Sprout Social

MAY 15, 2023

That’s why you need social listening tools to analyze what people are saying on social media and extract valuable insights. Social media listening tools let you monitor and track social media conversations related to a specific brand or topic. But the quality of your insights greatly depends on your choice of tools.

Tools 111

Tools Branding Brand Identity Enterprise Management 111

Sprout Social

JANUARY 16, 2020

If you’re still itching for your business to “go viral,” we don’t blame you. Because brands rightfully want to get their names and content in front of as many people as possible. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom.

Viral Marketing 107

Viral Marketing Work Management Planning Paid Search Agency 107

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S.

Twitter 64

Twitter Optimization Tips Display 64

Marketing Insider Group

DECEMBER 8, 2021

Marketing and content teams are gearing up to ring in the new year with a bang, but the buyer journey is complex. This makes it almost impossible for B2B and tech companies to reach this audience with relevant content. This makes it almost impossible for B2B and tech companies to reach this audience with relevant content.

Enterprise Management 313

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 313

ClearVoice

FEBRUARY 2, 2024

Creativity has always been the starlet of content creation. This article explores the role of creativity vs. analytics, how to strike the ideal balance, and some tools to help you get it just right. The Role of Creativity in Content Strategy If your content is a meal, creativity is the seasoning. Going viral pays.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

Webbiquity

AUGUST 20, 2019

Content marketing has become pretty much…just marketing. Anything you publish online is content. Anything you mail out is content. The information you deliver at live events is content. One of the most common forms of visual content used by marketers are infographics. Guest post by Ronita Mohan.

Content Marketing 217

Content Marketing Content High Quality Lead Mobile Marketing 217

Marketing Insider Group

JANUARY 21, 2022

With increases in paid ad content and algorithms constantly in flux, it’s easy to see why it’s becoming increasingly challenging to reach followers with organic campaigns. And content that’s designed for a specific platform will perform better than content that’s generic. How are their audiences engaging with their content?

Social Media 318

Social Media Organization Media B2B 318

Convince & Convert

JANUARY 25, 2017

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. We fired up Talkwalker’s social listening tool and, using Interbrand for reference, chose 18 top brands from nine industries. She tweeted, and it quickly went viral—19.9

Twitter 150

Twitter Marketing Strategy Marketing & Strategy Planning 150

Martech Advisor

AUGUST 30, 2019

In this article, we look at three viral marketing campaign examples and what they imply for marketers. For the first time, consumers are more invested in mobile content compared to television. Viral Mobile Marketing Campaign Examples and What You Can Learn From Them. Learn More: Top 8 Mobile Advertising Platforms for 2019.

Viral Marketing 85

Viral Marketing Mobile Marketing Campaigns Examples 85

Webbiquity

MAY 25, 2021

As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Twitter Spaces has a pretty compelling value proposition. You have to be on Twitter.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Marketing Insider Group

JANUARY 24, 2023

This makes it almost impossible for B2B and tech companies to reach this audience with relevant content. This is not another prediction piece boasting the top content marketing trends to look out for this year. Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. Don’t worry.

Enterprise Management 200

Enterprise Management Marketing & Strategy Marketing Strategy B2B Marketing 200

Optinmonster

FEBRUARY 11, 2024

Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF checklist, report, or eBook like in the example above. Check out our guides on getting traffic from Facebook and using Twitter for lead generation for more actionable tips you can use to spread the word on social media.

Paid Content 83

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 83

Outgrow

JANUARY 11, 2021

20 Best Lead Generation Tools You Need to Try Out in 2021. They use some of the best lead generation tools to mine a stream of qualified leads. But, if you follow the right techniques and use the right lead generation tools, we assure you that your lead generation efforts will be fruitful. Best Lead Generation Tools for 2021. #1

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Launch Marketing

JULY 14, 2021

Virtually every business has curated, edited and uploaded content for Twitter, LinkedIn, Facebook and other social media platforms. Still, much of this content gets only a few likes and little engagement. In a world where nearly four billion people use social media daily, what content will interest and engage your audiences?

Paid Search Agency 173

Paid Search Agency Social Media Lead Scoring Lead Ranking 173

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. Using hashtags on different social networks.

Effectiveness 121

Effectiveness Social Media Paid Search Agency Viral Marketing 121

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. Unfortunately Twitter traffic has become more difficult to come by over the past few years. Twitter can drive solid well-converting referral traffic. But hard doesn’t mean impossible.

Twitter 100

Twitter Traffic Ad Building Tips 100

Unbounce

MAY 16, 2023

There are countless channels: Twitter, Facebook, Instagram, Snapchat, TikTok, LinkedIn, just to name a few. That means you can plan, produce, schedule, and monitor your content faster—so you can get back to doom-scrolling with the rest of us. What are the best AI social media tools? Posts to write. Graphics to design.

Marketing AI 52

Marketing AI Social Media Tools Media 52

Martech Advisor

NOVEMBER 22, 2019

We will also review the top social media automation tools available today. Table of Contents. 6 Best Social Media Automation Tools. But leveraging this powerful tool is a challenging task for marketers. It includes content publishing, tracking, and measuring. Content Publishing. Scheduling Posts.

Marketing Automation Services 91

Marketing Automation Services Social Media Paid Content Automation 91

Top Rank Marketing

DECEMBER 20, 2023

These are just a few statistics to get you to start considering this channel for your social media content calendar. Then, compare it to what you find in SEO tools, and include both in your next content piece. X/Twitter is only 15-20 minutes, and Facebook is 5-6 hours. Repurpose social content across channels.

Paid Content 113

Paid Content Search Marketing Promotion Advertising Agencies 113

ClearVoice

JULY 18, 2023

Both content marketing and traditional advertising fall under the global umbrella of “marketing.” But they are very different tools with very other purposes. Let’s take a deep dive into content marketing vs. traditional advertising in finance. Today, businesses have another option: content marketing.

Advertisements 52

Advertisements Advertising Top of Funnel Paid Search Agency 52

Sprout Social

MARCH 8, 2021

For any content creator, there’s a lot to like about the concept of newsjacking. But when done poorly, an attempt to create timely content can fall flat. For starters, do you have the tools and systems in place to monitor trending topics over time? CovidVaccine trends, US [link] pic.twitter.com/mia0jsbhOG.

Content 130

Content Trends Social Media Eye-Tracking 130

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? Make your content accessible. Accessibility should be a consideration for all of your brand content, not just videos. Lemons – Demo – Brye.

Trends 145

Trends Effectiveness Marketing & Strategy Viral Marketing 145

Convince & Convert

JANUARY 22, 2015

No one disputes that Red Bull began as a beverage company, but the content it creates to promote its beverages is so well done and so popular that it often does seem like a viable business in its own right. If Red Bull wanted to, the company could probably sell ads against its own content marketing. The Programmatic Content Play.

Ad Exchange 143

Ad Exchange Intent Signal Viral Marketing Distribution 143

Scoop.it

OCTOBER 12, 2021

Content marketing isn’t what it used to be. What is a Content Strategy? Every brand produces content in some form or fashion. Every brand produces content in some form or fashion. But there’s a difference between creating content and having a content strategy. Content marketing isn’t stagnant.

Organization 99

Organization Marketing & Strategy Marketing Strategy Webinar Metrics 99

Contently

APRIL 16, 2020

When I want to have a panic attack, I open Twitter. Great content requires great reporters and storytellers. Its content is so good that it often goes viral on Reddit. Indeed, GE Reports’ fantastic work shows that great content marketing isn’t just about data or analytics or audience insights.

Marketing Report 114

Marketing Report Storytelling Content Marketing Press 114

Contently

NOVEMBER 29, 2021

“We just get bombarded by viral content constantly, which makes it seem very accessible, and very achievable,” says Andrea Jones , an Ontario-based social media strategist. Ultimately, the most popular social media content is new, creative, and not something you can do overnight. And it can be. Courses should too.

Social Media 170

Social Media Media Viral Marketing Class 170

SocialPilot

FEBRUARY 9, 2024

If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. Table of Contents 1. Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. So, let’s dive deeper into your future social media video strategy and see how you can make content that people will want to engage with!

Social Media 149

Social Media Video Marketing Media Eye-Tracking 149

Convince & Convert

OCTOBER 5, 2010

This demonstrates that Twitter users are not browsing the public stream (or even their own lists) to find and interact with tweets from earlier in the day. Consequently, WHEN you send your tweets has a tremendous impact on virality. Not all Twitter followers have equal ability to amplify. Find Your Influencers.

Twitter 142

Twitter Tips Social Media Advertising Agencies 142

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Compared to other forms of media, putting out content is simpler, doesn’t involve formalities and is more cost efficient.

Social Media 100

Social Media Features Media Curation 100

Sprout Social

JANUARY 23, 2024

For another recent example of Auntie Anne’s top-tier community engagement, when the brand noticed a video about their pretzel bucket go viral , they quickly reached out to the creator and reshared it. The play: As Auntie Anne’s demonstrates, the best community engagement content costs $0. oliviadirienzooo ♬ RGF – Macky Zoo ?

Branding 109

Branding Brand Identity Communities Viral Marketing 109

seo.co

JANUARY 1, 2023

The infographic is certainly not a new tool for those looking to boost search engine optimization. This leads many people to simply assume that the infographic is yesterday’s news, last year’s tool, and no longer a valuable part of SEO strategy and planning. That simply could not be further from the truth.

SEO 98

SEO Viral Marketing Statistics Case Studies 98

ClearVoice

JULY 20, 2021

Apparently, someone fed a few ‘Batman’ scripts into a content generator and the result was mostly laughable with gibberish served up as dialogue. Beyond the fun or silly parts of AI creative writing efforts, there is a real need for using automated services to support your content marketing plan. Don’t believe me?

Marketing AI 116

Marketing AI Planning Content Marketing Work Management 116

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. The spot earned over 5.1 The gag was even mentioned on SNL.

Social Media 118

Social Media Social Marketing Paid Search Agency Media 118

SocialPilot

MARCH 5, 2024

Engagement Engagement tracks the number of actions people make on your posted content. You can easily track the engagement metrics on your Facebook Meta Suite’s Insights page under the “ Content Overview ” section. The exports feature lets you download or share the social analytics report directly from the tool with multiple email ids.

Facebook 83

Facebook Cost Per Thousand Cost Per Click Ad Frequency 83

Sprout Social

JANUARY 11, 2024

For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. Sprout’s social listening tools gather and analyze customer sentiment across millions of conversations online. abercrombie Replying to @sydney? And it’s all yours.

Branding 109

Branding Brand Identity Aggregators Marketing Analytics Tools 109

Sprout Social

APRIL 12, 2022

Between the pandemic, emerging technologies and an information landscape where a viral Tweet or TikTok can mean success (or scandal), the world of communications has seen massive change over the past few years. The need for multifaceted professionals is also essential in a world where virality and a 24/7 news cycle are part of everyday life.

Public Relations 107

Public Relations Stats Work Management PR 107