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5 Successful Email Marketing Strategies for Black-Owned Businesses [+ Examples]

Hubspot

Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. When Mckendall launched the outreach campaign, Real Estate Bees' email open rate was 25-27%, and the response rate was about 1%. "I

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After Weeks of Decline, Sales Metrics Showing Signs of Recovery [COVID-19 Benchmark Data]

Hubspot

These insights are based on aggregated data from over 70,000 HubSpot customers globally. Because the data is sourced from HubSpot's customer base, it reflects benchmarks for companies that have invested in an online presence and use inbound as a key part of their growth strategy. About the Data. What We're Seeing.

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A Look Back at How COVID-19 Impacted Businesses in Q2

Hubspot

We examine how different industries, regions, and company sizes have been impacted by COVID-19, and offer suggestions for investments that make sense right now. HubSpot can't make predictions about what will happen, and nobody knows what the future looks like. But response rates have been dismal.

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Deal Performance in April Yields Cautious Optimism for May [COVID-19 Benchmark Data]

Hubspot

These insights are based on aggregated data from over 70,000 HubSpot customers globally. Because the data is sourced from HubSpot's customer base, it reflects benchmarks for companies that have invested in an online presence and use inbound as a key part of their growth strategy. About the Data. What We're Seeing.

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Lead Nurturing Generates Nearly 3X More Clicks Than Email Blasts [Data]

Hubspot

Lead nurturing emails get 4-10 times the response rate compared to standalone email blasts. Recently, we did an analysis of the HubSpot customer database to compare the performance of key metrics in lead nurturing and email marketing. Note: some companies may have been present in both groups.). Gleanster Research].

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6 Reasons Lead Nurturing Wins Over Email Blasts

Hubspot

In fact, I had never done automated lead nurturing until HubSpot's dev team built it into our product and the marketing team became the company's guinnea pig for each new feature. Study after study shows that email response rates decline over the age of the lead. #3: Connect with HubSpot : 1: It's automated.

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5 Email Copywriting Tips for Creating Engaging Content

SendX

Maybe you already have tried selling to them through your autoresponder sequence or several email “blasts” but have not seen the conversion rates you desire. They keep readers up-to-date and informed of company trends, news, and updates. They help establish and reinforce a company’s story & reputation.