Hubspot

NOVEMBER 25, 2011

Pam is a marketing communications/social media manager and freelance blogger who loves Boston, photography, charity events, sushi, wine, and the Red Sox. Social media is a great inbound marketing tool that allows businesses and marketing teams to interact with prospects, cater to customers, promote their content, and yes, generate leads.

Social Media 28

Social Media Sales Qualified Leads Generation Media 28

Hubspot

JUNE 28, 2011

Carefully crafted blog posts can do wonders for your lead generation efforts. Let's walk through the anatomy of a smart, lead gen-optimized blog post so you can start converting that blog traffic into precious leads. Anatomy of a Lead Generating Blog Post. Is your blog optimized for lead gen?

Optimization 28

Optimization Conversion Lead Gen Banners 28

Hubspot

JANUARY 10, 2014

Many companies make the mistake of only using one or two channels to market to their leads. The key to strategically using social channels is tailoring your content to what works in each channel," says Shannon Johnson, content strategist at HubSpot. "No Let''s take a look at a targeted landing page that HubSpot uses.

Promotion 28

Promotion Advertising Channels Campaigns Landing Pages 28

Hubspot

DECEMBER 19, 2014

Hubspot has some great advice on the basics of why business need to blog regularly as part of an effective inbound strategy. From driving relevant traffic to converting that traffic into leads, content is a key tool at every stage of the conversion funnel; helping to boost authority and drive long-term results.

Blogger 28

Blogger Custom Publishing Marketing & Strategy Top of Funnel 28

Hubspot

APRIL 29, 2014

There are other, less-talked-about ways you may be hurting the success of your CTAs -- and by extension, your lead gen. If they''re still up, they might still be getting traffic. If they are still getting traffic, you have two choices: Take the pages down, or update the content. Let''s talk about those.

RFP 28

RFP Clickthrough Planning Blogger 28

Hubspot

OCTOBER 12, 2012

When appropriate, sprinkle in links to some of your educational lead-gen content such as ebooks and webinars to capture Quora users as business leads. Host Pinterest-like contests to drive traffic from Gentlemint to your website and engage your audience with your brand. 5) CafeMom. How Marketers Can Use This Network.

Social Networks 28

Social Networks Network Marketing Social Marketing Planning 28

Albacross

AUGUST 28, 2018

In this article, we discuss 8 lead generation strategies that will help you reach out to potential customers. You want your client to refer you qualified leads, and not any Tom, Dick or Harry who will waste your time. Once you’ve asked for (and successfully gotten) a referral, the next step is to follow up with the lead.

Paid Content 70

Paid Content Ideal Customer Profiles Tactics Adwords 70

Hubspot

MARCH 16, 2016

Business blogging "best practices" instruct bloggers to include a relevant call-to-action at the bottom of every blog post. This is nothing groundbreaking -- it's how you convert visitors to your blog into valuable inbound leads for your business. Over the years, I've spent a lot of time analyzing HubSpot’s Marketing Blog.

Hubspot 28

Hubspot Lead Scoring Lead Ranking Generation 28

Albacross

AUGUST 28, 2018

In this article, we discuss 8 lead generation strategies that will help you reach out to potential customers. You want your client to refer you qualified leads, and not any Tom, Dick or Harry who will waste your time. Once you’ve asked for (and successfully gotten) a referral, the next step is to follow up with the lead.

Paid Content 40

Paid Content Ideal Customer Profiles Tactics Adwords 40

SnapApp

DECEMBER 4, 2017

Long-form blog posts generate 9x more leads than short-form blog posts. Only 55% of bloggers update old posts. If your popular content starts slipping down the ranks, a simple update could increase organic traffic 402% month-over-month, as detailed in step #3 of this tutorial. . Interactive Content Statistics. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Hubspot

MARCH 24, 2014

Staying true to his motto of doubling down on what’s working, Noah responded that he spends more time on “meatier/longer/evergreen and highly actionable posts” because they get the most traffic. Tweet this for your fellow bloggers.). On Planning Less and Doing More.

Facebook 28

Facebook Planning Paid Search Agency Inbound Marketing 28

Webbiquity

JANUARY 17, 2011

70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

JUNE 9, 2010

100 Tips for Trade Show Lead Generation - B2B Lead Generation Blog , May 11, 2010 Lead generation remains the top reason most companies exhibit at events and tradeshows. came across this helpful post by Mike Thimmesch on 100 Trade Show Lead Generation Ideas that’s worth checking out. bpcares&#. More to Come.&#.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Hubspot

AUGUST 29, 2011

Say you've become a dedicated business blogger and are regularly creating content. In addition to the organic traffic you're generating to your content, you could be getting even more eyeballs on it if you were actively promoting it elsewhere. Not Effectively Leveraging Lead Gen Opportunities.

Inbound Marketing 28

Inbound Marketing Top of Funnel Lead Gen Social Networks 28

Hubspot

OCTOBER 10, 2013

Said every blogger, ever. Do you want to generate leads? Get a ton of traffic? For the sake of demonstrating how this works, let''s pretend our goal is to drive a lot of traffic. 2) Now, let''s figure out how we''ve successfully driven traffic to the blog in the past. "I don''t know what to write about.".

Long Tail Marketing 28

Long Tail Marketing Lead Gen Traffic Lead Scoring 28

SnapApp

DECEMBER 22, 2016

Demand Gen / Lead Gen. This is a content marketing blog that is filled to the brim with information about increasing conversion rates, boosting social media engagement, and driving more traffic to your business. Recommended reading: How to Build a Steady Stream of Leads for Less Than $100/mo. #8. Copywriting.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

Albacross

JULY 2, 2018

Top on our list of how to find leads for sales is… blogging! Well, B2B marketers who blog generate, on average, 67% more leads than those that do not. And according to statistics from HubSpot, companies that blog 16+ times per month get almost 3.5x more traffic than those which blog 0 to 4 times per month. Blog Regularly.

Spending 40

Spending Lead Scoring Lead Ranking Budget Programs 40

SnapApp

DECEMBER 14, 2016

Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Leading marketers in 2017 will strive to create a culture focused on delivering valuable content to their customers that translates into better marketing results. Consistently wins. Back to top.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Webbiquity

SEPTEMBER 8, 2010

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. 50% of mobile Internet traffic in the U.K

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Hubspot

MAY 10, 2012

What are you supposed to do, throw Farmville sheep at your leads until they realize they do, in fact, need your product or service? Did you know that LinkedIn is 277% more effective for lead generation than Facebook and Twitter? Use this to drive traffic back to your blog from LinkedIn! LinkedIn for B2B Marketers.

Social Networks 28

Social Networks Network Marketing Paid Content Social Marketing 28

Hubspot

NOVEMBER 12, 2014

So if you''re struggling to think of new ideas to write about, balance blogging with the rest of your responsibilities, or publish posts consistently, keep on reading -- below are some tried-and-true tips for being a more effective blogger. Even for experienced bloggers, it can hard to avoid these pitfalls.

Efficiency 28

Efficiency Planning Blogger Paid Search Agency 28