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5 Content Marketers on How They Snagged Long-Term Contracts

ClearVoice

Stay active within the community. Or used this social networking site as a source of leads? If you aren’t tapped into these various digital communities, you’re missing out on major opportunities, according to writer and editor, Tasha Williams. When was the last time you tweeted?

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Social media marketing isn’t a popularity contest

Biznology

Just like back in the early days of the web when many webmasters believed that hits were a sign of success, having more social followers is a false sign of being successful in that medium. Instead of focusing on followers, fans, and building a giant community around your brand online, you should aim for quality over quantity.

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How to price your ebook to maximize sales and profits

ConvertKit

You own the traffic that comes to your website, as well as your email list, so you can promote your ebook more efficiently using automated sequences, social media ads, and more. Sample search for HIIT workout ebooks; this search reveals a $10 to $25 ebook price range. Image via SistaSense. What’s the average ebook price?

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Book Review: Social Media Marketing

Webbiquity

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

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6 Ways B2B Companies Are Using Facebook

Hubspot

The social network has become a representative sample of the world's population. Rewarding Brand Advocates: In the world of outbound marketing, it wasn't easy for word-of-mouth buzz to spread quickly about your business. Is Facebook applicable for B2B companies? Absolutely! That has all changed. Connect with HubSpot :

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30 Brilliant Social Media Marketing Tips From 2011

Hubspot

Blog about the things that your community wants to know about. If you’re going to use social media for customer service, mirror your hours of operation on Twitter to the hours of operation you have for your support team. Source: Social Media Examiner ) Bonus tip: need ideas for all that content? Source: Mark Suster ).

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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Though one should write with robots in mind, this is still a human network, so write as if you want someone to actually read your profile. Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration.