DivvyHQ

MARCH 9, 2017

Like most digital mediums, before blogging was deemed an essential content marketing tactic, it was primarily a hobby. In those days, individuals flocked to standalone blog platforms to chronicle their lives or share their tastes in books, music, and films. Benefits to Blogging on Third-Party Platforms. RIP, Xanga.

Marketing Automation Services 41

Marketing Automation Services CMS Development Kentico Advertising Mediums 41

Industrial Marketing Today

SEPTEMBER 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

KoMarketing Associates

DECEMBER 14, 2015

In the process, I have doubled my traffic, tripled my blog subscribers and generated inbound leads I wold have ever seen. It starts with creating a simple content marketing mission statement. ” Next, I committed to answering my potential customers top questions with blog articles published nearly every day. .”

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

KoMarketing Associates

MARCH 7, 2013

While the report reveals that, in 2012, social media as a whole brought in a smaller fraction (5%) of traffic and leads to B2B websites, it shows great potential. Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Marketing Sherpa (@MarketingSherpa).

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Exo B2B

MARCH 16, 2017

And one of them, Lee Odden , a bona fide Marketing star, has done an excellent job defining the subject with an absolutely must-read blog post. His definition of influence: “In a marketing context, influence is the ability to affect action – not attract 1,000, 100,000 or a million fans, friends and followers.

Advertising Agencies 72

Advertising Agencies Blogger B2B Thought Leadership Marketing & Strategy 72

MLT Creative

AUGUST 26, 2010

“What's up, Blog?” Is this how you greet your blog? So you haven’t written a blog post in a few days, weeks or, maybe, months. Unfortunately, this happens, even to the most prolific business bloggers. Blogging is hard work. You’re not sure if B2B blogging really works anyway.

Paid Search Agency 40

Paid Search Agency B2B Blogger Advertising Agencies 40

Hubspot

OCTOBER 19, 2010

Inbound marketing takes time, but most marketers only have a few hours in the schedule that they can carve out for inbound marketing, which can make prioritizing activites extremely difficult. If you only have a few hours to dedicate to inbound marketing per week, how should you allocate your time?

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Hubspot

JUNE 25, 2012

If so, inbound marketing was made for you! Think about it: if you're in a niche industry, any large-scale outbound marketing initiatives (TV ads, billboards, newspaper ads) will reach an audience that is 99% irrelevant to your business. Furthermore, inbound marketing is long-lasting.

Inbound Marketing 28

Inbound Marketing Enterprise Management Work Management Marketing Management 28

Industrial Marketing Today

MAY 21, 2010

As a B2B marketer, we want to reach our ideal prospects and communicate with customers to maintain top-of-mind awareness throughout their buying cycle. A B2B blog is the perfect online tool to accomplish that. The focus of your blog will be determined by how well you can define your readership. I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

ClearVoice

APRIL 30, 2020

Many marketers claim that OptinMonster is one of the best lead generation tools available today for startups and small businesses, agencies, bloggers, and even e-commerce businesses. It offers a wide range of reporting related to measuring website traffic and conversion rates. LinkedIn Sales Navigator. OptinMonster.

Lead Generation 95

Lead Generation Marketing Automation Services Budget Programs Lead Scoring 95

Hubspot

MAY 8, 2012

It's not an uncommon scenario: Business bloggers get so caught up in the grind of churning out quality content on a regular basis, they tend to forget about some of the other fundamental factors that contribute to a successful blog. You know, those dedicated blog readers that keep coming back to your blog on a regular basis?

Top of Funnel 28

Top of Funnel RSS Landing Pages Opt-out 28

Hubspot

OCTOBER 12, 2010

We like instant gratification, and when it comes to blogging, these emotions are no different. Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Include Your Blog in Traditional Communications - Is your blog URL on your business card?

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Adobe Experience Cloud Blog

AUGUST 21, 2012

by Dayna Rothman I am pleased to introduce our guest blogger, Matt Heinz. He brings more than 15 years of marketing, business development and sales experience from a variety of organizations, vertical industries and company sizes. You can connect with Matt via email , Twitter , LinkedIn or his blog.

Work Management 48

Work Management Marketing Management Top of Funnel Lead Ranking 48

Chris Koch

JUNE 26, 2009

I mostly use it as a platform for determining the blogs I like best and then follow them through good old-fashioned e-mail (the tool that most bloggers use to do this is Feedburner ). SharpReader is more a reference database for the blogs that I like rather than a day-to-day tool. Pick blogs to follow. Junta42 Blog.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! I then added to that post with some ideas from readers and more of my own with a post titled “ 50 Ways To Optimize Your Blog “.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Hubspot

SEPTEMBER 11, 2013

This article originally appeared on LinkedIn Today. It’s not a fantasy if you’re Bill Gates , you wrote this post , and you’re a LinkedIn Influencer. David Kerpen, and entrepreneur and author, has the most popular article on LinkedIn -- " 11 Simple Concepts to Become a Better Leader " -- which has been viewed 1.8 You post it.

Linkedin 28

Linkedin Clickthrough Thought Leadership Aggregators 28

Hubspot

JANUARY 19, 2015

Today, marketers are feeling the pressure to pump out more and more content to get noticed -- plus it''s got to be readable, engaging, and shareable. But maintaining a steady stream of quality blog posts can be time-consuming. The answer to this challenge isn’t to write more frequent, lower quality blog posts.

Content 28

Content Webinar Metrics Template Social Networks 28

Hubspot

NOVEMBER 11, 2010

As a business owner or marketer, you might have unknowingly turned your blog into an online landfill. From the sidebar to the navigation, too many blogs get cluttered with extras that confuse visitors and stop them from sharing your content or converting from a visitor to lead. Absolutely.

Thought Leadership 28

Thought Leadership Deliverability Internet Marketing Blogger 28

MLT Creative

SEPTEMBER 8, 2011

I fell short of my primary goal of writing 30 blog posts in 30 days – way short. I only completed 10 blogs. It was early in the first week that Martine Hunter , our creative director of inbound marketing, reminded me that our agency blog has a strategy, a schedule and a team behind it. 10 blogs in 30 days.

Positioning 40

Positioning Advertising Agencies B2B Marketing ROI 40

PureB2B

JUNE 29, 2021

In terms of efficacy for specialized enterprises, inbound marketing outperforms digital marketing and is a near-perfect fit. An Overview of Inbound Marketing. Inbound marketing is simply a set of interconnected, strategically planned marketing activities to attract prospective customers to your content or website.

Inbound Marketing 62

Inbound Marketing High Quality Lead Planning Paid Search Agency 62

The Effective Marketer

JUNE 13, 2009

Back to the free marketing stuff. I am enrolled in a free course called Inbound Marketing University , created by HubSpot. It is a free week long online training program featuring some great speakers on topic such as blogging, SEO, viral marketing, email marketing, lead nurturing… all the tools online marketers need to know.

Marketing Automation Services 100

Marketing Automation Services Work Management Budget Programs Marketing Management 100

Hubspot

JULY 23, 2010

People like to get something from blogs they read. You don’t have to be Shakespeare to have a good blog. The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Focus on the "who" of your blog.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Zoominfo

SEPTEMBER 17, 2018

But, it’s also a great resource for marketers who simply want to learn new tips and strategies or find a bit of motivation for their day-to-day efforts. So if you’re looking for marketing inspiration or just need something new to listen to on the treadmill, today’s blog post is for you. 1. This Old Marketing Podcast.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

Marketing Insider Group

OCTOBER 4, 2011

This is not just about being a successful marketer. This is about driving real business results in the form of traffic to your website, getting more consumers of your content and ultimately to obtaining more paying customers… Keyword Research Is Important To The Whole Business! Checklist for the Keyword Researcher.

SEO 100

SEO Planning Search Engine Marketing Marketing Management 100

Hubspot

OCTOBER 9, 2012

Social media is an effective tool to engage your target audience, drive website traffic and, ultimately, boost sales; so why do so few companies employ a social media community manager? We've also noticed that employing a community manager drives approximately 30% more traffic to our website every month. 2) Listens to the Buzz.

Social Media 28

Social Media Communities Work Management Media 28

Hubspot

AUGUST 13, 2014

The amount of patience required is dependent on the level of inbound adoption within any given industry. For example, a bee keeper just getting started with inbound marketing might see results faster than a new marketing agency, since marketing as an industry is highly saturated with content. Content Coverage.

Paid Content 28

Paid Content Promotion Advertorials Advertising Agencies 28

Hubspot

JANUARY 14, 2013

Are you ready to build your dream team of inbound marketers? Hiring inbound marketers is a fairly new priority for businesses as they stray from traditional marketing to more inbound-driven, web-based tactics. Just recognizing that you need to invest in inbound marketing is step one.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Hubspot

MAY 26, 2011

Rand Fishkin joins us for another exciting episode of Inbound Now, HubSpot's social media and inbound marketing Podcast ! Getting bloggers to link to you. How to go about guest blogging. Connect with people on Facebook, Twitter, and LinkedIn. Getting Bloggers to Link to You. Guest Blogging.

Social Media 28

Social Media Advertising Agencies Blogger Media 28

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Hubspot

MARCH 24, 2014

But what you may not know is that he’s an inbound marketer, too. Any successful inbound marketer knows that to stay relevant in today’s overcrowded, ever-changing marketing landscape, you have to be a great storyteller. During his AMA, someone asked how he gets creative ideas for his blog.

Facebook 28

Facebook Planning Paid Search Agency Inbound Marketing 28

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Industrial Marketing Today

AUGUST 24, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? Otherwise, your traffic will dry up and the hard-earned readership will lose interest.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Optinmonster

JANUARY 14, 2024

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. HubSpot As a lead generation tool, HubSpot is a central part of its comprehensive inbound marketing and sales platform.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Webbiquity

MARCH 15, 2016

This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? ” Blogging is the ideal vehicle for communicating brand purpose, beyond just “selling stuff.”

Stats 100

Stats Business Blogging Enterprise Management Paid Search Agency 100

Hubspot

NOVEMBER 16, 2012

In a socially driven market, the role of a customer evangelist becomes all the more critical. Inbound Marketing Strategist. It's no news to us, but recent research from SiriusDecisions underscores the shift that B2B companies are making toward inbound marketing as a core strategy, and the need for more inbound marketing talent.

Planning 28

Planning Paid Search Agency Advertising Agencies Top of Funnel 28