Writing on the Web

FEBRUARY 19, 2014

Does blogging still make sense for your business? Is a business blog worth the time you need to research, write, format and publish quality content? Some busy professionals ask me if it’s worth it to blog or would keeping in touch with people through social media sites work just as well? million blogs (Technorati).

Business Blogging 100

Business Blogging Business Custom Publishing Social Media 100

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Maybe you found this blog from Twitter? But, for about 99.999999% of the world, Twitter usage is not an end, it’s a means to an end. Your Twitter goals may vary. Your Twitter goals may vary. Traffic to my blog.

Twitter 125

Twitter Paid Content Paid Search Agency PR 125

Webbiquity

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Serious disconnect there.). Anyway, on to the list! List of Corporate Social Strategists for 2011.

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Webbiquity

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. She heads up Adams Consulting Group, a technical services firm specializing in Apple Macintosh desktops, servers and laptops. Diana Adams. adamsconsulting.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Hubspot

AUGUST 29, 2019

7 Business Writing Sins PR Pros Commit Regularly. Three posts to check out: Do Brands Really Need to Be on Twitter? With sections on social media management, crisis communications, media relations, marketing, and more, PR Daily serves up a diverse range of topics for PR and comms pros. Institute for Public Relations.

PR 76

PR Paid Content Public Relations Paid Search Agency 76

Biznology

JANUARY 5, 2016

You can connect to all the panelists on Twitter at @shelholtz , @thornley , @lynetteradio , and me, @chrisabraham. Here’s a list of all the panelists: Shel Holtz , ABC (Accredited Business Communicator), is principal of Holtz Communication + Technology. He operates his consultancy at Gerris Corp.

Work Management 80

Work Management Marketing Management Skype Public Relations 80

Biznology

DECEMBER 6, 2016

Is this the new reality for companies making what used to be simple business decisions? Can public relations help make it go mainstream ? Connect with our panelists on Twitter at @ChrisAbraham , @CreativeComms , and @Stevology. He operates his consultancy at Gerris Corp. Is it time to stop measuring engagement ?

Demand Generation Agencies 80

Demand Generation Agencies Advertising Agencies Paid Search Agency Public Relations 80

Biznology

APRIL 9, 2021

Case in point: the intriguing mystery of the US Strategic Command Twitter account last week. And yes, they have an official Twitter account, @US_Stratcom. But if you manage your company’s social media accounts, this is actually a risk that you should consider.

Social Media 197

Social Media Enterprise Management Work Management Lock-In 197

Walker Sands

APRIL 18, 2023

Over the last 30 years, he has written over 3,000 stories for publications about computers, communications, knowledge management, business, health and other areas. Or are you open to other mediums like Twitter, for example? I rarely look at Twitter or LinkedIn. Are you open to being pitched by PR people? Oh, never.

Media 52

Media Work Management PR Marketing Management 52

Hinge Marketing

SEPTEMBER 11, 2013

For a long time, an integrated marketing strategy meant events, advertising, direct mail, public relations, telemarketing, and even a website if you were really on the cutting edge. Success metrics were dubious, but that didn’t matter so much as long as the department was busy and producing materials.

Consulting 48

Consulting Work Management Marketing Management Webinar Metrics 48

Biznology

JULY 26, 2016

Connect with our panelists on Twitter at @chrisabraham , @frankeliason , and @hksully. He operates his consultancy at Gerris Corp. As Interim MD, she is responsible for the overall business results and sales activities in Canada. So why aren’t PR people doing it yet? Chatbots could become a source for native advertising.

PR 80

PR Web 2.0 Blogger Public Relations 80

Onalytica B2B

NOVEMBER 14, 2017

Bio: I’m an independent communications strategist specializing in digital content and social media engagement in the sustainability and climate action space, with an emphasis on influencer relations. Prior to entering this focus area, I was a marketing to women consultant, speaker and author. Even before the U.S.

Thought Leadership 102

Thought Leadership Lead Ranking Communities Twitter 102

Convince & Convert

DECEMBER 28, 2014

Social has given customers a voice, and business will never be the same. This fundamental disruption was first accompanied by a legion of new communication platforms like Facebook and Twitter, and then an extraordinary array of software, tools, and consultants birthed to govern or improve how companies navigated these uncharted new waters.

Social Media 167

Social Media Enterprise Management Media Peer-to-peer 167

Walker Sands

DECEMBER 12, 2023

And from 2010 to 2014, Kyle covered energy, technology and venture capital for the Boston Business Journal. CRN’s readership includes value-added resellers (VARs), consultancies, the system integrators (SIs), managed service providers (MSPs) and, to an extent, distributors. I don’t want to be DM’d on Twitter, or texted,” he said.

Enterprise Management 64

Enterprise Management Media Bandwidth PR 64

Biznology

AUGUST 23, 2011

Well, as you all know who read this blog, I am a Cluetrainian.This means I put more trust in the value and impact of the online influencer long tail than I do in the impact of the couple-dozen top-influencers that most social media consultants and digital PR teams recommend. This is the Internet, an efficient [.].

Long Tail Marketing 80

Long Tail Marketing Twitter PR Social Media 80

Oktopost

SEPTEMBER 24, 2019

It’s an absolutely vital thing to cultivate, but many businesses struggle to come up with a cohesive vision and strategy for managing their corporate reputation. It’s about building credibility and positive regard before you have a viral Twitter mess to clean up. Check out O2’s Twitter feed for inspiration: 3.

Enterprise Management 83

Enterprise Management Work Management Marketing Management Ad Building 83

ClearVoice

NOVEMBER 21, 2019

When you’re in the thick of building your business, staying on top of information within your industry, current clients, past ones and prospective is a lot of data to mine through. Using data as a freelancer can help you think strategically and effectively in your business: Information about your target audience. It can pay off.

Marketing Proposals 58

Marketing Proposals Public Relations Paid Search Agency Press 58

Content Marketing Institute

JANUARY 25, 2019

If you’ve got the budget, the fastest way to drive instant traffic to your content is more likely through paid social media , from promoted posts on Twitter to ads on Facebook. For those who have the budget, paid promotion through Twitter , LinkedIn, and other channels is great if you promote the right content. Click To Tweet.

Paid Content 107

Paid Content Advertising Agencies Demand Generation Agencies Paid Social Agency 107

Hubspot

MARCH 27, 2018

These influencers were suggested by members of our team, and we encourage you to keep the conversation going on Twitter. Tiffany is a growth marketing consultant, international speaker, and founder of Flowjo.co. and was the Director of Public Relations for global fashion brand, Akademiks. Tiffany Da Silva @Bellastone.

VALS 78

VALS Advertising Agencies Work Management Paid Search Agency 78

Martech

MARCH 25, 2022

As a reputation consultant, I have handled a full range of public relations issues through Facebook, and if there is one issue that will always be as present as death and taxes, it is negative comments on social media! Stay tuned for an upcoming post on tactics for handling negativity on Twitter!

Facebook 121

Facebook Tips Work Management Social Media 121

Convince & Convert

AUGUST 2, 2010

Despite Facebook’s apparent addiction to public relations missteps and half-baked schemes, they still keep chugging along, taking over the world one “like&# button at a time. Many businesses are past the point of asking the “should we be on Facebook&# question.

Facebook 121

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 121

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. You can find her on Twitter or, if you’re lucky, behind a rolling pin making a fresh pie. Have you read the Terms link provided by Facebook, Twitter or YouTube?

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Biznology

NOVEMBER 26, 2013

There’s still a core group of social media consultants who consider outsourcing your most personal social media properties as being somehow inauthentic. Maybe it’s as simple as stating, in the Twitter bio, “from the office of…” instead of suggesting that all the words hereby tweeted are his or her own.

Communities 80

Communities Work Management Marketing Management Social Media 80

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up to follow your company on Twitter, when you tweet will that person see it? That depends upon how many other people/brands they are following, and how often they check Twitter. In general, however, the chances any one Twitter follower sees any specific update from you is minimal. Very, very few.

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

markempa

APRIL 29, 2013

Gal Borenstein, CEO and Chief Strategy Officer, the Borenstein Group , a branding, marketing and public relations consultancy. Advocates shared across Facebook, Twitter, PURLs and email. Related Resources: Should lead generation ignore current customers? They drove 156 sign-ups for their services.

Advertising Channels 120

Advertising Channels Peer-to-peer Work Management Ad Building 120

Marketing Insider Group

APRIL 7, 2011

In May 2010, I became acquainted with Paige Holden on Twitter when we were both live-tweeting at the Social Media Plus event in Philadelphia, PA. My public relations career started with a wing eating championship. Eventually, I joined BlissPR, a B2B public relations firm. No, really. Be patient. Why or why not?

Demand Generation Agencies 100

Demand Generation Agencies B2B Marketing Paid Search Agency Planning 100

Marketing Insider Group

MARCH 25, 2013

He is also a speaker, blogger, consultant and the CEO of TopRank Online Marketing, a digital marketing and online PR agency that specializes in a 360 degree approach to growing new business and enriching both brand and community engagement online. I guess “my industry” means the digital marketing consulting industry.

Advertising Agencies 100

Advertising Agencies Paid Search Agency Planning B2B Thought Leadership 100

ClearVoice

DECEMBER 4, 2020

I took a few informal polls of friends and colleagues working in varied industries including public relations, journalism, content creation, academia, law, and even healthcare consulting. If you share the news on LinkedIn, do you have to share more details on Twitter, Facebook and other social media streams?

Privacy 97

Privacy Advertising Agencies Social Media Paid Search Agency 97

Convince & Convert

AUGUST 18, 2010

What’s the best way to get the most possible Facebook “likes&# and Twitter followers? And that means branching out beyond marcomms into other business divisions, bringing them into the discussion and aligning efforts. Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective.

PR 160

PR Social Media Paid Content Media 160

Convince & Convert

SEPTEMBER 7, 2010

The faux testimonials on the back of the book are priceless, including: “This book is the greatest business book in the world, besides mine.&# - Author who only gives testimonials for people who give him one in return Stratten’s rant against direct marketing – “People still teach courses on how to cold-call better!

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? Social Media Strategy Worksheet from Jay Baer at Convince and Convert As a social media consultant, I specialize in helping companies create and implement social media strategy. Sessions start October 5.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

JULY 5, 2010

I have recruited a posse of incredibly smart social media, digital marketing, and public relations thinkers to entertain and inform you while I’m learning how to pay with colored money, and my son attends hockey camp. Hope your son enjoys hockey camp. Im Jay Baer.

Paid Search Agency 116

Paid Search Agency PR Advertising Agencies Word of Mouth 116

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox?

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

B2B Marketing Savvy

AUGUST 25, 2009

The good news, unlike most previous evolutions of outbound channel alternatives, Twitter doesn’t come with budget requirements. Still, content… management… and metrics drive the accountability and Twitter, Facebook and the like can be no different. If you like the read, please subscribe to my RSS feed.

PR 40

PR Twitter Paid Search Agency Advertising Agencies 40

Convince & Convert

JUNE 3, 2012

Public relations firms and/or in-house communication apparatchiks take the same concepts and mechanics of celebrity endorsement and bring them online, using Klout scores in lieu of celebrity Q scores , and blogger ID software like Group High in place of Hollywood agents. If you didn’t, you wouldn’t be in business.

Outreach 155

Outreach Blogger Top of Funnel Skype 155

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Do you see social media participation as one of the hurdles businesses now need to successfully clear? For other technologies, the ROI is a bit tougher to quantify.

Social Media 116

Social Media Enterprise Management Media Webinar Metrics 116

Walker Sands

AUGUST 1, 2022

Do you feel like Twitter is one of those spaces that you’re constantly interacting on? I get a lot of information from Twitter — I just don’t tweet a lot. If I don’t hit follow, I still read what they’re posting because Twitter is funny in that there are these weird little pockets.

Work Management 52

Work Management Marketing Management Media Paid Search Agency 52