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Book Review: Blogger -- Beyond the Basics

WebMarketCentral

If you write a blog on Google’s Blogger platform—or have any plans to—you need to pick up a copy of Blogger: Beyond the Basics: Customize and promote your blog with original templates, analytics, advertising, and SEO (From Technologies to Solutions) by Lee Jordan. There's very little to not like about this book.

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Best of 2008: Blogging for Business, Part 3

WebMarketCentral

Which "rules" should every blogger know and follow? 15 Rules for Business Bloggers by Conversation Marketing The brilliant and often very funny Ian Lurie offers up his list of "rules" for writing a successful business blog, such as "Take the B.S. What techniques will help you write more compelling posts?

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Best of 2008 (So Far) - Blogging for Business, Part 1

WebMarketCentral

How can you get the most out of your RSS feed(s)? Top 10 RSS Promotion Tips by SiteProNews Andy MacDonald , CEO of Swift Media UK , provides 10 tips for maximizing exposure to your RSS feeds, including registering with RSS feed directories, linking to your feed, and using auto-discovery.

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Best of 2008: Blogging for Business, Part 2

WebMarketCentral

TopRank Best List of RSS Blog Directories to Submit Your Blog and Feed by TopRank Online Marketing Blog An outstanding list of blog directories, RSS and ping sites to help spread the fame of your blog. As she notes, "It (building relationships with other bloggers) doesn’t work like magic! Networking takes time and effort.

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7 Essential Tools for Business Blogs

WebMarketCentral

There are several ways your business can benefit from blogging short of starting your own blog, from simply identifying and monitoring the most influential blogs in your industry, to asking bloggers to write about interesting developments at your company, to guest-blogging. —to help promote your business blog and make it successful.

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Podcast Promotion vs. Blog Promotion

WebMarketCentral

Blogs use RSS feeds to get indexed by search engines, as well as promotion tools such as Technorati , TruthLaidBear , Pingoat , BeeTooBee (for marketing blogs) and social media sites like BlogMarks. RSS feeds can be distributed through numerous sites; Robin Good still has one of the best lists ever.

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The Four P's of Effective Business Blogging

WebMarketCentral

The blogger also reveals himself or herself through a short bio, picture and contact information. But the blogging format also provides unique promotional opportunities, such as tagging on social networking sites , submission to RSS feed aggregators , and cross-linking with other blogs in your subject area.