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The 23 Best Content Ideation Tools

Webbiquity

Sample review: “It’s a one-stop for gathering all of your thoughts, all of those articles you want to save for later, and so, so much more…The Evernote webclipper plugin allows you to save online articles and info to a notebook of your choice. ” — B2B PR Sense Blog. The formatting is simple and easy to use.”

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How to optimize your marketing budget: Do more with less

Sprout Social

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

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Why Business Is About to Boom for Social Media Agencies

Convince & Convert

(Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). Community managers with a background in writing find themselves having to learn advanced media buying optimization techniques. What do you get?

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Smart Ways to Become a Team Player in the World of Teamlancing

ClearVoice

I have had my own PR firm for 22 years and have been partnering with other publicists on client accounts since 2007 when I formed TO Media Co. ,” shared Allison Spragins Olmstead , who describes herself as the “OG of teamlancing” and represents brands including Laura Ashley and Rugs.com. 5 teamlancing tips for finding success. “I

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5 Marketing Trends to Dominate Your Competition in 2021

The Marketing Blender

Community Marketing. Community Marketing: The year 2020 forced people to take the bulk of their conversations online, and this trend will continue to thrive in the new year. These communities give people a place to come together to network and collaborate on topics they’re super-passionate about. So that’s it!

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How To Create a Great Voice and Tone for Your Brand

Salesforce Marketing Cloud

That includes social media, slideshows, white papers, films — even their PR and news articles — all springing from the same well. Create a library of samples. Once you’ve got your guidelines finalized and you’ve started your library of samples, you’re ready to publish. Values come first. Salesforce is a values-driven company.

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Best Practices When Requesting Ideas and Pitches From Creatives

ClearVoice

It’s also why so many brands and agencies ask for potential new employees or contractors to present a strategy or even produce sample work as part of the application process. This goes for marketing plans, PR plans, content plans or video outlines. This goes for marketing plans, PR plans, content plans or video outlines.