Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. Been Caught Stealing Let’s start with content creation and copyright issues.

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

Brandpoint

SEPTEMBER 19, 2022

The public relations industry has changed drastically over the years, from newswires to press releases to traditional print ads to the advent of native advertising and sponsored content, but it seems like the last two years have accelerated innovation more rapidly than ever.

Business 98

Business PR Distribution Thought Leadership 98

Convince & Convert

JULY 26, 2010

The more content pointing to your site from sites with authority the better. The more content, the better which leads me to the next thing… Social Media Optimization Sites like Facebook and Twitter can help you spread your brand’s net even wider. But what if you’re a big business with lots of SEO already?

Social Media 115

Social Media SEO Marketing Websites PR 115

Content Standard

JUNE 22, 2016

Call me old-fashioned, but I like press releases. When starting to execute a PR strategy, press releases have served as the central point of crafting the message. Today, marketers and public relations professionals must balance a wide array of digital media channels and convince executives that these moving pieces are valuable.

Press 54

Press PR Relevance Marketing Strategy 54

Sprout Social

JUNE 6, 2022

In this article, we’ll walk you through how to earn TikTok comments, FAQs and strategy ideas from top brands who are mastering TikTok comments. The TikTok algorithm rewards content with a lot of comment activity, making these videos more likely to show up on the For You page (FYP). Press and hold on the comment you would like to pin.

Viral Marketing 86

Viral Marketing Paid Search Agency Enterprise Management CAN-SPAM 86

Bluetext

OCTOBER 12, 2023

You will need to consider where and how to implement investor relations and press releases into your core website as well as navigation structure so that this content can be easily found. Where do your press releases live? Internal & External Communications What’s your PR strategy?

PR 45

PR Press FAQ Thought Leadership 45

Webbiquity

NOVEMBER 5, 2012

In Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing , Lee Odden provides the definitive guide to SEO and its extension into social and content marketing for the new, more sophisticated world of search and web presence optimization.

Optimization 100

Optimization Curation PR Public Relations 100

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs. Don’t be Shy.

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Outgrow

FEBRUARY 5, 2021

Inbound marketing aims at attracting and engaging prospective customers by offering valuable content. There are a variety of other methods one can use to boost engagement besides inbound marketing such as advertising, email campaigns, events, public relations, etc. Curating content. Create content that entices response.

Demand Generation Agencies 98

Demand Generation Agencies Demand Generation Case Studies Case Study 98

ClearVoice

NOVEMBER 27, 2019

A content level refers to the level of content in a brand hierarchy. You can use content levels to better understand the interconnectedness of the content you create for your brand. But content types are only pieces of the larger puzzle… After all that, I know what I’m talking about when it comes to content.

Paid Content 93

Paid Content Brand Identity Branding Verticals 93

Convince & Convert

JUNE 22, 2010

Also, many B2B purchases are heavily researched, providing a real success path for content creation and socially-derived thought leadership. If you don’t have the obvious social chatter about your brand, you have to make the case that content creation will drive search, which drives traffic, which drives sales.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

JULY 13, 2010

Every single person in a public relations firm should: 1) understand the impact of social media and 2) be able to activate that marketing potential for their clients. Would love to do it after work, but I'll be writing press releases until the wee hours. I don’t believe in a “digital divide.”

Social Media 140

Social Media Media PR Webinar Metrics 140

Convince & Convert

APRIL 8, 2010

Because as a content consumption device, the iPad is simply without peer. Using the iPad to do something as mundane as check headlines on your local newspaper’s Web site becomes a visceral, tactile experience as your ability to touch and move content redefines the physiology of the task. Same with email.

Paid Search Agency 138

Paid Search Agency Content Social Media PR 138

Navigate the Channel

JUNE 7, 2023

But there are case studies in triumph and many of those involve digital public relations, including some within Fast Company’s examples of success. When we think of digital marketing, public relations doesn’t often make this list, but it can be effective and long-standing, even in a B2B environment.

Stats 65

Stats Planning Marketing Analytics Tools Paid Search Agency 65

Convince & Convert

AUGUST 26, 2010

Thompson Social Listening and Analysis for the DIY Inclined – [link] [link] Beth Warren RT @jaybaer: Social Listening and Analysis for the DIY Inclined [link] [link] MyCrowd.ca

Social Media 120

Social Media Media Webinar Metrics Work Management 120

Brandpoint

AUGUST 9, 2018

A brand’s reputation is now vulnerable to waves of user-generated content that didn’t exist before the web. Negative press has also been turbocharged by the internet. While there are many tactics for protecting and repairing one’s online reputation, content plays a vital role in all of them. Microsites.

Work Management 74

Work Management Marketing Management Microsite Marketing & Strategy 74

Convince & Convert

SEPTEMBER 21, 2010

Apture is a handy plug-in that finds photos, videos, links and related content that you can embed or link to within your posts with a single click. Content Creation Cameras For still photos, I typically use my iPhone 3GS or Panasonic Lumix TZ5. for whatever search terms are important to you and your business.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Single Grain

MARCH 7, 2022

TABLE OF CONTENTS: ↓ What Is Crypto PR? Public relations is one of the most effective marketing strategies to build a solid online reputation for businesses dealing in the cryptocurrency sector. A good PR strategy is vital to strengthen community relations, assist in showcasing brand values, and enhancing business trust.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Convince & Convert

JUNE 30, 2010

This has enormous implications for social segmentation, content creation, tonality, and appropriate success metrics. Like TV commercials can be muted, users can block you on Twitter or unsubscribe to your emails if you blast your message in their faces without providing useful content or yes, deals. They are not a faceless heard.

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Hubspot

MAY 22, 2018

Public relations. Press releases are issued to both technical trade journals and major business publications such as USAHockey Inline, INLINE the skate magazine, PowerPlay, and others. Get Your Press Release Templates. Get Your Content Templates. Create a FAQ page for your website. Tournaments.

Startups 101

Startups Top of Funnel Work Management Business 101

Online Marketing Institute

OCTOBER 31, 2010

Apture is a handy plug-in that finds photos, videos, links and related content that you can embed or link to within your posts with a single click. Content Creation Cameras For still photos, I typically use my iPhone 3GS or Panasonic Lumix TZ5. for whatever search terms are important to you and your business.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Twitter 148

Twitter CRM Business Paid Search Agency 148