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12 inspiring social media monitoring case studies

Biznology

Here are 12 inspiring social media monitoring case studies. Rather, they wanted their content all at once, condensed and concise. HP created their own online magazine, Hpmatters.com, where customers could turn to once a month to get their dose of content. That which got the most buzz is used more widely.

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A Year Full of ‘No Way!?’ Moments for CCO Magazine

Content Marketing Institute

2017 will go down as the year contributors to the magazine repeatedly blew my mind. We started the year interviewing virtual-reality expert Sarah Hill, CEO and chief storyteller for StoryUP, the article titled Immersive Content. HANDPICKED RELATED CONTENT: How Virtual Reality Could Change Content Marketing.

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Battle of the Titans: Content Marketing vs. Traditional Advertising in the Financial Sector

ClearVoice

Both content marketing and traditional advertising fall under the global umbrella of “marketing.” Let’s take a deep dive into content marketing vs. traditional advertising in finance. Radio, print, and television ads all work roughly the same way. Today, businesses have another option: content marketing.

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How Content Marketing Can Save Your Digital Marketing Strategy

Content Marketing Institute

In a television series, this would be the beginning of the episode where we bring you up to speed on early character development moments you may have missed. Each year in our research, we find that a cohesive, documented strategy is one thing that separates successful vs. unsuccessful content marketers. Click To Tweet. Click To Tweet.

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15 Journalists to Follow to Stay on Top of B2B Digital Marketing Trends

Directive Agency

Also, it’s difficult to find accurate and fresh content in the B2B space. Look no further, the Directive marketing team has assembled a list of 15 journalists to help streamline the process of finding state-of-the-art content B2B marketers will want to consume. Magazine where he covers technology. John Brandon.

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Media Relations, Influencer Marketing & PR in 2020: An Interview with Brant Skogrand

Brandpoint

The second half of the book features more advanced lessons about the industry, including interviews with influencer marketers and case studies on companies who dealt with high-profile crises. I sat down to talk with him about his book, his career and public relations in general. “Writing,” Brant said.

PR 97
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Put Yourself on the Social Map: From Vagueness to Greatness

Convince & Convert

This week: From ExactTarget , a free set of case studies called The Power of Digital Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. It’s not just about taking the regular US English content and translating it into Spanish; that doesn’t work. via MediaPost.