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Account-Based Marketing (ABM) at Twenty: A Benchmark for Success in 2023 and Beyond

Marketing Insider Group

Looking back, ABM has risen in parallel with key concepts and practices including Thought Leadership, Marketing Analytics and Data, Marketing Technology (MarTech), and Marketing Transformation. Elevating ABM: Building Blocks for Long-Term Growth ” is the sixth annual survey done in partnership with the ABM Leadership Alliance.

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The Top 35 Sales Podcasts for Sales Professionals

Zoominfo

1. B2B Revenue Leadership. If you’re interested in B2B revenue leadership this is the show for you. This Podcast is focused on leadership in the B2B space to drive revenue by using the most modern and scientific approaches. Without further ado, let’s jump into it. Listen here. Listen here.

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The Final 25 Members of Our Fearless 50 Are Here!

Adobe Experience Cloud Blog

Who would have thought when this idea was hatched that the nominations would flood in the way they have? After poring over countless inspirational nominations and long deliberations, it is our pleasure to announce the second half of the inaugural class of the Fearless 50: Anna Fuerstenau, Marketing Specialist, Reliance Worldwide.

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Announcing 50 Rockstar Marketers that Made It to the Fearless 50

Adobe Experience Cloud Blog

The ultimate goal of the Fearless 50 is to sharpen members’ leadership skills and provide them with all the necessary tools for world-class digital transformation. Ajay Sarpal , Consultant. Delphine Tsiranana , Marketing Automation Consultant, Sportivemind Ltd. Katy Snyder , Director, Demand Gen, BitTitan.

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Marketer Showcase: Jacqueline Schklar, B2B Marketing Buzzword Killer

NetLine

Jacqueline Schklar is an experienced marketing director with a proven track record in B2B and tech. How Jacqueline Schklar Builds B2B Buzzword-Less Strategies Cutting through marketing buzzword noise and delivering big results to companies has earned Jacqueline a reputation as a skilled and dynamic B2B marketer in the cloud and SaaS space.

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The Ultimate List of YouTube Channels for Sales Professionals

Zoominfo

On Jeb’s YouTube channel you’ll find video content related to everything from sales leadership to women in sales. Sales Hacker brings together top sales execs from the biggest tech companies to learn about the tactics and strategies they’re using to attain nine-figure revenues in B2B sales. 2. Sales Hacker. The SalesPOP!

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How are marketing leaders in the industry making the most of virtual events?

Brandpoint

Webinars, online classes, Zoom meetups and full-fledged conferences. If you want to hear from experts in your industry, introduce yourself to potential clients or get your own thought leadership out into the universe, going digital is a must. Brant Skogrand, Skogrand PR Solutions Earlier this year, I was introduced to Zoom.