Zoominfo

FEBRUARY 1, 2018

Millions of companies crowd the B2B universe, vying for the same share of business. There will always be prospects who need B2B products or services. Here are the most important B2B lead generation statistics to inform and evolve your B2B lead generation strategy: B2B Lead Generation Statistics: The Current State of Lead Generation.

Lead Generation 243

Lead Generation Statistics Sales Qualified Leads Lead Scoring 243

Sprout Social

OCTOBER 27, 2022

What does it mean to have exceptional customer service? In this piece, we’ll discuss leading s ocial media customer service statistics and how to use them to build stronger relationships in 2023. We're sorry for any interruption of services that your power company caused and we are happy to help where we may.

Social Media 110

Social Media Statistics Marketing Management Ideal Customer Profiles 110

Optinmonster

MARCH 30, 2024

In this article, we’ll go over some social proof statistics to show how powerful using social proof can be for your business. What Social Proof Can Do For Your Business Incorporating social proof into marketing efforts has allowed many startups and small companies to grow in popularity and see a spike in sales.

Statistics 67

Statistics Brand Identity Branding Peer-to-peer 67

KoMarketing Associates

JUNE 14, 2023

B2B marketers have been focused on making customer experience (CX) improvements, but new research suggests that they are still having difficulty tying their performance to business outcomes. Furthermore, CX remains one of their top challenges. After a negative experience, most customers (62%) stated that they told others about the incident.

B2B Marketing 227

B2B Marketing B2B Business Advertising Agencies 227

Spiralytics

APRIL 16, 2023

This emotional marketing statistic underscores the need to speak to your audience at eye level, whether it be through relatable imagery or accurately translated copy. This emotional marketing statistic shows how much emotion plays a considerable role in a consumer’s buying decision and how it can actually make or break your campaign.

Statistics 118

Statistics Paid Search Agency Advertising Agencies Marketing & Strategy 118

SocialPilot

JANUARY 15, 2024

Common Video Marketing Statistics 1. OptinMonster found that 72% of consumers prefer to learn about a product or a service through video content. Webinars are the most common types of business-related video. Since 2016, the number of businesses using video content for marketing has increased by 41%. Here we go!

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Salesforce Marketing Cloud

MARCH 2, 2022

Not only are growing businesses the foundation of our economy, they’re also the very core of our society. The past few years have been filled with ups and downs, leaving many of these businesses faced with uncertainty. Get insight from 2500+ small and medium businesses worldwide. Read the report. food pickup/delivery).

Small Business Marketing 98

Small Business Marketing Statistics SMB Business 98

Only B2B

NOVEMBER 27, 2019

Demand generation is important for every business. When you start, your target buyer does not know you exist and you need to work on generating awareness for your product/services. Demand generations are these set of strategies that help you spread awareness about your brand and drive demand for your product/service.

Demand Generation Agencies 104

Demand Generation Agencies Demand Generation Statistics Demand 104

Outgrow

JUNE 19, 2021

[Updated] 50+ Vital Chatbot Statistics for 2021. And, we are here with some vital chatbot statistics for you! chatbot rollercoaster, we present to you 50+ Chatbot Statistics for 2021 that will definitely give you all the insight you need to become a chatbot expert. Welcome, ladies and gentlemen. The future is here.

Statistics 119

Statistics Outgrow Paid Search Agency Marketing Management 119

Zoominfo

MARCH 27, 2018

No matter how big your company is, the industry you work in, or the products you sell, customer engagement is vital to the growth of your business. For this reason, we put together a list of important customer engagement statistics to guide your customer engagement strategy. The Current State of Customer Engagement.

Statistics 196

Statistics Multi-Touch Attribution Multi-Channel Enterprise Management 196

SocialPilot

JANUARY 10, 2024

Only the latest Pinterest statistics can help you decide. Marketers should consider the below listed Pinterest statistics before planning their marketing and SEO strategy on the platfrom. Pinterest Demographics Statistics The Q4 of 2021 didn’t go well for Pinterest, losing 13 million MAUs. Let’s see what the stats say.

Statistics 65

Statistics Paid Content Stats Mobile Advertising 65

Sprout Social

JUNE 17, 2021

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. For businesses wondering when to start making greater investments in social, the time is now. Companies that fail to do so risk being left behind.

Social Media 145

Social Media Statistics Social Marketing Marketing Budget 145

Optinmonster

AUGUST 2, 2023

Let’s look at some key video marketing statistics from the research and analyze them for actionable takeaways. 91% of businesses use video as a marketing tool in 2023. Key takeaway: Video remains a predominant marketing choice, with almost 90% of businesses adopting it. 71% of marketers created social media videos in 2022.

Statistics 88

Statistics Video Marketing Planning Allocation 88

Zoominfo

NOVEMBER 29, 2018

Today, we show you 26 B2B personalization statistics: Your prospects and customers want personalized content. 77% of consumers have chosen, recommended, or paid more for a brand that provides a personalized service or experience ( source ). Thanks for checking out our top personalization marketing statistics!

Statistics 214

Statistics B2B Marketing Personalization Paid Search Agency 214

Zoominfo

JULY 24, 2019

Millions of companies crowd the B2B universe, vying for the same share of business. There will always be prospects who need B2B products or services. Strategic landing pages are used by 68% of B2B businesses to acquire leads ( source ). Healthcare leads rank highest ($60) followed by business/finance ($43). Keep reading.

Lead Generation 172

Lead Generation Statistics Sales Qualified Leads Allocation 172

Zoominfo

JULY 22, 2018

Instead, we’re operating in a business environment dictated by the wants and needs of our customers. In order to be successful, modern businesses must acquiesce. Keep reading—today we cover 57 statistics all about multichannel marketing. But, how can marketers comply with the varying preferences of their individual buyer?

Statistics 189

Statistics Advertising Agencies Paid Search Agency Barriers 189

SendX

FEBRUARY 26, 2021

Source: Freepik Is email marketing actually useful for financial services? Strengthen your business and stay in contact with your clients by upping your email game. For instance, you know your client recently started a new business. The answer is a resounding yes. So use your assets!

Work Management 204

Work Management Marketing Management Email Marketing Service 204

Sprout Social

JANUARY 4, 2022

In this article, we’ll share the latest social media video statistics from the Sprout Social Index™, Edition XVII: Accelerate and other reputable sources to help you make sense of video’s value and feel confident incorporating it into your social media strategy. Social media video marketing statistics. Facebook video statistics.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

ClearVoice

OCTOBER 14, 2022

However, there’s much more to content marketing than publishing loads of content pieces for your business. Knowing why your content works will help you continue to create the best quality content for your business by replicating success and giving you visibility into what’s not working. How do you compare?

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Optinmonster

AUGUST 19, 2023

Are you in search of affiliate marketing statistics to boost your earnings? Learning about the latest affiliate marketing statistics will help you optimize your strategies and stay ahead of the curve. This was likely because many businesses, even those with physical stores, were selling online due to the COVID-19 pandemic.

Statistics 57

Statistics Cost per Acquisition Advertising Agencies Cost Per Click 57

Porch Group Media

AUGUST 10, 2021

Email Marketing Benchmarks, Trends and Statistics – Updated for 2021. Research by Campaign Monitor digs into overall email marketing trends and statistics and strategies marketers should be implementing to find success. According to the research by Litmus, businesses use a variety of personalization techniques.

Advertising Benchmark 98

Advertising Benchmark Statistics Email Marketing Trends 98

Zoominfo

AUGUST 12, 2018

Artificial intelligence may seem like a new edition to the business world– but it’s already transformed the way we sell B2B products and services. But, many businesses still question the effectiveness and practicality of AI. We’ve compiled more than 65 mind-blowing artificial intelligence statistics. Keep reading!

Marketing AI 150

Marketing AI Statistics Enterprise Management Work Management 150

Zoominfo

OCTOBER 14, 2018

Low-quality data can impact every aspect of a business—particularly sales and marketing. 94% of businesses suspect that their customer data is inaccurate ( source ). Inaccurate data has a direct impact on the bottom line of 88% of businesses, with the average company losing 12% of its revenue as a result ( source ).

Cold Calling 198

Cold Calling Statistics B2B Data Hygiene 198

Optinmonster

AUGUST 7, 2020

Are you up to date with the latest email marketing statistics? Email marketing is one of those ‘right strategies’ that businesses of all kind should invest in. In this article, we’ll share the latest email marketing statistics that will help you take your email marketing campaigns to the next level in 2020. Even better news?

Statistics 110

Statistics Email Marketing Planning Open Rate 110

Vision Edge Marketing

MARCH 14, 2023

As expected, the volatile business environment and the economy, especially concerns about a downturn, inflation, and the impact of interest rates on sales, inventory management, and the overall cost of doing business, are on their minds. Considering these factors, where do they plan to invest to sustain growth?

Contingency Planning 193

Contingency Planning Business Work Management Planning 193

Salesforce Marketing Cloud

JANUARY 27, 2022

The need to elevate the status of customer service agents has never been more crucial. While many basic service requests can be handled by bots , artificial intelligence tools , or automation technologies , human interaction between customers and agents is necessary for complex problems. Watch the demo. The average U.S.

Enterprise Management 98

Enterprise Management Work Management Marketing Management Service 98

TrustRadius Marketing

SEPTEMBER 14, 2022

Every organization knows the feeling of trying to find better, more efficient ways of creating their product or service. Since its inception, agile has seen incredible adoption across the business world, especially in tech sectors. Essential Agile Statistics for 2022 and Beyond. Digital.ai, 2022) Cultural clashes, 43% reported.

Statistics 98

Statistics Trends Planning Work Management 98

Zoominfo

OCTOBER 23, 2019

Artificial intelligence may seem like a new edition to the business world– but it’s already transformed the way we sell B2B products and services. But, many businesses still question the effectiveness and practicality of AI. But, many businesses still question the effectiveness and practicality of AI. Keep reading!

Marketing AI 100

Marketing AI Statistics Enterprise Management Work Management 100

Porch Group Media

JUNE 9, 2022

Check out the following statistics to learn more about the value of marketing to movers. On average, new movers spend $11,000 on items and services during a move. Email Usage Statistics. Email Segmentation and Personalization Statistics. Email ROI Statistics. Why Market to Movers? In 2022, 4.03 email accounts. –

Statistics 105

Statistics First-Mover Advantage Email Marketing Marketing & Strategy 105

Porch Group Media

JULY 13, 2021

50 Statistics About Retail Marketing and Consumer Shopping Trends (Updated for 2021). 73% of consumers are more likely to purchase a product or service if they can watch a video explaining it beforehand. 88% of consumers who search for a type of local business on a mobile device call or go to that business within 24 hours.

Statistics 119

Statistics Trends Mobile Advertising eCommerce 119

EveryoneSocial

SEPTEMBER 28, 2021

Marketing might be busy going after traditional outlets like paid search and organic traffic, but a powerful strategy that can’t be ignored is word-of-mouth marketing. That’s why businesses must focus on word-of-mouth and more marketing teams must prioritize how to influence this channel. 30+ Powerful Word-of-Mouth Statistics.

Word of Mouth 98

Word of Mouth Statistics WOM Paid Search Agency 98

DAGMAR Marketing

SEPTEMBER 13, 2022

Law Firm Marketing Statistics. Let’s look at some helpful insights and statistics. By using appropriate marketing strategies, someone who needs your services will be more likely to find your office. Let’s consider the reasons why it should be a key focus for busy law firms like yours. About Law Firm Marketing.

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Tony Zambito

DECEMBER 12, 2020

Once bustling communities adjacent to business parks are quiet. Restaurants and services that once served the lunch crowds from office complexes are limited to takeout or have closed their doors for good. Amidst all of this, many businesses are singing the praises of working from home. Just to make sure they are truly working.

Business 252

Business Thought Leadership Statistics Budget Programs 252

Zoominfo

FEBRUARY 5, 2020

They’re also using their mobile phones to interact with businesses and make purchases. If you’re not convinced, or you want a refresher on why mobile marketing is so critical to your business’s success, read on! We’ve rounded up some of the top mobile marketing statistics you should know going into 2020.

Mobile Marketing 100

Mobile Marketing Statistics B2B Marketing Planning 100

Marketing Insider Group

MARCH 17, 2021

“Is content marketing the right choice for my business?” Surprisingly, statistics also show that the emotional factor is just as relevant to business decision-makers’ purchases. Content marketing works whether yours is a startup, a small-to-medium-sized business, or a multi-national enterprise. you might wonder.

Content Marketing 296

Content Marketing Paid Search Agency Advertising Agencies Business 296

DAGMAR Marketing

APRIL 15, 2022

We’re sure you’ve heard the term SEO before, but do you really know what it means and how it can benefit your business? SEO rewards businesses that adhere to its ranking factors with higher placement in search engines. SEO gives businesses the power to improve their online presence by using a series of website optimization techniques.

Statistics 94

Statistics SEO POS Lead Scoring 94

Heinz Marketing

DECEMBER 26, 2023

Market Research and Analysis Market research and analysis form the foundation of informed decision-making for businesses. Discover Current Industry Trends and Consumer Behaviors Staying attuned to industry trends provides a window into the evolving landscape in which a business operates.

Business 112

Business Analysis Work Management Forecasting 112