Marketing Insider Group

AUGUST 29, 2023

Not to mention, platforms like TikTok, Instagram, and YouTube reward engaging content with more visibility. Image Source: Oberlo From short-form videos on TikTok and Instagram Reels to long-form content on YouTube and Facebook Watch, video has become the most consumed form of content on social media. Why is it trending? Collaborations.

Social Media 257

Social Media Marketing AI Trends Peer-to-peer 257

Single Grain

MAY 12, 2020

YouTube celebrities, athletes and influential entrepreneurs have been doing this for years. You can create different types of culture videos, such as office pranks, brainstorming sessions or after-work events. Furthermore, the interviewees may share the videos through their channels, amplifying the reach to drive more traffic your way.

Paid Content 145

Paid Content Video Marketing Top of Funnel Webinar Metrics 145

Hubspot

NOVEMBER 27, 2012

They don't just ask people whether or not they like a location, but they use a combination of factors including tips, likes, dislikes, popularity, loyalty, local expertise, and check-ins from all over the world. Webinars, events, and conferences can now be broadcast to a larger audience. The Biggest Google+ Updates of 2012.

Paid Content 28

Paid Content Social Media Media Mobile Advertising 28

Single Grain

JUNE 15, 2021

Providing value to your regulars and boosting brand loyalty. Their YouTube channel is reserved for longer, more in-depth videos, and there is even a mini-series on styling kids’ hair. This is the YouTube channel for anyone interested in getting personalized hair color, which is tailored for the individual.

Small Business Marketing 52

Small Business Marketing Product Class Webinar Metrics 52

Single Grain

OCTOBER 11, 2023

Email marketing is a cornerstone for businesses looking to build customer relationships, foster brand loyalty and drive conversions. If you’re operating in a niche that’s not oversaturated, solid SEO techniques could channel a flood of organic traffic your way. Think of your emails as a networking event.

Paid Content 98

Paid Content Email Marketing Co-Registration Tips 98

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Single Grain

MAY 22, 2023

YouTube trends refer to the popular topics, themes and content styles that dominate the platform at any given time. By keeping a finger on the pulse of current YouTube trends, you can produce content that people are watching right now to enhance your chances of success. Let’s begin!

Youtube 98

Youtube Trends Communities Paid Search Agency 98

Convince & Convert

APRIL 5, 2012

Read on for insights from Lauren, and Eric’s Social Media Stat of the Week (this week: is CEO engagement on social media channels important?). If a NASCAR driver does social media well, he or she is going to attract more fans or create loyalty amongst existing fans. Listen Now. The RSS feed is: [link]. Find us on iTunes: [link].

Social Media 114

Social Media Advertising Agencies Twitter Paid Search Agency 114

Single Grain

MARCH 16, 2020

We know that about 82% of Millennials regularly take part in festivals, concerts, events and different kinds of outdoor activities. Gen Z, meanwhile, might be more drawn to YouTube vloggers and social media influencers on Twitter, Facebook and Instagram. As advertising trends evolve, we marketers have become much smarter.

Advertising Agencies 105

Advertising Agencies Advertisements Advertising Trends 105

Unbounce

MARCH 23, 2023

Choose your marketing channels, create some content, and voilà. Most traditional kinds of advertising (like radio or television ads) are one-to-many , which means you’re broadcasting the same ad to everybody. They’re perfect for highlighting statistics and insights to your audience and can be easily shared on social channels.

Paid Content 52

Paid Content Advertising Agencies Paid Search Agency Planning 52

Webbiquity

JULY 26, 2010

B2B Voices ( Trade Youtube Twitter Leads Sales ). Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). June 8, 2010. Wednesday, June 9, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Onalytica B2B

JULY 16, 2018

Some of the ways video can help you do this are: Broadcasting – one to many videos, profiling your product. The 4 C’s Concept > Content > Channel > Contributor. Whereas content creation, consumer control, brand choice and media channels are all on the rise. E.g. Webinars.

Top of Funnel 129

Top of Funnel Lead Ranking B2B Work Management 129

Hubspot

MARCH 14, 2012

It was an interactive, 90-minute event hosted Monday night that was broadcast live in Austin, live on YouTube , on the Vevo mobile and tablet platform, and now on-demand until March 19th on Xbox Live and the American Express Twitter account and YouTube channel.

Twitter 28

Twitter Campaigns Youtube PR 28

Hubspot

MARCH 30, 2015

For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. And sure, I still use aggregator sites, but my brand loyalty to them is almost as low as my brand loyalty to Spirit Airlines.

Curation 28

Curation Enterprise Management Work Management Tools 28

SocialPilot

DECEMBER 14, 2023

Platforms like TikTok, Instagram, and even YouTube, with its “Shorts,” teeming with these brief yet impactful videos, making them a brand go-to strategy. Audiences no longer fully trust or engage with everything brands post on their channels. Why are these types of videos so impactful? What can you do next to harness this trend?

Social Media 115

Social Media Trends Media Multi-Channel 115

Single Grain

JULY 19, 2019

Video is by far the most popular way customers want to learn about new products : And don’t just think YouTube. To witness higher engagement with your video marketing, you can make a video post or start a live broadcast on Facebook, Instagram or LinkedIn. Imagine that you’ve recorded a video for your YouTube channel.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

And don’t just think YouTube. To witness higher engagement with your video marketing, you can make a video post or start a live broadcast on Facebook, Instagram or LinkedIn. Check out this guide to learn more about YouTube SEO. The Complete Guide to YouTube SEO. How to Work with YouTube Influencers to Grow Your Business.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

Single Grain

APRIL 28, 2020

If you’re looking to decrease your marketing costs, think about how you can lower the cost of your leads through untapped channels like Messenger. Eric has a daily bite-size marketing podcast (co-hosted with Neil Patel) called Marketing School , as well as the weekly Leveling Up podcast and a YouTube channel. The Lesson.

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

Single Grain

JUNE 26, 2023

In this comprehensive guide, we’ll delve into how to maximize your franchise ads, providing valuable insights and actionable tips to help drive traffic to your franchise locations and foster customer loyalty. They help to build brand recognition and customer loyalty. Work With Us What Is Franchise Advertising?

Paid Search Agency 52

Paid Search Agency Ads Lead Ranking Lead Scoring 52

Hubspot

OCTOBER 28, 2019

It’s similar to multi-channel marketing , except integrated marketing is what aligns the message you’re sharing on all of those channels. Speaking of channels, integrated marketing doesn’t apply to just your inbound or digital marketing channels; traditional media channels are also included.

Marketing Qualified Leads 96

Marketing Qualified Leads Planning Lead Ranking Multi-Channel 96

TrustRadius Marketing

NOVEMBER 2, 2022

Key Benefits of leveraging Hootsuite: Save time by crafting and scheduling posts for Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest and Youtube from one dashboard. NICE (formerly NICE inContact) works with organizations of all sizes to create customer experiences that build deeper brand loyalty and relationships that last.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

SnapApp

DECEMBER 14, 2016

All of those are still important, but for 2017 these will be added to the list: Events: as important as online and social have become, live interaction is still best for getting immediate feedback and building trust. Your audience is spread across so many channels and it's so expensive to build an good sized audience on these channels.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

seo.co

JANUARY 15, 2021

Here, you’ll create a rundown of requirements for a given task or event, which users can adopt for their own personal purposes. Punished Props has built a successful Youtube brand around video tutorials on how to make realistic-looking costumes, weapons, and armor. What not to do. Aggregated videos.

Marketing Websites 83

Marketing Websites Content Webinar Metrics Work Management 83

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Building brand loyalty: rewarding/recognizing customers who come in frequently and encouraging them to continue Foursquare and Gowalla are, in my opinion, focusing too much on this gaming aspect.

Analysis 152

Analysis Social Media Work Management Mobile Marketing 152

SnapApp

JULY 7, 2017

Dryrun is developing an interactive quiz model to engage users on-site and via selected social channels. This directly led to an increase in interest from wedding planners and brides to book events for our onsite ceremonial activation services. The video was distributed via email, as YouTube was still a seven years from existence.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Webbiquity

JUNE 6, 2011

Michael has been working in marketing and sales for over 17 years in various roles where he uses customer insights to drive sales, ROI and customer loyalty through effective sales and marketing strategies. Scott’s L2 think tank helps brands navigate the changing marketing landscape through events, research and advisory services.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Convince & Convert

SEPTEMBER 20, 2010

But yeah — a LOT of the blather about Twitter ignores the reality that it's just one of many channels you have to consider and/or include. Finally, I see Twitter being a terrific communication tool for brands to use to update their audience on events. link] Sadie Harris Is Twitter for Business Even Worth the Trouble?

Twitter 147

Twitter CRM Business Paid Search Agency 147

Single Grain

DECEMBER 6, 2019

Conversational marketing facilitates a one-to-one, real-time connection between marketers and customers: Unlike traditional strategies, this form of marketing is now available across multiple channels, allowing brands to meet customers on their terms: on the devices, platforms and time schedules that suit the customer best.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145

TrustRadius Marketing

NOVEMBER 2, 2022

Key Benefits of leveraging Hootsuite: Save time by crafting and scheduling posts for Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest and Youtube from one dashboard. NICE (formerly NICE inContact) works with organizations of all sizes to create customer experiences that build deeper brand loyalty and relationships that last.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Key Benefits of leveraging Hootsuite: Save time by crafting and scheduling posts for Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest and Youtube from one dashboard. NICE (formerly NICE inContact) works with organizations of all sizes to create customer experiences that build deeper brand loyalty and relationships that last.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

Key Benefits of leveraging Hootsuite: Save time by crafting and scheduling posts for Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest and Youtube from one dashboard. NICE (formerly NICE inContact) works with organizations of all sizes to create customer experiences that build deeper brand loyalty and relationships that last.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Single Grain

NOVEMBER 28, 2023

Customized Virtual Events : Hosting events in the Metaverse, such as product launches, conferences, or networking events, allows businesses to reach a global audience. If paid media buying, like Google Ads, is a crucial customer acquisition channel for you, you should start paying attention to programmatic advertising.

Paid Content 126

Paid Content Marketing AI Trends Paid Search Agency 126