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The Ultimate Guide to Brand Building for Startups

Marketing Insider Group

Making the decision to create your own startup is both exciting and daunting. But, to get customers on board, you need to build a brand that is going to create interest and instill loyalty in your startup. But, to get customers on board, you need to build a brand that is going to create interest and instill loyalty in your startup.

Startups 359
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The B2B Startup Guide to SaaS Marketing

Marketing Insider Group

SaaS startups face several challenges when marketing their services to prospects. From brand name awareness, to lead generation, marketing your SaaS business requires maximum ROI for the lowest cost. Secondly, there’s the humongous mountain of roadblocks that any startup faces. The results are measurable, and the costs are low.

Startups 339
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4 Benefits of Social Media Marketing for B2B Startups

Launch Marketing

Social media has become an important marketing channel for B2B startups. Social media has become a staple of every marketer’s toolbox, and it is a key component to the success of B2B startups. We break down four benefits of social media marketing for startups and provide some useful tips to navigate it successfully.

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Four Administrative Mistakes to Avoid When Starting a B2B Business

Webbiquity

Launching a business can be intimidating if you’re unfamiliar with the process (and even if you are). Between product design to staffing to fundraising, finance, and marketing your startup , it can feel overwhelming. With all of that in mind, here are four common mistakes when starting a B2B business and how to avoid them.

Startups 253
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Building Buyer Personas: How to Drive More Leads for Your Startup

Launch Marketing

Buyer personas are a powerful tool that every business owner and marketer, especially those in the dynamic startup realm, should have in their arsenal. Why Buyer Personas are Important for Startups Marketing can only be successful if it focuses on a specific audience. Well, you’re in the right place.

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The Simple Content Marketing Strategy for Startups

Marketing Insider Group

When you start a business, there’s a lot on your mind: how to fund all the equipment you’ll need, how to keep track of revenue and expenses, how to produce your goods and services economically enough to make a profit, and how to get the word out about what you offer. You’re a startup. A content strategy? Give me a break, you say.

Startups 338
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Why Every Startup Needs a Professional Blog Writing Service

Marketing Insider Group

Have you thought about hiring a professional blog writing service for your new business? Every startup needs a website, but many business owners overlook the importance of starting a blog. Thousands of new businesses are founded each year in the US. And when your business is in the startup phase, every second counts.

Startups 281