalz blog

MAY 15, 2023

You and I are at the dawn of a new era in content marketing: the age of generative AI. How much should we rely on AI-generated content? Armed with this knowledge, you can develop a thoughtful approach to AI-generated content that leverages the strengths of both humans and machines. What are the risks and benefits?

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seo.co

JANUARY 18, 2021

Search engine optimization is a key marketing strategy, but it’s only effective when done ethically. However, that was before people began intentionally generating backlinks to gain rank in the search engines. If you want your backlinks to stick, you need to generate backlinks authentically through ethical link building practices.

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De-duplication SEO Tactics Copyright 75

Scoop.it

FEBRUARY 23, 2023

This is one of the reasons why businesses share curated content via social media with the intended users to boost engagement and maximize the reach with minimum effort. That’s why marketers often use curated content to generate brand awareness and engage their respective audiences. Image Source That’s not all. With over 4.62

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Curation Top of Funnel Content Copyright 87

Scoop.it

FEBRUARY 10, 2022

Think about: The platforms your viewers prefer; When are they most active; What is the age range of your audience; Where is your audience located, and what languages does it speak; What particular topics are of interest for this specific demographic (What is the user intent?); User-generated content (UGC) is easily found on social media.

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Curation Content Click Rate Long Tail Marketing 69

Webbiquity

JUNE 16, 2022

Though web scraping is growing rapidly in popularity and being deployed widely, it’s vital to understand the legal and ethical requirements. This article presents a look at the etiquette of web scraping and what ethical rules and legal measures exist regarding automatic web data collection. Don’t violate copyright law.

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Privacy Policies Copyright Terms and Conditions Work Management 145

Scoop.it

MARCH 23, 2023

This article will explore what content curation is and how you can curate your content responsively and ethically. If done correctly, content curation is also an easy way to generate content and keep your blog, email, and social media accounts active. But how do you know if you are doing it right? What is Content Curation?

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Curation Ethics Copyright Content 108

Buzz Marketing for Technology

JULY 24, 2008

The questions for discussion will be shaped and selected by the collective wisdom of Web users from around the world. The content of the debate will be collaboratively created by Web users, who can submit questions and promote them through a user-based ranking system, similar to the community-based news site Digg.

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Webcast Lead Ranking Privacy Policies Lead Scoring 100

Martech

APRIL 19, 2023

The emergence of generative AI, particularly ChatGPT , has changed everything. This article explores why today’s CMOs should prioritize marketing technology strategy and create internal policies for using generative AI. Copyrighting AI-generated content is a grey area at the moment. drove this home.

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sagefrog

OCTOBER 25, 2023

Search ads are text-based and cater to users with specific search queries on platforms like Google, capitalizing on immediate purchase intent. Social media advertising, designed for platforms like Facebook and Instagram, seamlessly integrates into users’ social feeds and stories. Maintain a consistent message and visual style.

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Display Paid Search Agency Ads B2B 52

Single Grain

JULY 7, 2023

AI tools have made significant strides in various industries, especially content generation. In this blog post, we will take a look at the biggest problem with AI content and explore the concerns, risks and ethical considerations surrounding its implementation. So what does this mean for complex industries?

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Marketing AI Paid Search Agency Ethics Advertising Agencies 52

Sword and the Script | B2B

DECEMBER 26, 2023

To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content. On the positive side, AI can be a helpful tool in terms of generating ideas and headlines.

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ClearVoice

SEPTEMBER 25, 2023

We could say ‘yes’ as we had already laid out a method for providing expert, human editing to AI-generated content so it passes the ‘written by human’ sniff test because our expert writers and editors refined it. Many AI tools can generate anything from suggested keywords to blog topics in seconds.

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Marketing AI Paid Search Agency Lead Ranking Content 59

Sprout Social

AUGUST 15, 2022

TikTok sounds are an integral part of the app—users don’t just listen, they remix and revamp to shape new trends and cultural shifts. The study also noted TikTok is the only platform where ads with audio generate increases in both purchase intent and brand favorability. The repost generated over 6 million views and over 4,000 shares.

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AIDA Viral Marketing Advertising Agencies Copyright 87

ClearVoice

MARCH 3, 2020

Generating content requires mindful planning and diligence. Generating content requires mindful planning and diligence. Have you discussed copyright issues and the use of bylines? Scanning for plagiarism and copyright violations. Have you vetted their credentials or publicly accessible social media?

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Marketing Budget Creation Process Top of Funnel Marketing Budget 114

Oktopost

MARCH 31, 2024

As a content writer, I get it – truly embracing Generative AI can be challenging. In fact, 65% of B2B content marketers will start using generative AI tools to develop content. But when having discussions about AI-generated content, one of the biggest arguments against its adoption is that it lacks authenticity.

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Generation Storytelling Copyright User-Generated Content 84

Scoop.it

MAY 3, 2022

As you might imagine, however, there is a “wrong” way to curate content — one that leads to copyright infringement and reputation damage. To help you build an ethically sound content curation strategy, we’ll share five curation ideas and some best practices to follow in this article. Why you should curate content.

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