Webbiquity

FEBRUARY 2, 2016

But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. Here are five more key takeaways from the digital marketing stats and facts detailed below: Digital, social media marketing budgets will grow. 5 General Digital Marketing Stats.

Stats 100

Stats Paid Content Banner Ads Marketing Budget 100

Hubspot

JANUARY 27, 2020

To give you a bird's eye view of some of the most buzzed-about innovations that could impact marketers in the near or distant future, I've collected 45 stats related to four types of emerging technology. Here are 14 stats that demonstrate the growth and opportunities of AR and VR. Augmented and Virtual Reality. billion ( IDC ).

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

Optinmonster

OCTOBER 29, 2023

It can be difficult to keep up with the constantly changing stats and facts about blogging. Ultimate List of Blogging Statistics and Facts We hope these blogging stats give you some insight and help you make healthy decisions for your blog’s future. Only 14% of bloggers write blog content that’s 2,000+ words in length.

Statistics 93

Statistics Paid Content Stats Blogger 93

Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . Content marketing has been moving at the speed of light in recent years. HANDPICKED RELATED CONTENT: How to Explain Content Marketing to Anyone.

Paid Content 111

Paid Content Stats Paid Search Agency Content Marketing 111

Marketing Insider Group

FEBRUARY 23, 2021

Case studies are one of the most powerful forms of content to have in your marketing repertoire. The longer-form content goes more in depth to describe a problem, solution, and outcome – all while keeping the customer at the center of the story. You can incorporate case studies in content marketing in a myriad of ways.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. SEMrush) The U.S.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

ClearVoice

JANUARY 26, 2024

At ClearVoice, we understand that not all people are content people. Heck, not all marketing people are content people. We’ve been tempted to and have poured a ton of dollars into paid before, and we’re a content-led organization that has used content to grow our organic traffic 35X (and counting over the past five years).

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Porch Group Media

OCTOBER 1, 2020

According to HubSpot, email marketers are sending 27% more emails than they then did pre-coronavirus. Content Marketing Institute, 2020) 80% of business professionals believe that email marketing increases customer retention. eMarketer) Relevant emails drive 18x more revenue than broadcast emails. Approximately 90% of U.S.

Stats 71

Stats Email Marketing Trends Planning 71

PureB2B

APRIL 25, 2019

We like to keep a finger on the pulse of the B2B marketing funnels and sales pipelines world and thought we would share some recent and relevant insights with you. 91% percent of B2B marketers are doing content marketing. 91% percent of B2B marketers are doing content marketing. If you liked those stats, how about these?

Stats 62

Stats Top of Funnel Advertising Agencies Marketing Qualified Leads 62

Tiecas

JANUARY 27, 2024

Industrial blogs are an integral part of manufacturing content marketing. Whether new to manufacturing content marketing or looking to improve your efforts, this guide will provide the insights and best practices you need to know when writing industrial blogs. Reaching the right audience with relevant content is not easy.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

Hubspot

MAY 4, 2020

Social Selling LinkedIn Stats. According to LinkedIn, 62% of B2B customers respond to salespeople who connect by sharing content and insights that are relevant to the buyer. When asked about quality content, 65% of B2B buyers said informational, easy to consume content is an important factor in their buying decisions.

Linkedin 80

Linkedin Stats Lead Scoring Lead Ranking 80

Optinmonster

JANUARY 14, 2024

Are you interested in the latest content marketing statistics? In the ever-evolving world of digital marketing , content remains king. But what makes content truly reign supreme? Content marketing statistics offer invaluable insights, guiding strategies, shaping narratives, and ensuring that every piece of content hits its mark.

Statistics 52

Statistics Content Marketing Marketing Budget Creation Planning 52

SendX

MAY 21, 2021

I would like to answer that with some little stats - email is the third best way for content distribution among B2C marketers and In 2020 alone there were 4 billion email users globally and is set to grow to 4.6 The first thing to appreciate about HubSpot is that it's a marketing system aimed at all parts of the sales funnel.

Marketing Automation Services 196

Marketing Automation Services Enterprise Management Marketing Automation Work Management 196

Marketing Insider Group

DECEMBER 8, 2021

So optimizing your site content for voice search is something you need to think about, and the sooner the better. Prioritize Video Content. Consider these stats: Twitter claims that 82% of its users view video content on the app. All indications are that voice search, far from being a flash in the pan, is here to stay.

Practices 293

Practices Tips Business Emarketing 293

SocialPilot

JANUARY 15, 2024

Video is the new king of content. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. These stats will help you know how video marketing influences customers. In 2024, video content will make up for 82% of the internet traffic. Here we go!

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Convince & Convert

JANUARY 28, 2014

They needed the statistic within two hours for use in an important piece of long form content. As a content marketer, I am always backing up my white papers, ebooks, and blogs with powerful statistics and research that tell a story. I didn’t have access to any paid research resources like JSTOR or a real library. Sounds easy right?

Statistics 133

Statistics Content Marketing Paid Search Agency Stats 133

Optinmonster

APRIL 4, 2024

Segmentation : Email segmentation is absolutely key to sending relevant content to your target audience. And it’s even better if you can test your sender names and email content. HubSpot HubSpot combines the power of CRM software with email marketing. How to Choose the Best MailChimp Alternative 1.

Enterprise Management 61

Enterprise Management Email Marketing Marketing Automation Services Work Management 61

Navigate the Channel

JUNE 19, 2023

Your social media followers probably aren’t counting the number of times you #hashtagoverkill digital marketing, B2B or marketing mindset, but it may feel to you like your content ideas are repetitive or #stuck. Feeling baffled about how to generate new content (remember the early days when we thought creator’s block was a myth?)

Social Media 65

Social Media Media Curation Content 65

SendX

NOVEMBER 10, 2020

Next up, you want to offer personalized content based on your subscribers’ demographics. Engaging your subscribers based on their demographics can make your emails more personalized and relevant; thus increasing the chances of them interacting further with you. Source: HubSpot You can place your segmentation on your subscription page.

Email Marketing 361

Email Marketing Planning Tips Paid Search Agency 361

TrustRadius Marketing

APRIL 17, 2022

Hubspot 2021) Marketing Automation is one of the technologies that show the most difference in adoption between most successful (63%) and least successful (39%) marketers. Content Marketing Institute 2019) Marketing automation on average drives an up to 14.5% increase in sales productivity and a 12.2% reduction in marketing overhead.

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing Automation 98

Webbiquity

FEBRUARY 16, 2021

Most B2B brands have difficulty in creating visually appealing content, which is one key reason Instagram isn’t the most obvious platform for B2B companies. Often, they don’t think they have the right type of content or they simply don’t know what to post on Instagram. FedEx: Provide Instagram Customer Care.

Paid Search Agency 297

Paid Search Agency B2B Marketing Examples Enterprise Management 297

Hubspot

JANUARY 22, 2020

Namely, planning out a social media content calendar. That means figuring out an entire month of fresh content that needs to be engaging, stand out, and make consumers identify with your brand on social media. Try these content ideas to re-vamp your posting game. Share user-generated content on Twitter. June 25, 2019.

Social Media 87

Social Media Media Content Stats 87

Hubspot

MAY 23, 2023

Based on this stat alone, it's no surprise why so many sales teams are folding AI into their workflow — and saving time in the process. Now, salespeople can leverage AI tools to write the perfect prospecting messages — ones that are personalized, compelling, and highly relevant. Let's dive in. First, let's talk about personalization.

Marketing AI 72

Marketing AI Forecasting Lead Scoring Lead Ranking 72

Exo B2B

JUNE 18, 2019

What is the relevance of social media for B2B? It speaks for itself: We looked at studies published last year and this year to seek a comparison and show if things had changed or not but we quickly realized that today’s stats no longer check on the same parameters. Channels, strategies and content. Mature or immature?

Social Media 53

Social Media Emarketing Forrester Media 53

Hubspot

JUNE 9, 2020

Let's talk about content. More specifically, long-form content. Long-form content generally has a word count of more than 1,000 words — so, it’s not the shortest read. That doesn't mean that short-form content isn't useful for your website. Long-Form Content. Long-form content vs. short-form content.

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Lead Scoring Lead Ranking Content Classified Ads 100

Hubspot

DECEMBER 28, 2016

Content is used as a valuable marketing tool across all industries. From social media content to long-form evergreen content, marketers constantly write to build awareness and nurture relationships. While the goal of content marketing is clear, many companies forget to track what type of content is actually working.

Top of Funnel 96

Top of Funnel Paid Search Agency Sales Qualified Leads Companies 96

The Lead Agency

APRIL 14, 2024

You’re researching, comparing, and have just now landed on the relevant, tangible information that will actually help you get better B2B marketing results. After all, we all love content. Your content helps them to qualify your business as a viable option for whatever their needs. Finding the right information is tricky.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Hubspot

MAY 21, 2020

When Larry Drebes, CEO of Janrain, set out to study online consumer experiences earlier this summer, he knew that relevant content would be at the forefront of consumer minds. In truth, nearly three-fourths of respondents in the national poll expressed frustration at content that does not recognize them and adapt to their interests.

Personalization 101

Personalization Paid Search Agency Ad Exchange Marketing & Strategy 101

The Mx Group

SEPTEMBER 11, 2018

As a savvy B2B marketer, you know why content marketing is critical if you want to connect with modern customers. Remember, getting buy-in from the key players in your organization will help you get the resources, time and budget you need to create a content marketing program that achieves the marketing and business objectives they expect.

B2B Marketing 83

B2B Marketing Content Marketing Planning Marketing Budget Creation 83

Convince & Convert

DECEMBER 1, 2015

Joe Chernov comes to the Content Pros Podcast this week from InsightSquared, a sales performance analytics software product. Prior to working at InsightSquared, Joe served as VP of Marketing at several successful businesses, including Hubspot, Eloqua, and Kinvey. Working with sales reps for better use of enablement content.

Top of Funnel 101

Top of Funnel Account Based Marketing Marketing & Strategy ABM 101

Seismic

DECEMBER 13, 2023

Create valuable content and manage it well A vital piece of the enablement puzzle is content. As an enablement leader, you need to create (or orchestrate the creation of) content that not only resonates well with your audience, but also aligns with your overall business objectives. Enter sales enablement training software.

Practices 59

Practices Marketing Analytics Tools Best Practices Work Management 59

Content Marketing Institute

JUNE 18, 2018

Video options abound, particularly given its growing influence on content marketing success. To make that pitch to your brand’s executives, read on and grab some stats to support your case. HANDPICKED RELATED CONTENT: 10 Tips (and a Ton of Tricks) to Maximize Your Video Content Investment. HubSpot Click To Tweet.

Video Marketing 110

Video Marketing Marketing Websites Paid Search Agency Marketing Automation Services 110

Optinmonster

SEPTEMBER 18, 2020

Do you want to use gated content to boost engagement and conversions? Gated content is one of the best ways to make people more interested in what you have to offer. In this guide, we’ll show you how to gate content for more engagement and conversions. What Is Gated Content? Let’s get started!

Lock-In 95

Lock-In Top of Funnel Conversion Marketing Automation Services 95

Lake One

AUGUST 13, 2020

According to HubSpot , video marketing is using videos to promote and market your product or service, increase engagement on your digital and social channels, educate your consumers and customers, and reach your audience with a new medium. Not only that, but video is the most shared content on social media. Source: HubSpot.

Press 92

Press Video Marketing B2B Marketing Paid Search Agency 92

Outgrow

JANUARY 21, 2021

Top 15 Content Marketing Agencies in New Zealand. Hence, we bring to you the best content marketing agencies in New Zealand. Well, that explains why 70% of marketers in 2020 are actively investing in content marketing ! Well, that explains why 70% of marketers in 2020 are actively investing in content marketing !

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Advertising Agencies Paid Search Agency Marketing Agencies 1 Ad Agencies 52

SmartBug Media

AUGUST 11, 2021

122 million people actively watch at least one video on YouTube every day, and more than 2 billion people consume content from the platform at least once a month. easily digestible, engaging pieces of content that will make a prospective student look twice. Screen Current stats suggest that on average, individuals spend.

Marketing Strategy 98

Marketing Strategy Marketing & Strategy Planning Mobile Advertising 98

NuSpark Consulting

JUNE 29, 2015

CEOs and marketing leaders often stand on opposite sides of a deep chasm in terms of their belief in the power of B2B content marketing. While marketers recognize that content marketing can boost ROI, many corporate leaders still live in a worldview where traditional direct marketing campaigns rule. Here are the stats to prove it.

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