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Promoting your B2B content on social networks: get your $$$ ready

Exo B2B

Recently, we came across a post written by Sarah Taylor from Relevance that deals again and again with the same subject; how and why native content from companies and brands is not read on social networks or on the Web. Social content – Source: MarketingProfs. What do they do then? Nothing simple or old like Web 2.0…

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Eight Tools to Grow on Instagram During the COVID-19 Outbreak

Webbiquity

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Facebook is the largest social network with more than 2.5

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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity

Twitter and LinkedIn remain the top two social networks for B2B marketers. Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. But to maintain its value to B2B companies, the leadership at Twitter needs to recognize the worrisome trends and take corrective action.

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12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

As a matter of fact, an estimated 310 million active users per month have propelled Twitter to number two on the list of most popular social networks, behind Facebook. While Facebook may be king of the social networks among the general public, Twitter’s business benefits for B2B companies far outweigh those of Facebook.

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Inbound Marketing: Everything You Need to Know

Webbiquity

By understanding the effectiveness of inbound marketing, business-to-business (B2B) companies can achieve marketing goals in a faster, more efficient manner than previous efforts. “33% Rather than broadcasting to a mass audience, inbound marketing targets content to their specific audience and entices that audience to come to them.

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What Is Social Selling? Everything Your Company Needs to Know

EveryoneSocial

Social Selling Defined, Why It Matters, & Much More. Social selling has been around for a few years now, yet many people and companies get confused about this strategy. In order for your organization to become social experts and reap the benefits, we put together this in-depth article on everything your company should know.

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What Is True Thought Leadership? Everything Your Company Should Know

EveryoneSocial

True thought leaders engage fully in the world of authentic PR—they are the that appear in interviews, on podcasts, videos, and as the interview guests on broadcast programs and news. Many speak and present through webinars, webcasts, or broadcast programs. Here are 6 Ways to Get All Employees Active in Social Media Marketing.