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Starting a Blog for Your Business: Checklist

Sharpspring

Clearly define whether the main purpose of your blog will be to educate, entertain, and/or inspire. Email subscribers are far more likely to purchase products than any other individual forms of connection. Encourage people to sign up for your email list, subscribe via RSS feed, and follow you on the respective social media channels.

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Complete Guide: Why Blogging Increases Customer Engagement

Webbiquity

And as Michael Brenner has reported , only 20% of bloggers publish at least two posts per week. Blogging is an effective method for actively educating customers about your products and services based on the buyer’s journey, and motivating them to want to learn more. 36% publish one post per month or less.

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How B2B Marketers Benefit From Social Media?

Valasys

Any businesses can construct online media accounts and post the articles, products, and services through content or video clips. As referral traffic to a brand’s web page surges through social media, consequently, the number of leads for products will increase abruptly. Obtaining New Conversions. Organic Brand Reach.

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10 Reasons to Develop a B2B Blogging Strategy

KoMarketing Associates

By establishing connecting, relevant keyword-centric hyperlinks, you are allowing search engines to crawl what most likely is more static, less frequently changed material (such as product or solution pages) that also is likely (or should be) optimized for a primary keyword target. Provide an opportunity to support lead nurturing campaigns.

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5 Insights From The Best Emails Newsletters in Financial Services

Contently

Many forms of content marketing from banks take on an advisory role , educating readers on touchy topics like debt and investments. Below are the insights we were able to glean from finance content’s top contenders, from mainstays like NerdWallet down to independent bloggers who have amassed large followings of their own.

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9 Content Marketing Articles You Shouldn’t Miss

Marketing Insider Group

Common mistakes include talking too much about your products, promoting your company before you’ve allowed them to get to know you at all, or even “creative storytelling” that is an obvious or insidious attempt at getting the reader to enter into a sales conversation before they are ready. Content Marketing Terms Defined.

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How Everybody Wins with HubSpot's Funding « The Effective Marketer

The Effective Marketer

Is almost like a virtuous cycle, where money goes to marketing software vendors, who use it to build better products and educate the market, which then learns about the benefits of such solutions, purchase those solutions, and publicize it themselves and pay those vendors for services. United States License. United States License.