CMO Conference Forrester Social Media 
Martech
OCTOBER 28, 2021
“Basically, intent data allows marketing and sales teams to focus on the accounts that are in the market for a product or solution,” said Dan Tabaran, CMO of account-based advertising company N.Rich, in his recent MarTech presentation. See the full presentation from our MarTech conference here (free registration required).
Convince & Convert
APRIL 28, 2010
Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.
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Marketing Insider Group
JANUARY 6, 2020
Don’t forget to block out some time for one or two of the many marketing conferences that are scheduled for next year. There are literally dozens of marketing conferences coming up over the next 12 months in the US alone, not to mention the rest of the world (you can see my 2019 list to see how the selection compares with last year’s.).
Exo B2B
APRIL 11, 2019
Lee was also passing through Montreal a few months ago for a conference on content marketing at Infopresse. Here is an example of just a part of a bio of an expert in marketing: «She is ranked by Klear in the Top 1% of global Social Media Influencers. She has been the global CMO at Siegel+Gale since 2013. How We Measure.
Martech
FEBRUARY 28, 2022
Two recent studies measured ROI for social media versus email, and they appear to contradict each other. One said social media was first and email second for ROI, and the other said the opposite. But I know it’s the wrong question because email and social media don’t play the same roles.
Exo B2B
OCTOBER 16, 2020
million words on digital marketing since 2003 and is the author of Optimize : How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing. She gives many conferences in Canada and the USA, including one at TedX and Webcom-Montreal. no false accounts).
Buzz Marketing for Technology
APRIL 25, 2013
All the tools of the trade – text analytics, social media analysis, Website personalization, community analytics, computational advertising and online testing, among other things – were used for re-elect the President of the United States. This is not your ordinary conference about social media.
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