Biznology

APRIL 8, 2014

I think it’s a brilliant idea because whenever I am participating live in a webinar or QA session, I don’t have the personal bandwidth to answer questions and queries as they come in. How to Engage Bloggers Down the Long Tail from Chris Abraham.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

KoMarketing Associates

JULY 22, 2014

But, with my Twitter feed inundated with these types of advice columns, I’ve started asking myself: Why do I keep reading about what content marketing strategies have worked well for other people? Who’s to say what’s been successful for another person (even a content “expert”) will be successful for me? Third-Party Outreach.

B2B Marketing 120

B2B Marketing Content Marketing Planning B2B 120

BOP Design

JANUARY 9, 2018

Public Relations? However, while they are superior in creating buzz and garnering media attention, they may not be able to drive results as far as lead generation as this is not the core function of public relations. Contact us today for a personalized consultation with our B2B experts. Lead Generation?

Marketing Agencies 2 51

Marketing Agencies 2 Advertising Agencies Paid Search Agency Ad Agencies 51

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up for your email updates when you send one out, that person will receive it in almost every case. If someone signs up to follow your company on Twitter, when you tweet will that person see it? If someone signs up to follow your company on Twitter, when you tweet will that person see it?

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

Hubspot

OCTOBER 6, 2016

But this overlooked marketing strategy can actually be a great way to build authority, get important eyes on your content, and start generating some targeted buzz for your agency. Start by finding industry publications and media outlets that share the kind of content your ideal prospects are interested in.

Paid Search Agency 72

Paid Search Agency Advertising Agencies Ad Agencies Lead Scoring 72

Biznology

JANUARY 17, 2012

No matter how much money you spend on a graphic designer, a social media expert, and a community manager, you may very well not find the kind of success you want and expect from your investment in social media and social networks such as Facebook , Twitter , Google +, YouTube , and Pinterest.

Social Media 80

Social Media Social Marketing Media Long Tail Marketing 80

Convince & Convert

JULY 5, 2010

I have recruited a posse of incredibly smart social media, digital marketing, and public relations thinkers to entertain and inform you while I’m learning how to pay with colored money, and my son attends hockey camp. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000. How can I help you?

Paid Search Agency 116

Paid Search Agency PR Advertising Agencies Word of Mouth 116

Convince & Convert

AUGUST 18, 2010

What’s the best way to get the most possible Facebook “likes&# and Twitter followers? Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective. What’s the hot new trend in social media that we can bring to our clients? How can we make a viral video that gets thousands of views?

PR 160

PR Social Media Paid Content Media 160

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox? How can I help you?

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Convince & Convert

FEBRUARY 15, 2010

This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts. Twitter knows that you are @somecustomer, and what you Tweet about, and maybe your geography.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. All that stuff? Read the fine print.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Hinge Marketing

OCTOBER 14, 2013

At Hinge we have been studying Visible Experts℠ , people who have attained high visibility and expertise in their industry, creating a personal brand that is recognizable industry-wide. Through her personal blog, social networking on Facebook and Twitter, and client referrals, word spread quickly that Lori was a social media guru.

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Social Networks Work Management 48

Webbiquity

FEBRUARY 1, 2010

Facebook is a Personal CRM for Baby Boomers by iMediaConnection. Facebook: Who you know; Twitter: What you know by Social Media Today. SEO tips for Facebook and Twitter by iMedia Connection. Managing Twitter Accounts for Companies by Ignite Social Media. 20 Free Buzz Monitoring Tools by Econsultancy. Mark Walsh.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Hubspot

OCTOBER 24, 2013

Unfortunately, old-school isn’t so trendy when it describes your company’s public relations strategy. Public relations should always be evolving, innovating, and improving to mirror how technology is shifting human behavior. Today, we prefer to scan headlines on Twitter or see what’s hot in our Facebook feed.

Press 28

Press Template Public Relations PR 28

Convince & Convert

FEBRUARY 19, 2010

You run over to check your Twitter account. Twitter Without the Hassle Want to know who has signed up to follow you on Twitter today? You can even include Twitter searches in your feed, enabling you to use NutshellMail the same way you’d use TweetBeep, or an RSS feed of Twitter search results.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

JULY 27, 2010

Spread the Love It’s easy to fall into the trap of relying on one or a few persons in your organization to be the content creation mules. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. They like it. They’re pretty good at it.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

AUGUST 24, 2010

It gets spammy on Twitter with requests and DM’s, and then I see posts like this that, while the intent behind it is good (for MaW support), it could be viewed negatively. Another person tweeted a link to a blog which turned out, much to my chagrin, to be a post asking for votes rather than a vote about the subject.

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Convince & Convert

SEPTEMBER 14, 2010

Adding a Twitter field to your contact records is only a start. If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. Have you tried out Flowtown?

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# They also have a nice integration with Klout – the leading service to gauge Twitter influence – automatically including Klout scores for each person. Flowtown gives you the answer in seconds.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

The Effective Marketer

JUNE 21, 2009

For those that already use social media sites personally and just want to take it to the next level and include their business in the social media space, the presentation is a starting point, but it only tells you some of the basics. Setup what your goals are for each platform (create connections, increase brand awareness, etc.)

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? includes slides and worksheet) [link to post] – Posted using Chat Catcher [link] DMurrow (Dave Murrow) Twitter Comment RT @jaybaer: Develop a social media strategy in 7 steps. Sessions start October 5.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

MARCH 4, 2010

JG You know that tattoo says Leslie from the person's perspective right? JG You know that tattoo says Leslie from the person's perspective right? We hear how twitter and the other SM tools will help to get you on top, blah, blah but that only happens so few times. Blogging is a commitment to yourself and anyone reading.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

AUGUST 10, 2010

Joe Fernandez : The amont of public-facing data attributed to a person’s name has exploded. We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. It’s about having a strategy for making your company or organization more like a person and less like a machine. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&#

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

JULY 26, 2010

Meaning, a brand (or person) could benefit by leveraging the crowd. The more content, the better which leads me to the next thing… Social Media Optimization Sites like Facebook and Twitter can help you spread your brand’s net even wider. That’s what we’ve dubbed, “Co-op SEO.&# How can I help you?

Social Media 115

Social Media SEO Marketing Websites PR 115

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Twitter is Ubiquitous Like Terrell Owens, Carrie Underwood, and Coke Zero, Twitter is almost universally on the radar of Americans.

Social Media 159

Social Media Media Stats Statistics 159

Convince & Convert

FEBRUARY 5, 2010

Personally I think having the photo on the far right anchors it a bit better, but people seem to be responding well to #3. Two is very graphical no personality (you need personality, I don't on my blog where it's not about me but the content). I also picked 3 because there was no 4. 2 many words I guess?

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

JUNE 24, 2010

There's “bad&# advertisements and “bad&# uses of social media as well… Maybe you'd call it human marketing or even personality marketing, but the concept is really simple. He was personable and funny, a real likable guy. Go onto Twitter and bitch about Dish Network. I'd buy a book from him.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

Convince & Convert

MAY 5, 2010

John & Partners , a full-service advertising and public relations firm, based in Jacksonville. Big companies are starting to follow JaneNation on Twitter , and engage with the community across the social Web. And Now For Something Completely Different But here’s where it gets interesting. How can I help you?

Social Media 125

Social Media Advertising Agencies Paid Search Agency Media 125

Convince & Convert

APRIL 28, 2010

million followers on Twitter? Look to Facebook Somewhat surprising (at least to me) was the finding in the Forrester study that 62% of influential impressions from Mass Influencers took place on Facebook, with Twitter just 10%. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Hubspot

MAY 18, 2010

Social Media Explorer -- Jason Falls is constantly pumping out great posts on social media's impact on marketing and public relations. The Future Buzz. -- Adam Singer takes a clear approach to social media marketing and SEO topics and isn't afraid to take a stance against ideas and tactics he thinks are bad for marketers.

Social Media 28

Social Media Marketing Budget Media Public Relations 28

The Effective Marketer

JULY 21, 2009

Taking the plunge into social media may not be the right thing for you Social media is just another media Experts, personalities and false prophets are all clamoring that social media is king. Otherwise it’s just buzz. That is, if you can translate all those additional site visits, downloads, and re-tweets into sales.

Social Media 100

Social Media Planning Work Management Social Marketing 100

Convince & Convert

AUGUST 19, 2010

The email is well-designed, personalized, and compelling. Virality, Quick and Easy Once the stories are approved and posted on the blog, RESMARK automatically triggers another email, notifying the author and asking them to share the story on Facebook, Twitter, and elsewhere. How are you integrating social media into other programs?

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

SEPTEMBER 20, 2010

Linkedin Groups vs. Twitter. Twitter is even narrower at 36% – 46%. Whether you’re spending millions per year on marketing, or less than $50,000, your proclivity toward being active on Facebook, Twitter, Linkedin and YouTube is strikingly similar. Private brand communities vs. Facebook. Podcasts vs. YouTube.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

MAY 11, 2010

Back in those days, face-to-face networking at business events was really the most effective way to make the connections needed to get a chance to propose your product/service to the right person and it sometimes took dozens of events before the opportunity presented itself.

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

JUNE 7, 2010

In the first section, Hsieh recounts his personal story, including his early childhood and nascent entrepreneurial adventures, including a misguided effort at worm farming. The book concludes with a few pages about the science of happiness, and how personal and business happiness can be inextricably linked.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs. How can I help you?

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137