Aberdeen
DECEMBER 17, 2019
AI and intent data are often confused, but they are not the same. They are both used to uncover buyer purchase intent and to analyze the right signals when it comes to buyer needs, but how they do so is very different. Aberdeen captures best-in-class intent data that’s 91% accurate in predicting purchase intent.
Oktopost
OCTOBER 20, 2021
By targeting customers with personalized content around where they currently are in their buyer journey, you can gain insights from how they interact with the content about their future purchasing intent. Another option is to personalize based on where the customer is at in their buyer journey.
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Aberdeen
DECEMBER 17, 2019
AI and intent data are often confused, but they are not the same. They are both used to uncover buyer purchase intent and to analyze the right signals when it comes to buyer needs, but how they do so is very different. Aberdeen captures best-in-class intent data that’s 91% accurate in predicting purchase intent.
Oktopost
SEPTEMBER 12, 2023
The B2B buyer journey has shifted, with sales reps now only having roughly 5% of a customer’s time. Since B2B buyers primarily research solutions on their own, effective marketing is crucial. Statistics show that intent data can improve conversion rates by up to 202%. Fortunately, you’re not alone.
ClearVoice
MARCH 29, 2023
According to statistics, roughly 91% of all blog content gets zero organic traffic—effectively reducing their conversion potential. It may be optimized for keywords that resonate with users who don’t have a purchase intent. Mention statistics that back up your claims. Misaligned keyword strategy.
Oktopost
SEPTEMBER 12, 2023
The B2B buyer journey has shifted, with sales reps now only having roughly 5% of a customer’s time. Since B2B buyers primarily research solutions on their own, effective marketing is crucial. Statistics show that intent data can improve conversion rates by up to 202%. Fortunately, you’re not alone.
Onalytica B2B
JULY 26, 2018
Influencers ultimately pay a key role in the modern buyer journey and can drive metrics such as brand consideration and purchase intent. The most alarming statistic here is that it took two weeks longer for the company to find the relevant influencers, largely due to the niche requirements from the weight loss brand.
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