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Hindsight 20/20 Series: 4. Your social business platform as a shopping mall

Biznology

After a while, you’ll have to figure out what is the real difference between your social business platform, and all the communications and collaboration products that preceded it, like your intranet web content management system, your corporate wiki, your SharePoint or Lotus Notes, email and telephones.

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Venntive Adds Communities to Small Business Marketing Automation and CRM

Customer Experience Matrix

More puzzling was Venntive’s decision to include a full accounting system and a community management features such as private discussion forums, Wikis, events, and custom fields for groups within its database. Members can share discussion forums and Wikis and be assigned rights such as access to specified information about each other.

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What social teams can learn from internal communications about effective COVID-19 messaging

Sprout Social

And without a playbook with clear next steps on what to do in a pandemic, social marketers are turning to their peers for guidance in a time where few people have all the answers. If there’s one thing that’s true, it’s that social marketers know how to roll with the punches. Just trying to shift focus on different content to post.

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Should sales enablement be owned by sales rather than marketing?

Chris Koch

These words, mostly in the form of brochures, specification sheets, and boilerplate PowerPoint slides, helped salespeople—especially those new to the company—get a conversation going with prospects. to conversation (tips on handling an account, coaching videos from sales peers and external experts, etc.) If so, why?

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Squirrels, long working hours, and social technologies

Biznology

In most organizations, the only way to move that knowledge from where it resides (your brain) to where it’s needed (somebody else’s brain), is via a conversation or an email exchange. Sometimes it’s hard to believe that the first PC I owned, 20 years ago, had a puny 40 MB hard drive. Is there any way out of this mess?

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Live Blog: How to Make Collaboration Cook

Paul Gillin

“Once people start sharing, they want to go to the next level, like file-sharing or managing a wiki. “Once people start sharing, they want to go to the next level, like file-sharing or managing a wiki. More than one-third of new member signed up because of peer recommendations.

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7 Steps to Establish a Successful Sales Mentorship Program

Hubspot

Applying these learnings to subsequent deals enabled me to win them on my own -- and in a much smaller time frame. Eventually, I took those learnings and taught them to sales reps I was mentoring. As I've seen firsthand, mentorship programs accelerate the learning and promotion processes on a sales team. But what's in it for the mentor?