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Complete Guide: Why Blogging Increases Customer Engagement

Webbiquity

Further, barely half (53%) of marketers say blogging is their top content marketing priority. Big brands like IBM, Google, Microsoft, Starbucks are seen blogging regularly as a means to interact with their customers. Apart from sharing information, Google also uses local blogs to engage with regional customers.

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9 Must-Have Basic Business Blog Features

B2B Marketing Traction

Blog archives so a visitor can see by date how long the blog has existed and the volume of posts. A way to subscibe to the blog (typically an RSS feed). A way to share the blog via Twitter, Facebook, LinkedIn, Google+ and more. A tag cloud which displays themes that the blog posts cover.

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17 Google Marketing Tools You Should Be Using

Hubspot

How to Market on Google. Use Google My Business (GMB) and claim free ad space for your business. Improve your website's SEO using Google Search Console. Buy ads on Google through Google Adwords. You may have heard of this little thing called Google. But Google is more than just a search engine.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

If you want to make it easy for readers to share your blog posts socially—but find social media sharing tools such as ShareThis overkill because of the overwhelming number of options they present—here are simple code snippets to create custom sharing buttons for the most popular social networking sites. Post on Google Buzz. Tweet This!

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13 Widgets, Plugins, and Add-Ons to Enhance Your Blog's Performance

Hubspot

Considering their utmost importance, you might also want to consider these other ways to generate more blog subscribers. 2) RSS Feed (Must-Have). If you can, choose social share buttons that display share counts so you can take advantage of the benefits of social proof. 3) Author Profiles. 6) Comments Section (Must-Have).

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Turn Your Blog into a Lead Generating Machine

PureB2B

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Blogging increases your digital presence so that you’re more visible on Google and other search engines like Bing and Yahoo. Business Blogging Tips. Worst case scenario?

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Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.

Industrial Marketing Today

I have listed some easy, do-it-yourself (DiY) SEO tactics to optimize your WordPress blogs for search engines. Just building a business blog is not going to help you drive traffic or generate leads. On-site SEO refers to changes that you can make within the code of your blog. What is On Site SEO? Here less is better.