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What Business-to-Business Marketing Trends and Tactics Will Define 2018?

Navigate the Channel

The world of business-to-business marketing continues to evolve in 2018. The trends and tactics that will move business forward may not be the strategies that experts thought would work months ago. Artificial intelligence, automation, and better apps are allowing companies to personalize communications at a large scale.

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The 14 Best Marketing Automation Tools for Your Business

Optinmonster

Fortunately, when it comes to marketing automation tools, you’ve got options. We’re going to look at: What Is Marketing Automation ? Why Use Marketing Automation Tools ? Best Marketing Automation Solutions for Social Media Marketing. Best Marketing Automation Solutions for SMS Campaigns. Let’s jump in!

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FMG Wins “Marketing Automation” and “Social Media Leadership” Categories at the 2022 WealthManagement Industry Awards

FMG Suite

FMG, an industry-leading SaaS company specializing in marketing software and services for financial advisors and insurance agents, today announced that it has been selected as the winner of the Technology Providers Marketing Automation and Social Media Leadership awards in the 2022 WealthManagement Industry Awards.

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Only B2B - Untitled Article

Only B2B

Generate Leads With Marketing Automation | Tips from 10+ Experts. So what could be the best marketing automation method for generating leads? We have collected a few tips that summarize their lifetime expertise of lead generation via automation. Connect with Douglas: Linkedin | Website | Twitter | Blog | Facebook | YouTube.

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Don't Count on Marketing Automation to Solve All Your Lead.

Industrial Marketing Today

Of course, Marketing Automation alone cannot live up to those hyped up expectations and has to take the brunt of the blame. That is unfortunate because Marketing Automation software is a very useful tool and in my opinion, a necessity these days. You need to rethink your business model first and fast.

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Build a Successful B2B Content Marketing Strategy in 5 Steps

The Marketing Blender

Fortunately, there are proven ways to help you properly engage in business-to-business content marketing. Here are five steps to help you create great content and build an effective business-to-business content marketing strategy template. . A B2B content marketing strategy needs buyer personas. But it pays off.

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The Broken State of B2B Mobile Marketing

Content Standard

Smartphone usage has never been higher, but business-to-business marketers are still failing to get their B2B mobile marketing efforts off the ground. The top apps utilized by these mobile users are all channels B2B marketers could leverage, including Facebook, YouTube, Instagram, and Twitter. Smartphones accounted for 75.8