Genius and LoopFuse Are Acquired; Leadsius Picks Up the Freemium Banner
Customer Experience Matrix
FEBRUARY 6, 2014
My casual impression is it probably makes the most sense when there’s a network effect, meaning you need to attract lots of users quickly to succeed. (Even though many freemium users are departments within large companies, I''d suspect those firms buy different, enterprise-level systems when they decide to make a real commitment.)
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