Adobe Experience Cloud Blog

APRIL 12, 2016

It might even result in more app downloads from new users, as Snapchat users share pictures with these filters on their other social networks. But there must be more to this to justify all the time, money, and effort they put into creating this viral campaign, not to mention maintain it. But this isn’t all that they gain.

Viral Marketing 48

Viral Marketing Campaigns Planning Paid Search Agency 48

ClearVoice

JANUARY 26, 2024

Some examples include: Driving Awareness Blogs Guides Social Media Lead → Customer Conversion eBooks & White Papers Customer Stories Sales Videos Email Nurture Sequences Customer Retention Help Centers Interactive Webinars Customer Newsletters Longevity of Content The value of content extends far beyond the initial investment.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Circle Studio

MAY 26, 2022

Taking advantage of trending social platforms to engage with your target audience can position you as a more forward-thinking and approachable company and help you reach more people. This social media platform is considered more authentic and down-to-earth than other social networking platforms like Facebook.

Social Media 78

Social Media B2B Marketing Social Marketing Marketing Strategy 78

Marketing Insider Group

SEPTEMBER 29, 2011

After reading this list of 10 Social Networking Don’ts by InformationWeek’ s Debra Donston-Miller, I was inspired to compile a list of fun examples of check-the-box marketing, curated from Twitter over the last few days: The boss tells your employees to sign-up for “The Twitter.”. Image Source.

Paid Search Agency 100

Paid Search Agency Examples Planning Advertising Agencies 100

BuzzSumo

FEBRUARY 24, 2021

But with strategic content curation, you can become the go-to industry source they’re looking for. My friends, we are talking about content curation , a not-so-new concept that top marketers have been utilizing for years now. Proper content curation can yield extremely big results that might surprise you.

Curation 145

Curation Content Distribution Trends 145

Biznology

JANUARY 9, 2014

Over 2 million blog posts are published each day. Perhaps most notable is the fact that blogs fall just behind retail websites in likelihood to influence purchase decisions. This product is the secret behind the viral content of many notable brands, including HomeDepot, GoDaddy, and Groupon. Sorry, but it doesn’t.

Outreach 80

Outreach Paid Content Tools Enterprise Management 80

Sharpspring

SEPTEMBER 21, 2021

Would you like to build more traffic to your blog? You need more traffic sources, and one of the most obvious of those is social media and making a habit of sharing to every social network. Yes, you can scale social media traffic by creating your own routine! Viral Content Bee. I thought you might!

Social Networks 107

Social Networks Peer-to-peer Social Media Allocation 107

Sprout Social

AUGUST 23, 2016

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. billion on social media advertising in 2015.

Social Media 111

Social Media Paid Content Media Business 111

Adobe Experience Cloud Blog

APRIL 1, 2015

Every brand has a curated image that they share with consumers. Take a quick peek on any social network and you will see that April Fools’ day is a social media sensation, with a top trending hashtag #AprilFools. When brands create this image, they consider many elements—customer profiles, industry, product, etc.

Planning 48

Planning B2B Thought Leadership Thought Leadership Marketo 48

Adobe Experience Cloud Blog

JANUARY 11, 2016

LinkedIn is known for being a professional social network, so you can network, build relationships with influencers, become an influencer via its Pulse publishing platform, and easily identify and connect with prospects across industries. Marketers are also excellent curators. Marketers need to make every word count.

Thought Leadership 48

Thought Leadership Viral Marketing Social Media Marketo 48

Scoop.it

DECEMBER 7, 2021

By creating value-adding content and promoting it in a social media post, you effectively broadcasting your most valuable information across the world in a way that can get picked up by other users and shared further. Measuring how your social traffic is compared to your organic, email and other sources of traffic.

Social Networks 80

Social Networks Social Media Network Marketing Social Marketing 80

Content Marketing Institute

JUNE 27, 2018

Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement. Yet, curating and collaborating is essential. By a landslide, social media posts top the lists of types of content both B2C (96%) and B2B (94%) marketers say they use. Click To Tweet.

Curation 110

Curation Tools Enterprise Management Content 110

LEADership

SEPTEMBER 5, 2013

Knee jerk reactions to negative social media conversations, over-the-top celebrations on social networks, spike and fall patterns on your social properties; none of these will deliver long term results. See my series on Content Curation. And you don’t always have to create it yourself.

Lead Generation 40

Lead Generation B2B Thought Leadership Lead Ranking Generation 40

Scoop.it

NOVEMBER 8, 2018

How can he or she grow a brand—for yourself or your business—on social media without spending countless hours or dollars? Because today’s technology has a simple answer: content curation. Today, you’ll learn how to use content curation to speed up your social media strategy while reaping all the same results.

Curation 91

Curation Social Media Efficiency Media 91

Hubspot

MARCH 10, 2011

Today LinkedIn launched a new news aggregation and curation service called LinkedIn Today. Many other websites automatically curate news based on what your friends have liked, shared or voted such as Reddit, Digg, Facebook and tons more. The best way to do this is to start a blog and be your own publisher.

Linkedin 28

Linkedin Tips Paid Search Agency Digg 28

Hubspot

DECEMBER 15, 2011

For many marketers, their biggest communities are outside of social media. For example, email list, website visitors, blog subscribers, etc. In the past, it has been a struggle to use these existing communities to supercharge social media efforts. Step 5: Paste the HTML into your website or blog editor and POOF!,

Twitter 28

Twitter Features Trade Show Hubspot 28

Online Marketing Institute

NOVEMBER 8, 2010

Earlier this year Kinaxis won B2B Magazine’s Social Media Award for Best Integrated Campaign for its social media prowess. The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter. That’s what Kinaxis , an Ottawa-based supply-chain software company, did. Don’t go it alone.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Valasys

NOVEMBER 18, 2022

Today’s marketers use social media for various purposes, including brand humanization, awareness-building, and sales growth. Today, TikTok and Instagram are both recognized for being visual-based platforms, in addition to the fact that they are two of the most well-known social networking sites available.

Planning 40

Planning Viral Marketing Social Networks Social Media 40

ClearVoice

JANUARY 11, 2024

Just because a platform is in the top three social networks does not necessarily mean that it’s the right fit for your brand ! Social media is one component of your content plan, but it should not be the sole strategy. Reminder: “going viral” is not a content strategy either.) But don’t get overwhelmed!

Social Media 52

Social Media Media Viral Marketing Buyer's Journey 52

Digilant

APRIL 2, 2024

social network ad spending by an impressive 10 percent. This year, eMarketer now expects social network ad spending to hit $82.9 The upswing in social ad spending reflects just how important social media advertising is for brands and agencies within the current digital reality. billion, climbing to $102.9

Paid Content 52

Paid Content Paid Social Agency Advertising Agencies Advertisements 52

Hubspot

MARCH 30, 2015

For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. The need for great content curators has never been more urgent. A successful content curator is no different than a successful wedding DJ.

Curation 28

Curation Enterprise Management Work Management Tools 28

Convince & Convert

SEPTEMBER 21, 2010

Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. ChatCatcher This is a nice little tool that finds Tweets about your blog posts, and automatically adds them as comments. I think Facebook Lite makes Facebook engagement easier – maybe you will too?

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Webbiquity

FEBRUARY 17, 2014

Company blogs have become virtually essential, and very powerful, component of digital marketing. In addition to their SEO benefits and role in maximizing web presence for brands , blogs produce sales and leads. Which blog post promotion tactics are most effective? 25 Easy Ways to Promote Your Blog by Kim Garst.

Promotion 100

Promotion RSS Banner Ads Buzz 100

Content Marketing Institute

OCTOBER 26, 2018

million blog posts per month. In this content landscape, social sharing alone won’t push content enough to generate business value. Social shares of articles are dropping, from an average 8 in ’15 to 4 in ’17 via @BuzzSumo #research. HANDPICKED RELATED CONTENT: Want Engaging Social Media Content? Click To Tweet.

Marketing & Strategy 99

Marketing & Strategy CMS Development Opinions Paid Search Agency 99

Hubspot

OCTOBER 14, 2015

These "best tweets" are called Moments, and they're a collection of tweets curated by a small editorial team at Twitter, covering local and global news stories, sports updates, and entertainment news, as well as "fun" content like this curation of tweets featuring pictures of fall foliage. Learn how to do that here.).

Social Networks 28

Social Networks Twitter Features Advertising Agencies 28

Convince & Convert

DECEMBER 14, 2015

Curate UGC from your customers or influencers on your website or social networks. Curate the content on your website and link the posts up to product pages, so that customers can easily shop the products. . Great Pinterest content from influencers tends to go viral, which is extremely powerful.

Social Media 103

Social Media Advertising Agencies Media Curation 103

Optinmonster

DECEMBER 5, 2023

With the growing social media landscape, managing various social media platforms efficiently has become necessary for big and small businesses. As a result, many social media management tools and software solutions have emerged, explicitly designed to streamline and optimize platform management.

Enterprise Management 98

Enterprise Management Social Media Digital Asset Management Work Management 98

Scoop.it

MARCH 17, 2022

Almost 70% of SMBs that publish a blog get more leads than their non-blog counterparts. For example, if you run a hardware store and publish a blog with DIY tips, you may notice that your most popular articles are those that instruct readers on wall mounting TVs. You can use this data and run ads for LCD screens on your blog.

Small Business Marketing 90

Small Business Marketing Webinar Metrics Top of Funnel Ad Building 90

SalesIntel

DECEMBER 19, 2023

In contrast, social selling allows you to engage with a global audience, breaking down geographical barriers and opening new avenues for customer acquisition. The viral nature of social media amplifies your message, creating a ripple effect that extends your brand’s reach far beyond what traditional methods could achieve.

Lead Ranking 40

Lead Ranking Ideal Customer Profiles Marketing Management Cold Calling 40

Biznology

JANUARY 1, 2013

Start a Blog — I know what you’re thinking: blogging’s dead. The only real way of creating and providing content that can easily be shared everywhere is via a blog or some other kind of bloggish platform. Take what you want and leave the rest. But you need to spend some of that time.

Paid Search Agency 80

Paid Search Agency Facebook Twitter Viral Marketing 80

Hubspot

JULY 29, 2018

Avatar - An avatar is an image or username that represents a person online, most often within forums and social networks. Bitly is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. Blog - Blog is a word that was created from two words: “web log.”

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). How to Convert Readers into Clients on Your Blog , May 26, 2010. June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. ” B2B Social Media Marketing Guides.

Social Media 100

Social Media Social Marketing Work Management Media 100

Single Grain

FEBRUARY 17, 2020

Because content marketing has become such a crowded arena, brands have to do more than ever to stand out from everyone else's blog posts just to catch the eye of that coveted targeted audience. The idea is to foster awareness of your brand's expertise via well-crafted blog posts, videos, podcasts, infographics, etc. .

Paid Content 140

Paid Content Examples Brand Identity Branding 140

Content Standard

NOVEMBER 16, 2015

Now Instagram has jumped into the digital content creation fray by testing a new, heavily curated, 24-hour video channel. The pop-up channel—tested for Halloween but apparently back in hiding—aligns with a shift among the social media heavyweights toward curated content. Content Curation and the Digital Marketer.

Advertising Channels 40

Advertising Channels Webinar Metrics Marketing Strategy Marketing & Strategy 40

Hubspot

MAY 10, 2013

But have you ever been curious to know what your marketing brethren are thinking as they''re drafting those blog posts, designing those calls-to-action, or segmenting that email list? how long is too long to spend looking for an image for this blog post? ANOTHER new social network? Tweet This Thought ). I hate Excel.

Work Management 28

Work Management Paid Search Agency Clickthrough Inbound Marketing 28

Vidyard

JULY 7, 2015

All you had to do was turn a bucket of “boring data” into an attractive image with flat icons and digestible stats, and people will share it out to viral status. “Going viral” isn’t a KPI Let’s be honest: We all hope that our next piece of content is The One that goes viral.

Top of Funnel 51

Top of Funnel Video Marketing Viral Marketing Webinar Metrics 51