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Update Old Content: 8 Ways to Revitalize & Refresh Your Old Content for SEO

seo.co

Make an announcement that your company is looking for guest bloggers in the space, and if you already know some prominent guest bloggers, feel free to reach out to them directly. but they have a practical business application as well. Gamification increases website dwell time and enhances user stickiness. Gamification.

SEO 98
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How NOT to Do Social Media - Three Disastrous Social Media C**k Ups

Tomorrow People

It got us thinking that despite the power of social media as an online marketing tool, all too often big business has managed to miss the point by a country mile, making a right royal mess of it in the process. Unfortunately, not everyone is a fan of your business and trolls don’t just dwell under bridges, you know.

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How Your Local Business Can Be a Helper

Moz

Even the smallest acts that a local business does to support physical and mental health can be events customers remember for years to come. Inspirational local business pivots and plans. Everyone at Moz is full of admiration for the way different industries are responding in a time that’s not business-as-usual.

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4 Challenges About Data Collected From Your Content

Atomic Reach

Keyword rankings - Some businesses create content to drive search engine traffic for relevant search terms. Email opt in rates - Some businesses may want prospects to opt into their email list to receive offers or to get access to more content. Businesses can generate leads through content, but not all of them will convert. . -

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10+ Indispensable (and Free!) Marketing Graders and Social Media Scores

Buffer

B onus tool: If you’re worried about sounding too business-y in your writing, we’d recommend checking out Jargon Grader. When you plug in the name of a brand, Brand Grader will give you an influencer score based on the influential journalists, bloggers, and thought leaders who are talking about your brand.

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What to Do with Your Old Blog Posts

Moz

Big players in the business world touted that such platforms could “drive swarms of traffic to your main website, generate more product sales” and even “create an additional stream of advertising income” ( Entrepreneur Magazine circa 2006). Posted by -LaurelTaylor- Around 2005 or so, corporate blogs became the thing to do. Is it good?

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Does Chasing Content Marketing ROI Cause Us to Lose Sight of the Long Game?

Content Standard

But business rarely plays the long game; goals and KPIs are often short-term in a dash for content marketing ROI, and stretch goals don’t do much to encourage thinking about a five-year strategy. “Dwell time and click-through rate are fantastic for providing short-term goals in a long-term strategy,” he says.