Single Grain

APRIL 21, 2023

In this blog post, we will discuss whether the Ad Quality Score still matters and if businesses should still prioritize it in their advertising strategies. CTR is the number of clicks an ad receives divided by the number of times it’s shown (impressions). A higher CTR means the ad is more appealing to users. Ad relevance.

Lead Scoring 52

Lead Scoring Lead Ranking Ads Cost Per Click 52

Outbrain

JANUARY 3, 2021

As an online marketer, one of your key goals is getting more traffic to your blog without spending a lot of money. Leveraging Long-tail Keywords. Long-tail keywords are groups of words or phrases that mimic regular speech, and they are all the rage in digital marketing. The days of “keyword stuffing” are long gone.

High Quality Lead 34

High Quality Lead Paid Content Traffic Cost 34

Directive Agency

DECEMBER 1, 2017

This can help increase your quality lead generation, meaning a higher CTR, fewer clicks, and an increased conversion rate. Segmented advertising. In other words, segmenting your advertisements so that low-commitment keyword searches display different ads than high-commitment searches. But what happens without segmentation?

Adwords 40

Adwords Advertising Agencies Campaigns Advertisements 40

Single Grain

JUNE 26, 2020

Image this entire blog post without any images. Here are a couple of other points worth bearing in mind when optimizing for voice search: A) Use Long-Tail Keywords. Write a long-form, comprehensive blog post that suitably positions those semantically related keywords throughout. It would be daunting, right?).

Traffic 145

Traffic Paid Content SEO Organization 145

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. Brent Carnduff ). Brent Carnduff ). eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Single Grain

APRIL 17, 2020

For example, a client of Single Grain’s published a blog post on online meeting etiquette about a year ago. 9 Ways to Repurpose Your Old Blog Content. As Ross Simmonds notes in a post on his blog : “This isn’t the Super Bowl. More Resources: * 5 Steps to Developing Successful Pillar Content. * 4) Check Your Tone.

SEO 145

SEO Marketing Budget Webinar Metrics Marketing & Strategy 145

Unbounce

MARCH 7, 2019

In a traditional ad group (with multiple keywords) the differences in keyword bids, match types, and expected CTR contributed to the success or failure of an ad. Your best bet for staying up-to-date is to check the date of publication, rely on multiple sources, and subscribe to a few reputable blogs that deliver fresh insight.

PPC 111

PPC Practices SEM Best Practices 111

Single Grain

JANUARY 16, 2023

Long-tail keywords are more specific and are known to provide better conversions. Why You Should Use Long-Tail Keywords in Your SEO Campaign. * Kirbie’s Cravings, a food blog, saw its CTR increase by 79% by leveraging this tag. Blogging Wizard ). Backlinko ). Adam Connel ). First Site Guide ).

Lead Scoring 59

Lead Scoring Lead Ranking Statistics SEO 59

Single Grain

NOVEMBER 12, 2020

7) Find Long-tail Keywords to Rank For. Buzzwords for CTR. Compelling CTA that encourages high CTR. Use auto-suggest to explore long-tail keywords that contain your brand name. 7) Find Long-tail Keywords to Rank For. Make sure long-tail optimization is part of your content marketing strategy.

Startups 114

Startups SEO Long Tail Marketing Marketing & Strategy 114

Single Grain

AUGUST 24, 2023

Market research is a multifaceted endeavor that dives deep into various segments to offer actionable insights for businesses. By identifying both short-tail and long-tail keywords, agencies can create content strategies that address specific queries. is key to your success.

Advertising Agencies 98

Advertising Agencies Paid Search Agency Paid Content Marketing Agencies 1 98

Single Grain

NOVEMBER 20, 2020

million blog posts are published each day (that's a little over 3,000 blog posts published every minute !). Content optimization is a technique to make your blog post SEO friendly with the goal to acquire maximum traffic and conversions. 7 Segmentation Mistakes That Are Costing Your Business Money.

Optimization 145

Optimization Lead Scoring Lead Ranking Content 145

Hubspot

OCTOBER 27, 2011

You could have a full conversation in acronyms, including CRM, CTR, SEO, and CTA. You brainstorm blog post ideas in the shower. You constantly publish blog posts titled, "X Ways to do Y." ( Tweet this! ). You write blog posts on the fly on your smartphone while traveling. Tweet this! ). You dream about Excel. Tweet this!

Inbound Marketing 28

Inbound Marketing Paid Search Agency Planning Lead Scoring 28

Anteriad

APRIL 25, 2023

Account-based marketing Account-Based Marketing  (ABM) is a framework focused on targeting specific accounts or account segments, usually by purchase history, firmographics, product need, or strategic value. Blog A regularly updated website or web page. See White Hat SEO. They typically ask for at least a name and email address.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Single Grain

SEPTEMBER 10, 2019

Content marketing has been growing exponentially in popularity and there are now over 500 million blogs on the Internet (1.6 billion websites, but only half a billion identify as blogs). Dive Deeper: 10 Ways to Generate Topics and Write High-Ranking Blog Posts. So why does long form content work better?

Top of Funnel 112

Top of Funnel Paid Content Content Marketing Tips 112

Anteriad

APRIL 25, 2023

Account-based marketing Account-Based Marketing  (ABM) is a framework focused on targeting specific accounts or account segments, usually by purchase history, firmographics, product need, or strategic value. Blog A regularly updated website or web page. See White Hat SEO. They typically ask for at least a name and email address.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Brandpoint

NOVEMBER 13, 2018

By segmenting the audit in these two parts, you get a better perspective of how your content is working for your brand and what’s stopping it from reaching its full potential. Before looking at the two segments, discuss and record the metrics that demonstrate success for your team. Success metrics. The top-performing content.

Lead Scoring 67

Lead Scoring Lead Ranking Content Click Rate 67

Single Grain

JUNE 26, 2023

LinkedIn (Business Consulting Franchise): For a business consulting franchise, you could share informative articles or blog posts about business strategies, industry news, company achievements, and client success stories. Leverage Your Website and Blog: Make it easy for visitors to your website or blog to sign up for your email list.

Paid Search Agency 52

Paid Search Agency Ads Lead Ranking Lead Scoring 52

Single Grain

FEBRUARY 10, 2020

Wondered if CTA and CTR were out-of-state television networks? For instance, you can try out two variations of the title of a blog post over a period of, say, two weeks, to see which one gets a higher click-through rate. Content marketing is not just about creative processes such as writing blog posts. Algorithm (Updates).

Top of Funnel 130

Top of Funnel Paid Content Lead Ranking Content Marketing 130

Single Grain

DECEMBER 6, 2019

Here are the top reasons why organizations are adopting AI in their business: AI can analyze consumer behavior and search patterns, and use data from social media platforms and blog posts to help businesses understand how customers find their products and services. One exciting example of AI in practice is chatbots (more on that later).

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145