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Content Marketing in 2023: 35 Stats You Should Know

ClearVoice

For example, chatbots, automated email, and new AI tools like ChatGPT and Google’s Bard help marketers save time and resources. Search Engine Land reports that about 49% of consumers want to buy from businesses with a local presence making local SEO tactics essential for success. Wyzowl ) 66% of B2C marketers use video marketing.

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9 Highly Reputable Resources for Compelling Marketing Stats

Hubspot

To help you get a leg up on creating content that will help you establish thought leadership, I’ve compiled a list of 9 of the most reputable and reliable resources for fresh marketing statistics. Use this as a tool for discovering stats for your content and opportunities to dig deeper into the latest high-quality research.

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The Ultimate Resource for 2013 Inbound Marketing Stats and Charts [SlideShare]

Hubspot

Here, we''ve compiled the ultimate resource of charts (86 of ''em in the SlideShare below!) Feel free to use this data in your own content, tweet the stats you find most interesting, or just enlighten yourself about the current state of inbound marketing. 150+ Tweetable Stats About the Current State of Inbound Marketing.

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Elevating Business Impact: The Business Case for Content Marketing

ClearVoice

For example: Company A spends a tremendous amount of resources running Google pay-per-click campaigns to drive in potential new customers. Quality content engages readers by providing valuable information, establishing your brand as a trusted resource. In B2C, this might be a funny video that gets stitched over and over.

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The Key Challenges in Enterprise Content Marketing

Marketing Insider Group

Yet the very tactic that entrepreneurs have used to snatch away some of these companies’ business—content marketing—can work just as well for legacy enterprises as it does for startups. As for digital display ads, statistics tell a “horrifying” story, as Carly Stec points out in her HubSpot article.

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20 Revealing Stats, Charts, and Graphs Every Marketer Should Know

Hubspot

As you know, we at HubSpot are crazy about data-driven marketing. So our new edition of 120 Awesome Marketing Stats, Charts & Graphs was in a way a demonstration of our passion, and an opportunity to share some insightful stats with fellow marketers. 13) Facebook drives the most conversions for B2C organizations.

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How to Use Wistia: A Step-by-Step Guide

Hubspot

Whether you're a B2B or B2C business, videos can help you strengthen relationships with your customers, save time, and boost conversion rates. Human Resources. Pair your Wistia account with a marketing automation platform ( like HubSpot software ) or an email service to make your videos work harder for you.