Webbiquity

AUGUST 18, 2020

A tool to manage and produce conferences, workshops, and other virtual events. A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live. Tools for hosting virtual summits, online meetings, workshops, and webinars. Pricing: contact vendor. Total reviews: 156.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Oktopost

JULY 30, 2020

So many B2B deals closed, and so many connections made. Back in the B2B world, companies are increasingly shining a spotlight to online lead generation and engagement. So what exactly is a webinar, and why are they so crucial to your B2B strategy in 2021? Remember conferences and meetups?! What are webinars? What are webinars?

Webinar Metrics 98

Webinar Metrics Enterprise Management Marketing Management Budget Programs 98

Outgrow

SEPTEMBER 12, 2022

14 B2B Demand Generation Secrets You Must Try. Looking for some proven B2B demand generation strategies to boost your business? What Is B2B Demand Generation? It’s demand gen but for B2B companies. Your goal is to drive awareness and demand for a product or service in the B2B domain. . We’ve got you covered! .

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Demand Outgrow 52

Zoominfo

JANUARY 15, 2021

According to a study by Edelman, 88% B2B of decision-makers believe that thought leadership is effective in enhancing their perceptions of an organization—yet only 17% of them rate the quality of most of the thought leadership they read as very good or excellent. Your content should present your brand as a thought leader.

Lead Generation 264

Lead Generation Lead Ranking Paid Content Lead Scoring 264

Marketing Insider Group

JANUARY 11, 2021

Some are virtual, while others are still planning (and we are all hoping for in-person B2B digital marketing events later in 2021. You can watch recordings when convenient, attend virtual workshops, and network online with real humans. Here’s our annual list of must-attend digital marketing conferences for B2B and B2C businesses.

Conference 66

Conference Advertising Agencies Peer-to-peer B2B Marketing 66

Pam Didner

JANUARY 1, 2021

I hope this list of the best B2B marketing conferences helps you identify those that fit your business and career needs. As we sit in early 2021 many B2B marketing events and conferences have yet to announce dates, and with good reason. Best B2B Marketing Conferences in 2021. B2B Marketing Forum. B2B Online.

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52

KoMarketing Associates

OCTOBER 8, 2015

So, it’s only right that I share some of the most interesting predictions from #FutureM15 speakers that B2B marketers should keep in mind for the future. What was his point of sharing this, and what does it tell us about the future of B2B marketing? What does this tell us about the future of B2B marketing? It's a lifestyle.

B2B Marketing 120

B2B Marketing Advertising Agencies Marketing Management Planning 120

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. Each workshop is its own learning process. I’d like to say I’m getting this codified down to a common process such that each workshop is easier to repeat, but the reality is they are each governed by some of their own unique characteristics.

Social Media 100

Social Media Communities Wiki Work Management 100

Onalytica B2B

DECEMBER 11, 2017

based Schaefer Marketing Solutions, he specializes in marketing strategy and social media workshops. In 2010 I wrote business is not about B2B or B2C, it is about P2P — connecting people to people. Mari Smith is so immersed in the Facebook world that you have to pay close attention to her observations.

P2P 164

P2P Ad brokers Social Media Word of Mouth 164

Pam Didner

SEPTEMBER 8, 2021

I’ve talked about many of these elements in my blog posts, webinars, podcast episodes, workshops, and sessions. The post Essential Marketing Skills Checklist to Build Successful Career appeared first on Pam Didner | B2B Marketing & Sales. Plus, she puts everything into a framework that’s easy to comprehend.

Planning 121

Planning Marketing Analytics Tools Ad Building Work Management 121

Biznology

MAY 29, 2013

By now, this maxim is well understood–and it is just as true for B2B businesses as for B2C ones, if not more so. But what kind of functionality does your B2B website really need? Here are five must-haves for every B2B website. . The elements every B2B website needs are: Thought leadership. E-commerce.

Marketing Websites 80

Marketing Websites netFactor Peer-to-peer B2B Thought Leadership 80

Webbiquity

MARCH 8, 2018

They reached out to bloggers who have strong Twitter and Facebook followings, and whose blogs contextually fit their campaign. When these bloggers published new content, they promoted it on Twitter, Facebook, and Pinterest. Steve Hill is the Director of Bag Workshop , a leading UK supplier in promotional bags and custom branded bags.

Top of Funnel 224

Top of Funnel Blogger Multi-Channel Marketing Funnels 224

Marketing Insider Group

OCTOBER 21, 2019

Maybe you can answer it with an article and go into greater detail in a presentation or workshop at your event. LinkedIn is often a good platform to focus on for B2B marketing, however, if you’re putting on a fashion event aimed at millennials, Instagram might be a better choice. Is there a common question your audience keeps asking?

Event Marketing 195

Event Marketing Marketing & Strategy Marketing Strategy Planning 195

KoMarketing Associates

JUNE 6, 2013

The conference roadmap is one of those planning initiatives and as I have been reviewing the conference opportunities in the second half of 2013, there is no shortage of impressive events to attend for B2B marketers. Anything related to driving better conversions is worth reviewing for the B2B marketer. The Conversion Conference.

Conference 120

Conference B2B Marketing Planning B2B 120

Contently

OCTOBER 9, 2019

A lot of brands are wearing the stench of that landfill these days because marketing has a huge empathy problem , especially in B2B content. ” But relatively little B2B content talks to buyers like they’re human being. The empathy marketing problem. How to develop customer empathy, in 10 steps.

Ideal Customer Profiles 135

Ideal Customer Profiles Lock-In Top of Funnel Digital Marketing Funnels 135

ClearVoice

NOVEMBER 2, 2018

MarketingProfs B2B Forum. Description: Many of the conferences available spread their focus so that it applies to both B2B and B2C marketers, but MarketingProfs B2B Forum is one of the few that provides the kind of focus that allows B2B marketers to get a finely tuned experience specifically for them. Date: Jan.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

Marketing Insider Group

JUNE 7, 2011

Once a year I try to pick the most exciting conference with the best speakers to help me expand my thinking on B2B Marketing, to make new friends and connect with folks who I know only on Twitter, Linkedin or Facebook. This year, that show is the Marketing Profs B2B Marketing Forum next week in Boston. Which should I choose?

B2B Marketing 100

B2B Marketing B2B Marketing & Strategy Conference 100

Exo B2B

FEBRUARY 22, 2018

No one will contradict me if I say that to be on the cutting edge of the latest B2B marketing trends and to stay informed and connected, there is nothing better to do than to get out of the office. The Ignite conference is organized by B2B Marketing, an organization created in 2004 as an expertise center for marketers specializing in B2B.

Marketing AI 40

Marketing AI Conference B2B Marketing Trends 40

Marketing Insider Group

OCTOBER 9, 2012

Last week, I attended MarketingProfs B2B Marketing Summit. You can also register for a streamlined virtual “Best of” version of the MarketingProfs B2B Marketing event including my presentation. Top takeaway of the conference for me: content marketing is the hot topic of the moment in B2B Marketing. BrennerMichael.

B2B 100

B2B Top of Funnel Digital Marketing Funnels Conference 100

Buzz Marketing for Technology

JUNE 17, 2015

For those of you who aren’t familiar with Dave or Smart Insights – Dave Chaffey is CEO of Smart Insights, a publisher of planning templates and articles focusing on Digital Strategy with channels on B2B Marketing and Marketing automation. I think content personalization is the biggest opportunity into 2016 for B2B Marketers.

Marketing Automation Services 100

Marketing Automation Services Lead Scoring Lead Ranking Work Management 100

Onalytica B2B

APRIL 26, 2018

Post event, keep hashtags alive, or set up Facebook/LinkedIn groups where influencers can continue to communicate, share content and discuss collaboration ideas. You can do this by activating event hashtags prior to your events to encourage influencers, their audiences and other attendees to get engaged and get excited.

Work Management 279

Work Management Lead Scoring Lead Ranking Budget Programs 279

Biznology

FEBRUARY 25, 2019

Here are a few tools and tips to stay ahead of the curve: Social Media: There are now nearly three billion people around the globe using social media platforms like LinkedIn and Facebook for enhancing their business relations. Conclusion. Remember, what was prevalent and worked yesterday is not necessarily effective today.

Peer-to-peer 120

Peer-to-peer Tips Planning Ideal Customer Profiles 120

Content Marketing Institute

DECEMBER 17, 2018

Even when targeting an audience, such as small-business owners or B2B professionals, it’s imperative to remember that the group is made of people – people with different backgrounds, experiences, and levels of familiarity, and who come with their own stories. Level Up by Facebook. Remember real people are behind demographics.

Enterprise Management 96

Enterprise Management Paid Search Agency Work Management Marketing Management 96

KoMarketing Associates

JANUARY 26, 2017

What makes this year even more special is I’ll also be holding a Content Marketing Workshop the day before the show starts. Session : Content Marketing Workshop. Session Overview : Got questions about how to deal with Facebook, YouTube, Pinterest or other social media sites? Monday, March 20 th 9:00am – 5pm PST.

Conference 120

Conference Buying Cycle Analysis Social Media 120

Marketing Insider Group

NOVEMBER 15, 2022

As a long-time ITSMA partner I have been privileged to attend the event in-person which showcases a plethora of B2B marketing experts, expert insights and points of view, and cutting edge and innovative research. Looking back one year later, my top-ten list aged well and all are still highly relevant and critical for B2B marketing.

B2B Thought Leadership 240

B2B Thought Leadership B2B Marketing Planning Top of Funnel 240

nDash

AUGUST 6, 2019

We are in the midst of 2019, and a lot of great marketing and content creation conferences and workshops have already taken place. There will also be a variety of Masters training workshops you can sign up for. Some of the workshops include: Advanced SEO: Organic Traffic Optimization. Facebook and Social Media Advertising.

Advertising Agencies 45

Advertising Agencies Paid Search Agency Ad Exchange Conference 45

Marketing Insider Group

JANUARY 6, 2020

Speakers and workshop leaders will travel from all over Europe and the rest of the world to deliver insights into analytics software, privacy, data visualization, personalization, event-driven analytics, A/B testing and more. B2B Marketing Exchange. B2B Marketing EXPO – London. SMX West & East. March 25 – 26, London, UK.

Conference 58

Conference Marketing AI Work Management Marketing Management 58

Content4Demand

OCTOBER 29, 2020

During the B2B Sales & Marketing Exchange online experience, Acunzo provided a wealth of inspiring examples and a practical framework to help us get off the “spinning wheel” of work driven by experts, influencers and our conventional wisdom. Haircare brand Naturalicious is building trust, community and affinity by focusing on social media.

Planning 54

Planning Advertising Benchmark Communities Practices 54

Brandpoint

JULY 22, 2019

You’re not behind,” said Arik Hanson , a social media strategist and solopreneur from ACH, at the most recent PRSA Digital Storytelling Workshop. 96% of B2B organizations use video in some capacity in their marketing campaigns. But, B2B content is increasingly consumed on desktop and less on mobile devices ( Impact Bound ).

Statistics 82

Statistics Video Marketing Mobile Advertising Paid Search Agency 82

Marketing Insider Group

OCTOBER 23, 2015

According to Carlos: The book is a guide for B2B marketing organizations that want to transform, but simply are perplexed by how to change. During the course of these years, I have also come to learn a lot of what is good and bad about B2B marketing and have tried to put that into Driving Demand. Who is this book for?

Demand 100

Demand Demand Generation Work Management Marketing Management 100

Adobe Experience Cloud Blog

AUGUST 21, 2017

While most users already know that landing page improvements boost ROI, did you know that they also impact how AdWords and Facebook Ads themselves treat you? Ad platforms like Google and Facebook give priority to ads that provide what the user is searching for. Facebook works in a similar, albeit slightly more mysterious way.

ROI 134

ROI Lead Scoring Lead Ranking Landing Pages 134

Marketing Insider Group

JANUARY 22, 2013

Today, I teach at Rutgers University, blog at {grow} , specialize in corporate social media workshops , consult, speak at conferences, and I’ve written three marketing books, including Return On Influence. This is why Facebook is going to dominate search. Today, Facebook IS the Internet for Millennials. So, I keep busy!

Search Marketing 100

Search Marketing Paid Search Agency Marketing & Strategy Facebook 100

Zoominfo

JANUARY 29, 2018

When it comes to B2B marketing tactics, no strategy has stood the test of time quite like the trade show. The 3 Biggest Potholes of B2B Events (And How to Steer Clear). The best and brightest in the B2B world came together to give talks, facilitate workshops, and network. Continue reading. Continue reading.

Event Marketing 113

Event Marketing Enterprise Management Work Management Marketing & Strategy 113

Pam Didner

JULY 21, 2020

I help marketers compile their executive-level presentations, create their annual marketing strategy decks, and facilitate planning workshops. Subscribe to my B2B Marketing and More podcast on your favorite podcast platform or leave a 5-star review and subscribe to Apple Podcasts. Don’t stress about the rest of it.

Work Management 120

Work Management Marketing Management Account Based Marketing Allocation 120

Vidyard

OCTOBER 27, 2015

Last week 954 of the world’s brightest B2B marketers descended on Boston for the 2015 B2B marketing forum, a three day event focused on offering practical advice on making marketing magic. Through oodles and oodles of great workshops, keynotes, breakouts and by bringing marketers together to network and have fun. Content Rules!

Paid Search Agency 50

Paid Search Agency Storytelling Marketing Proposals Digital Marketing Funnels 50

Ambal's Amusings

MARCH 18, 2010

Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? "B2B Marketing Campaigns Need Results Beyond Views" Ardath Albee's Bio. Ardath Albee is a B2B Marketing Strategist. 3 speaking/workshop inquiries.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Zoominfo

DECEMBER 13, 2018

Sales Hacker brings together top sales execs from the biggest tech companies to learn about the tactics and strategies they’re using to attain nine-figure revenues in B2B sales. This YouTube channel discusses the future of B2B sales and selling. Dynamic Data: Why B2B Businesses Must Abandon Static Data. Sales Hacker.

Youtube 187

Youtube Advertising Channels Zoominfo B2B Thought Leadership 187