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The best of micro-influencer marketing and long tail blogger outreach articles

Biznology

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. The state of the blogger outreach union ten years on. ” The state of earned media blogger outreach.

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How to Optimize Landing Pages to Enhance Customer Experience

Webbiquity

It is an intermediate page between a link and the content it is linking that could present an ad or ask you for language preferences or your age. The tips below will help you make that first version the best it can be. After that, use analytics and split testing to make it best in class. Reduce Page Load Time.

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The Anatomy of a Lead: Why Web Forms are Big Business

Zoominfo

” Watch a recap of Henry’s presentation here , and read on to see how to move through the full lifecycle of a lead using our unparalleled go-to-market platform. This means that your marketing team can run tests to determine which web form fields work best without losing important prospect information.

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Micro-Influencer Marketing is the new Influencer Marketing

Biznology

Every 365-days, Shashi Bellamkonda invites me to guest lecture to his Georgetown University School of Continuing Studies communications class, Social, Mobile and Search Marketing, XCPD-732. Most firms focus only on outreach to A-listers. was endlessly generous with the hundreds of bloggers who responded to our outreach of thousands.

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Guide to Sales Automation: How to Streamline Prospecting

Zoominfo

In general, automation can dramatically increase the efficiency of a sales team by automating phone and email outreach, activity management, and ultimately increasing conversions and revenue. As these use cases matured, the next evolution presented itself in the form of what today is known as a sales automation platform.

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How to Guide Your Ideal Buyers Through Their B2B Buyer’s Journey

SalesIntel

Research by Google, Gartner, and Motista indicates that, on average, B2B customers exhibit significantly stronger emotional connections to their vendors and service providers than their B2C counterparts. Your ICP represents your best-fit customers. When you connect with a prospect, spend time doing research.

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2020 Local SEO Success: How to Feed, Fight, and Flip Google

Moz

It does my heart good to see it, but here’s my completely unsentimental take on the challenges you face: The Internet, and Google’s local platforms in particular, are a complete mess. Google is the biggest house on the local block; you can’t ignore it. Level 1: Feed Google. And something beyond dollar, too: civic satisfaction.

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