Hubspot

MAY 7, 2020

That's why we'll be publishing week-over-week trend data for core business metrics like website traffic, email send and open rates, sales engagements, close rates and more. During the week of April 27, the number of sales emails sent from portals dropped 9%, but email send rates are still above pre-COVID levels.

Advertising Benchmark 94

Advertising Benchmark Optimization Work Management Burn Rate 94

Webbiquity

JUNE 9, 2016

Email segmenting is one of the most powerful techniques for boosting open rates, CTRs, and total revenue per email. That’s data that can, once utilized, make for better targeted email campaigns with higher response rates. A simple monthly prospecting email, for example, is perfect to segment and optimize.

Segmentation 100

Segmentation Email Marketing Paid Search Agency Class 100

DealSignal

SEPTEMBER 14, 2022

For example, suppose you want to target contacts in Information Technology with an email about security but send the email to everyone in IT – most of the audience will dismiss it as irrelevant. They quickly find that they are getting high bounce rates and hitting many bad phone numbers. Do you Have High-Quality CRM Data?

Deliverability 52

Deliverability B2B Marketing Automation Services Lead Scoring 52

ERDM

JANUARY 22, 2019

At Neiman Marcus, for example, the company had to find ways to engage with people with less effort and greater personalisation. CASE STUDY A Fortune 100 financial institution found that its traditional persona and cohort segmentation was no longer effective in driving response rates and engagement from Millennials.

Ideal Customer Profiles 53

Ideal Customer Profiles P2P Opt-out Enterprise Management 53

ERDM

JANUARY 22, 2019

At Neiman Marcus, for example, the company had to find ways to engage with people with less effort and greater personalisation. CASE STUDY A Fortune 100 financial institution found that its traditional persona and cohort segmentation was no longer effective in driving response rates and engagement from Millennials.

Ideal Customer Profiles 49

Ideal Customer Profiles P2P Opt-out Enterprise Management 49

SendX

NOVEMBER 26, 2020

For example, the team at classic gaming sites Solitaired and Mahjong-Challenge , found that their solitaire game of the day email would end up in spam and promotional filters. When they reframed it as a daily solitaire challenge they found that deliverability and open rate went up. Here is how mail merge helps.

Email Campaigns 195

Email Campaigns Campaigns CAN-SPAM Marketing & Strategy 195

Vidyard

SEPTEMBER 28, 2021

What It Means: For many sellers, the sweet spot seems to be around 5 videos per week—using it as a surgical tool rather than a prospecting shotgun blast. Part 4: Video’s Impact on Virtual Selling #15: After adding video to emails, ReviewTrackers saw a 22% greater open rate, a 4% larger click rate, and 92% higher reply rate. (

Statistics 148

Statistics Video Marketing Stats Click Rate 148

Hubspot

FEBRUARY 16, 2012

With lead nurturing , however, you can bring those leads through your sales funnel and garner 4-10 times the response rate compared to a regular email blast while doing it [Source: SilverPop/DemandGen Report]. You'll notice some content asset types appear in more than one stage of the buying cycle -- webinars, for example.

Sales Cycle 28

Sales Cycle Lead Nurturing Top of Funnel Buying Cycle 28

MarketJoy

AUGUST 24, 2018

These simple errors are easy to fix but can have a significant impact on your open and response rates. Using Templates Increase the Response Rate. Most marketers think that using tried and tested templates is a great way to boost their response rates. It can but not always. Cold Emailing = Spamming.

CAN-SPAM 70

CAN-SPAM Response Rate Stats Template 70

Single Grain

AUGUST 27, 2019

This post was updated for 2019 to include more actionable info to get better responses from your cold e-mails. The average email open rate is 20.81%. And emails with personalized subject lines generate 50% higher open rates. 21% response rate. I now know this is a generic email blast.

Open Rate 103

Open Rate Work Management Click Rate Paid Search Agency 103

Hubspot

JUNE 26, 2018

It may seem counterproductive to ask your subscribers to opt in to your emails twice, but a study on open rates proves that customers prefer a confirmed opt-in (COI) email 2.7X Timing: Based on a study that observed response rates of 20 million emails, Tuesday at 11 AM ET is the best day and time to send your email.

Email Marketing 101

Email Marketing Autoresponders Planning CAN-SPAM 101