WriteSpark

DECEMBER 10, 2013

The quiet that comes when work slows for the the holidays is a good time to catch up on the best marketing resources of the past year. Here are three that I recommend: 101 Examples of Effective Calls to Action from Hubspot. Full of useful examples for presenting an eye-catching, action-motivating call to action on a webpage.

Resources 120

Resources Planning Content Marketing Copywriting 120

WriteSpark

MAY 8, 2012

What can a catalog about sewing threads teach a technology marketer about writing effective sales content? With hundreds of threads on the market, I was looking for detailed guidance about the qualities of each thread, its best application in terms of projects and fabrics, and which needle size to use for best results.

Trade Show 120

Trade Show Copywriting Marketing Prospects Purchase 120

WriteSpark

MAY 8, 2012

What can a catalog about sewing threads teach a technology marketer about writing effective sales content? With hundreds of threads on the market, I was looking for detailed guidance about the qualities of each thread, its best application in terms of projects and fabrics, and which needle size to use for best results.

Trade Show 120

Trade Show Copywriting Marketing Prospects Purchase 120

WriteSpark

AUGUST 14, 2012

A writer who is experienced in running a business and managing projects as a freelancer can save you time, money, and headaches through more effective project activity and relationships. Deliver high quality for your materials by focusing only on project types where they can produce their best work. The reason? Value Area.

SME 120

SME Cost Copywriting Work Management 120

WriteSpark

AUGUST 14, 2012

A writer who is experienced in running a business and managing projects as a freelancer can save you time, money, and headaches through more effective project activity and relationships. Deliver high quality for your materials by focusing only on project types where they can produce their best work. The reason? Value Area.

SME 120

SME Cost Copywriting Work Management 120

WriteSpark

OCTOBER 5, 2011

even best presented in a white paper format. A good white paper writer can help you choose which document type is best for a topic and can identify effective ways to present the topic in your other content marketing efforts. But of course, not every topic is suitable.or A blog post for even shorter topics. .

Paper 120

Paper Analysis ROI Course 120

WriteSpark

OCTOBER 5, 2011

even best presented in a white paper format. A good white paper writer can help you choose which document type is best for a topic and can identify effective ways to present the topic in your other content marketing efforts. But of course, not every topic is suitable.or A blog post for even shorter topics. .

Paper 120

Paper Analysis ROI Course 120

WriteSpark

MARCH 12, 2013

The best way to do this is to work from a predefined list of questions and let the writer guide the interview. By remembering what delivers the highest value for your company, a case study interview call can produce both effective marketing content and useful information for improving your product. .

Case Study 120

Case Study Case Studies Studies Customer Satisfaction 120

WriteSpark

MARCH 12, 2013

The best way to do this is to work from a predefined list of questions and let the writer guide the interview. By remembering what delivers the highest value for your company, a case study interview call can produce both effective marketing content and useful information for improving your product. .

Case Study 120

Case Study Case Studies Studies Customer Satisfaction 120

WriteSpark

JANUARY 19, 2010

Although it is easy and inexpensive to create an audio transcript, that may not be your best choice for a written document to accompany the media file. With just a little extra effort, you can create a more effective document to offer as a companion to media files for site visitors who prefer reading.

Video Marketing 120

Video Marketing Paper Webinar Metrics Promotion 120

WriteSpark

MARCH 2, 2011

Besides, it's important to ask, is writing a blog post or white paper draft really the best use of time for a highly-paid technical employee? They may lack the knowledge and skill necessary to be confident, efficient, and effective when writing marketing content. Lack of writing skill and training. Second-language writers and readers.

SME 120

SME Copywriting Work Management Paid Search Agency 120

WriteSpark

APRIL 6, 2010

You will likely find the interview is more effective. If you have a engaged a writer for the project (especially an external freelance writer), consider letting that writer lead the interview.

Case Study 120

Case Study Case Studies Studies Course 120

WriteSpark

MAY 18, 2010

After all, you’re not looking for a literary masterpiece, just a solid and effective brochure or Web content. However, a highly experienced copywriter can deliver an advantage here, by being able to learn new information rapidly and develop appropriate content based on long-cultivated sets of best writing practices.

Copywriting 120

Copywriting Work Management Paper Marketing Management 120

WriteSpark

FEBRUARY 12, 2013

effectiveness. truly make the best use of your time and talents. The best freelancers are conscientious and. The current. stable of freelancing and crowdsourcing sites offer a compelling solution for. the staff-poor and most likely budget-poor marketing leaders who are. The challenge is to. doing yourself. Use a trap.

Work Management 120

Work Management Marketing Websites Marketing Management Tips 120

WriteSpark

FEBRUARY 12, 2013

effectiveness. truly make the best use of your time and talents. The best freelancers are conscientious and. The current. stable of freelancing and crowdsourcing sites offer a compelling solution for. the staff-poor and most likely budget-poor marketing leaders who are. The challenge is to. doing yourself. Use a trap.

Work Management 120

Work Management Marketing Websites Marketing Management Tips 120

WriteSpark

JANUARY 4, 2011

Project Factors A professional freelance writer can be a cost-effective resource for project and workload challenges such as: Writing powerful content for high-value documents e.g., a technology white paper that is intended to generate leads and advance the sales cycle.

Cost 120

Cost Copywriting Allocation Paid Search Agency 120

WriteSpark

JANUARY 4, 2011

Project Factors A professional freelance writer can be a cost-effective resource for project and workload challenges such as: Writing powerful content for high-value documents e.g., a technology white paper that is intended to generate leads and advance the sales cycle.

Cost 120

Cost Copywriting Allocation Paid Search Agency 120

WriteSpark

SEPTEMBER 24, 2009

For technology marketing, there's no doubt you will be best served by someone who truly qualifies as a technical copywriter, offering specific types of knowledge, skills, and experience. Identifies the best ways to present technical content. Gains respect from subject-matter experts (SMEs). Knows your target audiences.

Copywriting 120

Copywriting Work Management Case Study Case Studies 120

WriteSpark

FEBRUARY 16, 2010

However, a marketing campaign is best handled by an agency that can bring together all of the right resources for the many and complex projects involved. A freelance technical copywriter can easily handle a single document or a set of related materials, working with your company’s templates and style standards.

Advertising Agencies 120

Advertising Agencies Paid Search Agency Ad Agencies Copywriting 120