Snap Selects Fospha as Measurement Partner for Retail eCommerce
ClickZ
FEBRUARY 16, 2024
Fospha and Snap announced a partnership that will further enable eCommerce advertisers to measure their Snapchat campaigns. Fospha’s latest report reveals Snapchat to be a key growth channel amongst their brands, with ROAS increasing by 504% from 2022 to 2023, even while spend grew 76% YoY.
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