Webbiquity

APRIL 10, 2018

Content has to be high quality and laser-focused to cut through the noise. Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss. HubSpot ). How to best produce content for technical buyers? Content Marketing Institute ).

Marketing AI 245

Marketing AI Enterprise Management Stats Marketing Management 245

Hubspot

MARCH 29, 2021

Or maybe, you struggled to find the right deck or piece of sales content to best convey your value proposition at the right time. Here are some stats that give some perspective on why that's happening — facts and figures that make the case for sales automation. Sales Automation Stats. HubSpot ) 2. HubSpot ) 3.

Stats 94

Stats Automation Forecasting Lead Scoring 94

Hubspot

MAY 28, 2020

To get you started on your LinkedIn research, here are 24 need-to-know stats about the platform's audience, growth, and most common marketing tactics. LinkedIn Stats to Know in 2020. General LinkedIn Stats. Roughly 15% of marketers are creating content for LinkedIn. In 2019, LinkedIn made more than 6.8 billion in revenue.

Stats 101

Stats Linkedin B2B Thought Leadership Paid Search Agency 101

Hubspot

APRIL 13, 2021

Webinar Stats To Know. General Webinar Stats. 94% of respondents also report viewing webinar content monthly. Viewers in 2020 watched three times more webinar content than they did in 2019. Webinar Conversion Stats. Webinar Content Stats. LinkedIn ). MarketWatch ). BrightTALK ).

Webinar Metrics 89

Webinar Metrics Stats Marketing Strategy Marketing & Strategy 89

Hubspot

MAY 12, 2020

To show you just how beneficial account-based marketing can be, while also informing you of the challenges it comes with, here are 36 stats you should know in 2020. 36 Account-Based Marketing Stats to Know in 2020. General ABM Stats. The most common measurement of success for content marketing programs is Total Sales.

Account Based Marketing 95

Account Based Marketing Stats Ideal Customer Profiles Marketing Budget 95

Hubspot

JANUARY 6, 2021

Since landing pages are tailored to customer interests, using them in your marketing strategy can help you convert a significant number of qualified prospects since you can assume that they’re ending up on a landing page because its content interests them. 11 Stats That Make a Case for Landing Pages.

Landing Pages 101

Landing Pages Stats Conversion Rate Lead Scoring 101

Hubspot

OCTOBER 16, 2020

You might think with growth stats like this, Australian brands are rushing to Instagram.But that's not the case -- many Australian businesses are actually missing out on the opportunities Instagram offers. Australian Instagram Usage Stats to Know. HubSpot , 2020). Australian Instagram Users. There were 10.45 NapoleonCat , 2020).

Stats 97

Stats Trends Bandwidth Social Media 97

Hubspot

JANUARY 27, 2020

To give you a bird's eye view of some of the most buzzed-about innovations that could impact marketers in the near or distant future, I've collected 45 stats related to four types of emerging technology. Here are 14 stats that demonstrate the growth and opportunities of AR and VR. Augmented and Virtual Reality. billion ( IDC ).

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

Webbiquity

FEBRUARY 2, 2016

But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. Here are five more key takeaways from the digital marketing stats and facts detailed below: Digital, social media marketing budgets will grow. 5 General Digital Marketing Stats.

Stats 100

Stats Paid Content Banner Ads Marketing Budget 100

Hubspot

JUNE 30, 2020

When it comes to smaller purchases, I feel the same way about promotional content created by customers. This content shows me what the product is like in real life and proves that customers are delighted enough about their experience to promote a trusted brand. more impactful than influencer content. Consumers find UGC 9.8x

User-Generated Content 101

User-Generated Content Stats Generation Paid Search Agency 101

Hubspot

AUGUST 10, 2020

This is especially true for social media content. When the colors, text, and photos all fit, I find myself going through all the content because it's so easy to look at — the same is true for Stories. Sometimes, I come across posts that make me think, "How did this marketer turn a simple content idea into this engaging Instagram Story?"

Hubspot 101

Hubspot CMS Development Work Management Buzz 101

PureB2B

MARCH 8, 2022

Table of Contents 1. 61% * of marketers rank lead generation as their biggest challenge – Hubspot 2. 61% * of marketers rank lead generation as their biggest challenge – Hubspot. This may seem like a dismal stat, but keep in mind this encompasses every visit to your landing pages.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

PureB2B

MARCH 8, 2022

Table of Contents 1. 61% * of marketers rank lead generation as their biggest challenge – Hubspot 2. 61% * of marketers rank lead generation as their biggest challenge – Hubspot. This may seem like a dismal stat, but keep in mind this encompasses every visit to your landing pages.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

Hubspot

SEPTEMBER 30, 2020

Marketers should be attracting and nurturing leads with targeted content so that qualified prospects can be passed onto Sales, while sales reps should convert those prospects into customers. Here are some numbers that just might convince you of the value of Sales and Marketing alignment: Sales and Marketing Alignment Stats to Know.

Stats 86

Stats InsideView Lead Scoring Lead Ranking 86

Hubspot

DECEMBER 14, 2020

When we think about visual marketing content, it's easy to default to popular mediums like television, web video, and social media. But, there's one type of visual marketing content that's sometimes overlooked by marketing teams. But, there's one type of visual marketing content that's sometimes overlooked by marketing teams.

Stats 98

Stats Customer Satisfaction Television marketing Social Media 98

Hubspot

MARCH 12, 2020

This is definitely apparent at HubSpot, where we have a quickly growing fleet of more than 300 full-time remote employees as well as partial remote options for those who work in our offices. As someone who'd never really understood the perks of remote work, my time at HubSpot has allowed me to embrace this work style.

Stats 101

Stats Work Management Hubspot Analytics 101

Webbiquity

AUGUST 13, 2019

Top-performing B2B content marketers put the information needs of their audiences ahead of the company’s sales and promotional message. That’s one of the key findings from the ninth annual report from the Content Marketing Institute and MarketingProfs: B2B Content Marketing 2019: Benchmarks, Budgets, and Trends—North America report.

Work Management 247

Work Management Effectiveness Budget Programs Marketing Management 247

Marketing Insider Group

MAY 18, 2021

Employee content marketing just might be the missing link to meet all these demands – and many more. Take this stat on video marketing, for example. 54% of customers say they’d like to see more video content from brands – more than any other type of content. That’s why employee content marketing is so important.

Content Marketing 276

Content Marketing Planning Webinar Metrics Content 276

Hubspot

APRIL 5, 2023

You’ll also need a thorough knowledge of sales trends and stats to succeed. With a modest, go-get-'em attitude, you can learn the stats you need to know to anticipate what a career in sales has in store for you. Explore different salary stats (as of 2023) that different sales positions provide and what skills these roles require.

Stats 78

Stats Enterprise Management Work Management Marketing Management 78

Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . Content marketing has been moving at the speed of light in recent years. HANDPICKED RELATED CONTENT: How to Explain Content Marketing to Anyone.

Paid Content 111

Paid Content Stats Paid Search Agency Content Marketing 111

Hubspot

MARCH 18, 2020

Not only do you have to figure out which topics will intrigue and captivate audiences , but you'll also have to take time to book guests, record interviews, and build a solid recording space where you can create high-quality audio content. Then, you can work with them and leverage their expertise by sponsoring the content they've made.

Stats 89

Stats Advertisements Advertising Cost Per Thousand 89

Optinmonster

OCTOBER 12, 2021

Then this HubSpot review is for you. Tracking stats such as click-through rates, open rates, read rates, etc. One popular email marketing software is HubSpot. Also, HubSpot features email marketing capabilities that make designing an email campaign quick and easy, all without the need for specialized design knowledge.

Hubspot 69

Hubspot Budget Programs Enterprise Management Email Marketing 69

Sprout Social

APRIL 12, 2022

Building a positive public image now also means understanding how to increase online engagement, get backlinks and identify opportunities for content. Public relations professionals also frequently use media databases, news monitoring and email automation through services like Mailchimp and HubSpot.

Public Relations 108

Public Relations Stats Work Management PR 108

Hubspot

SEPTEMBER 23, 2020

20 Co-Marketing Stats to Know in 2020. Roughly 11% of marketers say "partnership posts" are their brand's most engaging type of social media content. HubSpot, 2020 ). Increased trust and favorability: If a prospect trusts the brand you partner with, they might trust you when that brand promotes your name, logo, or content.

Stats 101

Stats Advertising Agencies Paid Search Agency Planning 101

Tomorrow People

MARCH 8, 2018

If you wanna be the best marketer with the greatest content marketing strategy in town, you should get a load of this. Start with the basics and work your way to content superstardom. What’s this content marketing strategy thing all about? Content is one of life’s essentials. Content, in all its forms, is big.

Marketing Budget 267

Marketing Budget Top of Funnel Lead Scoring Lead Ranking 267

Optinmonster

OCTOBER 29, 2023

It can be difficult to keep up with the constantly changing stats and facts about blogging. Ultimate List of Blogging Statistics and Facts We hope these blogging stats give you some insight and help you make healthy decisions for your blog’s future. Only 14% of bloggers write blog content that’s 2,000+ words in length.

Statistics 93

Statistics Paid Content Stats Blogger 93

Crimson Marketing

JANUARY 28, 2015

HubSpot and Qualtrics recently conducted a survey of 900 management-level marketers in North America and Europe to determine how successful companies have been at demand generation for their respective brands. Here are the main stats from the survey: Companies exceeding their revenue goals: 70% attract more than 10,000 visitors per month.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Stats Lead Ranking 100

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Forbes) 93% of online experiences start with a search engine.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Porch Group Media

OCTOBER 1, 2020

According to HubSpot, email marketers are sending 27% more emails than they then did pre-coronavirus. Content Marketing Institute, 2020) 80% of business professionals believe that email marketing increases customer retention. The post Email Marketing Trends & Stats to Know for 2021 first appeared on V12.

Stats 71

Stats Email Marketing Trends Planning 71

PureB2B

APRIL 25, 2019

91% percent of B2B marketers are doing content marketing. 91% percent of B2B marketers are doing content marketing. 91% percent of B2B marketers are doing content marketing. If you liked those stats, how about these? The post 30 Sales and Marketing Stats to Know appeared first on DemandScience. provided the 2 nd.

Stats 62

Stats Top of Funnel Advertising Agencies Marketing Qualified Leads 62

Marketing Insider Group

JULY 10, 2023

The best CRM products include HubSpot, Salesforce, and Zoho. Try Semrush, Open SEO Stats, SpyFu, or BuzzSumo to uncover how your competitors are doing. Mailchimp and HubSpot are good choices for email, while Sprout Social and Brand24 are great for social media automation. Image Source 2. Consider WordPress or Drupal for a CMS.

Budget Programs 237

Budget Programs Marketing Automation Services CMS Development Marketing Budget 237

Hubspot

APRIL 21, 2021

Non-organic traffic can be a bit harder to come by, which is why, when creating non-organic content, you want to ensure that it will drive results. In this post, hear from HubSpot content strategists and marketers about the types of content that bring in the most non-organic traffic as inspiration for creating your own.

Traffic 101

Traffic Organization Content Thought Leadership 101

Hubspot

JUNE 15, 2020

And while you might think you have a solid email strategy, a huge portion of your audience might be missing out on your lead-generating content if your emails aren't mobile optimized. First, I'll begin with a few general stats that highlight why you need to embrace email marketing in the first place. Mobile Email Optimization Stats.

Stats 101

Stats Mobile Marketing Email Marketing Planning 101

Marketing Insider Group

FEBRUARY 23, 2021

Case studies are one of the most powerful forms of content to have in your marketing repertoire. The longer-form content goes more in depth to describe a problem, solution, and outcome – all while keeping the customer at the center of the story. You can incorporate case studies in content marketing in a myriad of ways.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

Hubspot

MAY 1, 2020

In the past year or so, live video has quickly become one of the most popular types of online content, especially on social media. But, because this tactic is still somewhat new, many companies might not know where to start when brainstorming live content. 25 Live Video Stats That Marketers Need to Know. Social Media Examiner ).

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

Hubspot

NOVEMBER 26, 2019

To help you make informed decisions about your strategy and whether TikTok is right for your brand, I've compiled a list of 26 interesting stats and facts to know before venturing on to the app. 26 TikTok Stats to Know in 2019. Here's a breakdown of TikTok's major demographic stats. Userbase, Downloads, and Growth. AppApeLab ).

Stats 101

Stats Viral Marketing Startups Transparency 101

Hubspot

DECEMBER 5, 2019

The user-influenced platform , which embraces discussion and community engagement, rather than content creation or branding is vastly different from other networks -- like Facebook or Instagram -- where brands naturally find their niche. General Stats. Engaging Content and Hot Topics. Takeaways from Reddit Stats.

Stats 98

Stats Mobile Advertising Internet Marketing Mobile Marketing 98