The 4 essential elements of effective in-app advertising
ClickZ
OCTOBER 14, 2020
It’s not enough to take creatives used for television or web and port them over to in-app as-is. With a close eye and an understanding of these best practices, you can be sure that your creatives are always leading to campaign success and major dividends. When I was a child, I used to love my uncle’s National Geographic magazines.
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